March 5, 2026 • 30 mins
Lindsay Toussant Brown is the Executive Director of the Omaha Sports Commission. She talks about how she got into this line of work and some of her favorite events they have put on over the years.
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Speaker 1 (00:05):
Yeah, it's the Emory Songer podcast here on the free
iHeartRadio app based in Omaha.
Speaker 2 (00:10):
Love in Omaha, and.
Speaker 1 (00:11):
Our guest today is a good friend from the Omaha
Sports Commission, Lindsey Toucsaint Brown is joining us here in
the studio.
Speaker 2 (00:19):
Longtime, no see Lindsay, how's it going.
Speaker 3 (00:21):
It's good great.
Speaker 4 (00:23):
I got a lot of things going starting to ramp
up for the sports seasons. I'll say, for what we do,
so very excited.
Speaker 1 (00:30):
What does that look like for people who are maybe
unfamiliar with the Omaha Sports Commission and the work that
you guys kind of do. What type of events are
we talking about here?
Speaker 4 (00:41):
Yeah, So the Sports Commission look on nonprofit where we
bring in sporting events into the community as a way
to drive tourism and long term effects of economic development.
So events really are all over the place for us.
Speaker 3 (00:54):
In a great way.
Speaker 4 (00:54):
So it can vary on the sport, it can vary
on the demographic that we're ceating to with it's youth
or adults sports events.
Speaker 3 (01:03):
But we've got quite the calendar coming up.
Speaker 4 (01:06):
This weekend is actually the event that kicks off our
calendar year of events. But we will do anywhere between
fifteen to twenty events a year, depending on what we've
been able to recruit in. We also own and operate
some of our events. That way we can control it
within the calendar that makes sense within our metropolitan area.
Speaker 2 (01:25):
Okay, so what's the event this weekend?
Speaker 4 (01:27):
This weekend is spelling Bee. So we actually host the
regional spelling me which is the state of Nebraska and
then Southwest Iowa. The winner of that bee, where they've
gone from their school bees to either a county or
a district be they've qualified to us, will have about
(01:47):
seventy students coming to us, and then the winner of
that actually goes to Nationals, so the one that you
see the scripts Nationals that you see on typically ESPN. Yeah,
been hosting it for a long time. So our winner
then moves on to that big competition around the Memorial
Day weekend.
Speaker 2 (02:06):
Wow. Yeah, are you good at spelling?
Speaker 3 (02:09):
Not at all?
Speaker 4 (02:12):
No, I will say it's quite impressive some of the
words that they're spelling that I am just not never
even heard of.
Speaker 1 (02:20):
Yeah, so it's great. I won my school spelling Bee
in fifth and sixth sixth grade. Yeah, the fifth grade
one is one of the great moments of my life
because I was battling with a kid that I was
actually pretty good friends with who was a sixth grade
and I was in fifth grade, and we went back
and forth, I mean we got rid of back in
(02:42):
my elementary school. We had my hometown of a Tumbel,
Iowa had like ten elementary schools that would send spellers
to like the next level, like the county or Aea
or whatever it was spelling B and the So this
the way that it would work was we had two
(03:02):
classes of every grade in my elementary school, and I
think it was pretty similar in all of the other
elementary schools. So they would whittle you down to like
two kids per class, and then those kids would then
go on to the school spelling bee and we would
all go down the cafeteria and we had all the
(03:24):
two fifth grade classes and the two sixth grade classes
all in the cafeteria watching the spelling be of these
eight kids that had won in their class. But I
just love spelling. I like, I'm a like I don't
say I'm an avid speller, but I'm kind of obsessive
compulsive about it. Like I was using dictionaries and whatever
(03:49):
I had when I was that age, because I just
wanted to know how everything was spelled. And I also
had this insanely bad habit of saying things the way
they were spelled, even though there are a lot of
words that are not that way. You know your name,
for instance, there are a lot of people who spell
it l I N D S A Y, and I
(04:13):
just would always say lindsay. I had a hard time
getting my brain to like, not do that, because nobody like,
that's not how you say anyway. I still remember the
words I spelled correctly to win my fifth grade spelling
b I have no memory of sixth grade, and I
don't remember which word at the area spelling be Both
times that I got knocked out on I remember one
(04:36):
of them. In fifth grade, I won by spelling the
word censored the heat. That's the word the other guy missed.
He started it with an S, but after I asked
for the definition, I realized that it was for the
str with the C, and then chandelier, which was actually
like the easiest word I had gotten in like ten rounds.
Because we had gotten like words wrong back and forth
(04:58):
several times. It couldn't get the second word right. I
got very lucky. I lost weavil. I got knocked out
with the word weavil.
Speaker 3 (05:07):
You don't understand why, you know, I have no idea
what that is.
Speaker 2 (05:10):
It's like it's like a beatle, it's like a it's
like a bug. It's six letters long.
Speaker 1 (05:16):
And I missed that word at the area of spelling
Bee and it knocked me out of the competition.
Speaker 3 (05:20):
And you will never forget that.
Speaker 1 (05:22):
No, it's just like because I just kind of assumed
that I just was a good speller. I didn't like
sit there studying that. They give you like a book
when you win that spelling bee, they give you like
a book to study, and it's like every word that
you're going to see at the spelling Bee is in
this book, and it's just they categorize it, so it's
not like just word upon word upon word. But I
(05:43):
don't I don't want to sit there reading that thing,
like looking at all these I don't care that much.
