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Web Extra: Eric Dezenhall on Wynn Resorts PR Problem.

February 7, 20189 min
WYNN CASINO'S. IS THE NAME MUD? NOW THAT IT'S FORMER CEO, STEVE WYNN HAS STEPPED DOWN ACCUSED OF SEXUAL MISCONDUCT BY WOMEN WHO WORKED FOR HIM. THE BOARD OF WYNN RESORTS HAS BEEN SUED BY SHAREHOLDERS, WHO SAY THEY KNEW WHAT WAS GOING ON FOR YEARS BUT DID NOTHING.

ERIC DEZENHALL IS AUTHOR OF "GLASS JAW" AND C.E.O. OF DEZENHALL RESOURCES, A CRISIS MANAGEMENT CONSULTING FIRM. HE SPOKE WITH WBZ'S LAURIE KIRBY ABOUT THE WYNN "BRAND", FALL-OUT---AND FUTURE.