Rebecca Black went from teenaged anonymity to national infamy in March 2011, when the video for â€œFriday,â€� her debut single, began attracting millions of viewers on YouTube. Black had recorded the song several months earlier with the help of Ark Music Factory, an L.A.-based record label and production facility with a roster of young, aspiring pop singers. Ark Music Factory also shot a video for â€œFriday,â€� which was uploaded to the Internet in February 2011. After attracting less than 1,000 viewers during its first month, the video went viral on March 11, kicking off a bizarre media craze that dominated national news for weeks. Before the month was up, â€œFridayâ€� had cracked the Billboard charts and racked up more than 64 million views on YouTube, despite an almost universally negative response from media outlets. ~ Andrew LeaheyPortions of Content Provided by Rovi Corporation.
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