In Smart Talks with IBM Season 7, Malcolm Gladwell reveals how global brands are applying AI and technology to reshape experiences and help solve complex challenges. Go behind the scenes with HEINEKEN, UFC, and Cleveland Clinic. New episodes drop April 21.
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Episode Transcript
I'm Malcolm Gladwell, host of Smart Talks with IBM, which
brings you into the stories shaping the future of business.
In Season six, we stepped outside the studio to meet
the innovators using AI in the real world, leaders transforming
how they work, how they serve customers, and how they
solve problems at scale. With a breakthrough, ideas and conversations
(00:24):
actually take shape. At Loreal, we explored how AI is
transforming product creation and personalization, bringing science, beauty and data
closer than ever.
Speaker 2 (00:35):
If we have sixteen thousand trabat of data from consumer insights,
from market research, from sales, with the new technology, you
can solve that problem.
Speaker 1 (00:47):
With Ferrari, we saw how data driven insights helped create
richer fan experiences.
Speaker 3 (00:52):
Thready fans and super fans want to be part of
a community and ultimately they want to be part of
a winning team.
Speaker 1 (00:59):
And we learned how NASA and IBM utilize AI to
analyze satellite data revealing patterns across the Earth and beyond.
Speaker 4 (01:07):
As we advance AI, we have new tools to understand
the surroundings, understand the world, understand the language, and understand
our planets.
Speaker 1 (01:16):
Now Smart Talks is going even deeper in season seven,
We're going behind the scenes at Heineken, UFC Cleveland Clinic,
and so much more. We'll show you how companies are
looking to reinvent their work, adapting AI and quantum to
unlock new breakthroughs. Find out how IBM helps create smarter business.
(01:38):
New episodes of Smart Talks are coming April twenty. First
listen wherever you get your podcasts. This is a paid
advertisement from IBM.
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