Sydney Sweeney’s Controversial Ad

There is ongoing controversy over actress Sydney Sweeney’s jeans advertising campaign for American Eagle. The ad campaign’s tagline, “Sydney Sweeney Has Great Jeans” has Americans split over the ad’s wordplay. Critics of the ad say it promotes eugenics whereas American Eagle and supporters say it’s always been about the jeans. According to a YouGov Poll asking over 3K U.S. adults about the ad, a majority with 52% believe the wordplay in the ad is appropriate, whereas 16% found it inappropriate and 32% were undecided. Are we experiencing a cultural shift?

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