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June 15, 2026 6 mins

A Hawke's Bay sheep and beef farmer who talks about black gold and black hats. A Taimate Angus bull sold for a record $168,000, with 102 on the catalogue averaging close to $24k.  

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Speaker 1 (00:00):
Here's a hawks, bace, sheep and beef farmer and forester.
He wears many hats, including black ones. I'm going to
come back to black hats, Mark Warren, but firstly I
want to talk about black gold, namely Anger Spools. Did
you catch up with yesterday's action?

Speaker 2 (00:17):
Oh? Absolutely, what a stand out, great great confidence the
beef industry. I mean, good on Dean McCarty and the
team at Tanny. How they sold the top one last
year and now they've up the market. I think the
agent said, I've just I've just taken your record off
your Dean by taking the last bird. What tomaty tomato
or whatever pronounce it. I always look over the fence

(00:39):
when I go down through through Marlboro and ad wired
their cattle of hard country. But what a great standout.
And of course you know these beef prices and land
prices have been pushed up by fat Americans who got
fatter because now that to eat a lean meat, to
get lean again.

Speaker 1 (00:54):
I know there's a delicious irony in that one, isn't it?
Are you Tomity or to Marty? I hope I got
it right out. They're based in Marlborough. They sold the
ball for the black Anger sport is strucking the numbers
out there for one hundred and sixty eight grand tonguey
how angus who set the record last year at one
hundred and sixty one thousand dollars and that beat the

(01:15):
twenty twenty four record of one hundred and thirty five
thousand dollars. That just seems Mark Warren to be an
insatiable demand for beef and lamb for that matter.

Speaker 2 (01:28):
Oh, look, it's great, but if you come back, just
look at it. It really only costs Dean in the tenure.
How team seven grands changed, didn't it, So you've got
to look at it in that way away. But that's
been bit facetious. But no, what a great, great, great commentary.
But the other thing is we can say we like
about Dean bidding that up, but they still had to
be an underbetter. And I've always worked on the theory
that no matter what the market is, really what the

(01:50):
underbitter was prepared to pay, not the top bitter. So yeah,
what a great commentary. In the industry.

Speaker 1 (01:56):
Lamb are twelve dollars a kilogram you can get with
water contra. That's great money. Look, it's not that long
ago we were struggling to get six.

Speaker 2 (02:04):
Yep, yep, yep. No, well the fifteen hundred dollar lambs
got that. They were laughing at me.

Speaker 1 (02:09):
No, I think that. I think they're still laughing at
your mark and you're fifteen hundred dollars lamb. But it's
a nice thought. It's good to be aspirational.

Speaker 2 (02:17):
A look, if we make fourteen fifty while I'll go
heat all right, okay, but look at the trend line.
Look at the trend line and on a grass.

Speaker 1 (02:27):
See there'd be a lot of happy sheep farmers around
if they got fifteen hundred dollars a lamb. Mind you,
wol's even worth something now it's six or seven bucks
a kilo. Look talking about well, I want to segue
from black gold eye the Angus bulls to black hats.
You and Tim Dean from Norsewere and a few other
influential people, namely Bridget Kirk, who's the other half of

(02:48):
the ends at our President David Kirk, have been encouraging
the all Blacks to wear woolen beanies rather than acrylic
ones or synthetic ones.

Speaker 2 (03:00):
Well, yeah, were all blacks totally can pick it up.
Because of course, they're a bit tied with every professional contracts.
But we are aiming not at fifteen or say thirty
All Blacks with a few a few spare ones and
a few of us. Is we want the forty and
fifty thousand people going to the capsin or to a
Test match to be wearing Wall Blacks gear to keep

(03:22):
warm in a cold night. But even more than that,
someone's got this great idea and he's released it is
that we've got the Sideline Supporters Club and that's all
for the mums and dads who are out at eight
o'clock on a Frosday morning supporting school sport to be
nice and warm. And I mean the idea is it's

(03:43):
the brand that you know, you wear it for national
for natural warmth. You know it's warm to be warm.
So yeah, look, you know, we're just trying to put
Wall back on the number one slot again. The idea
of All Black is that black is the adopted color
of every top team in New Zealand and so we're
putting Wall back at the top. And we lost it

(04:05):
a little bit with the you know, losing the Wall
mark many years ago. But we would like to think
this is going to take place, particularly for the New
Zealand Wall. It's pretty brand descriptive or on brand and
it tells the story in itself.

Speaker 1 (04:17):
Okay, Mark, how are you getting on with the New
Zealand Rugby because they're notoriously anal if I can use
that word, and protective over their branding and all that
sort of stuff. So how are they taking this? Are
they saying this as a threat? Have you got their
permission to sell your black Wall beanies?

Speaker 2 (04:35):
Well, it's a little bit like this, Jake. You're at
the bottom of the ruck and they go, oh, I
want that ball, Please give me the ball. NaHF No,
we've got it and they had their chance legally. And
I won't say anymore because we're not going to rub
the nose in the mutt, or would we will at
some stage? No, No, we're not. We're just going to
run around the side of the scrum where they're procrastinating

(04:57):
and get a try on this and it can version
of everyoneder Wall.

Speaker 1 (05:01):
Will it be a contentious Will it be a contentious
issue in the kirk household Bridget versus David? Has he
got a real conflict of interest there?

Speaker 2 (05:11):
Well? She told me yesterday that she was banned from
going to rugby, and then she and then David said no,
you're unbanned, and she's rebanned myself from going. Good, just
match again. What's this base from BK? That's all I
can say that. That's phase two of a great, great
push for Wall and BK is a great team member
for Wall Black. So I won't I'll let her take

(05:31):
the ball and run with it. I'll tell you what
I think you might. She might score one.

Speaker 1 (05:35):
Right, all right, enough of the rug enough of the
rugby cliche. So Tim Dean and the guy behind norse Wear.
A great story in itself is manufacturing these. But they
are a fundraiser for community sport. Yeah.

Speaker 2 (05:47):
I think ten percent of each of sale goes to
the Sideline Sports Club which is supporting school sport. And
that's you know, that's where great sports starts is with
kids or the young children. You know. And look, whether
it's rugby, cricket, Black Caps, wheel Blacks, the Black Ferns,
whoever it is, it all stumes at school level, doesn't it.

(06:10):
And that's where you start. That's like education. This is
like education and sport.

Speaker 1 (06:15):
Well, chatting to you today, Mark Warren has been an
education as always, and we didn't even have time to
get onto your favorite subject or subjects, carbon farming and oil.
I'll come back to those because I'm out of time. Hey,
thanks for your time today.

Speaker 2 (06:30):
One line. Remember it's black to the future of Black
is the name for all top sports things. So Wall
is back from the top possion and we're sitting chiefs
black again with Wall.

Speaker 1 (06:40):
Good on your mark, you're a passionate man. The fifteen
hundred dollars lamb. Now it's well
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