Speaker 4 (05:49):
When you talk to him, because I try to talk
to him before they start, because you can tell they're nervous.
There's many who spend hours studying daily or weekly. It's
it's it means something.
Speaker 2 (06:04):
Very and they do well. The ones that study are
the ones that win.
Speaker 3 (06:08):
Absolutely.
Speaker 2 (06:09):
The girl I beat in.
Speaker 1 (06:10):
Sixth grade in my school, my elementary school ended up
winning the whole area the next round, and I beat
her pretty easy in our school, but we both made
it to the to the next level. And she was
carrying that thing around for weeks leading up to that,
(06:30):
and I saw her like at recess, and she was
out there at recess, but she still was carrying around
this book and I just and I sat there and I,
you know, like after I got knocked out, I sat
there and still just watched to see how.
Speaker 2 (06:44):
She did, and I just couldn't believe it.
Speaker 1 (06:46):
She I mean, she won it, and it had everything
to do with the fact that she cared way more
about studying than I did.
Speaker 2 (06:55):
Yeah, that's that's really cool.
Speaker 1 (06:57):
I don't think people would think of that as like
a sports commission thing, but you mentioned ESPN has done
the broadcast, correct.
Speaker 4 (07:02):
Yeah, I would say is it is a unique one
for us. There are other sports commissions around the country
that host their regional one as well.
Speaker 3 (07:11):
I think it's a.
Speaker 4 (07:11):
Little bit of our where we lie within the community
and how we can partner with the various groups they are.
The scripts IS has been at our industry trade shows.
You know, when you go to trade shows, it's a
little bit like speed dating, right where they have a
product and you're the entity who can you know, service
(07:32):
that product. So they've been there and I remember seeing
them even before I was here in Omaha, because I
was still in the general industry.
Speaker 3 (07:41):
I remember when I would go to the trade shows.
Speaker 4 (07:43):
I saw them there and I was like, why how
does that connect in? And now you know, years later,
I'm here at the Sports Chrission and the Sports com
Mission has been hosting it for a while, so it's
it's a great event.
Speaker 3 (07:57):
It's super.
Speaker 4 (08:00):
Humbling to watch these kids who've work so hard, I mean,
and that those skill sets transition in the same way
that it does for athletes.
Speaker 3 (08:07):
Right, They're working.
Speaker 4 (08:08):
Very hard, they have coaches, they have mentors, they are
putting their efforts into to studying how to be better
at their skill set. So there's a lot of things
that cross over and for us, it's a lot of
fun to do.
Speaker 1 (08:23):
How do you get into a sports commission? Like what
did what did Lindsey Tucson Brown do to get into
this position where I mean, you have to be very
diverse in your understanding of different events, and we'll talk
about a few more of the events that you do.
But this is not a triathlon. This is a spelling bee,
(08:46):
and a triathlon and a spelling bee are going to
have very different things that you need to provide for
the experience for everyone, including the city right at the venue.
Speaker 2 (08:57):
So everything goes off without a hitch. How do you
get into.
Speaker 4 (09:00):
This very very night and day events that that the
sort a sports commission can host. My particular story is
a little bit of bobbing and weaving.
Speaker 3 (09:10):
I think.
Speaker 4 (09:11):
I think a lot of people who go with the intention,
you know, for higher education or develop certain skill sets
after high school. Whichever direction you want to go, usually
you end up jumping in and out of different industries.
That's that's pretty common for me. I that was not
(09:32):
my original intention. I actually would My bachelor's degree is
actually speech to language pathology, so I it has.
Speaker 3 (09:39):
Nothing to do with sports.
Speaker 2 (09:40):
Wow.
Speaker 4 (09:41):
But I was an athlete in college, and you know,
when you're super passionate about something, it can be hard
to let pieces go. So when I was an undergrad,
I ended up staying a fifth year to grab a
minor and use a red shirt that I had had
as an athlete, and ultimately he helped the athletic department
(10:02):
organize and this is really a volunteer basis, but I
was helping them organize some different components of sporting events.
So one was an NCAA regional where I was helping
kind of rally some volunteers and managed volunteers at the event.
And then the other one was our conference men's tennis championships,
and my academic athletic advisor asked me to help him
(10:26):
with it, and so I did and fell in love
with it. So that really sparked the consideration of moving
on and getting a master's in sports. I mean, if
I stayed in speech, I was gonna need to go
get a master's in that anyway. So to be very honest,
I applied for both to different schools for both things.
Speaker 3 (10:49):
And ended up getting into a really great.
Speaker 4 (10:52):
School for a shortened, kind of expressed program for sports management.
So I decided to go do that. It was a
ten month program.
Speaker 1 (11:02):
Did you need to have a like did you have
to catch up on some classes to get to a
master's level in that? No, because that's my major actually
is in like sports a ministry.
Speaker 3 (11:12):
Yeah, I didn't have to. Most industries are about who,
you know.
Speaker 4 (11:18):
So I had some individuals at the university that I
was doing my undergrad at who had gone to I
ended up going to West Virginia for grad work and
they had gone there as well, so they had kind
of written some letters of recommendation for me, just kind
of as a human in the skill sets that I'd
had as an athlete and the little bit of work
(11:39):
that I did helping out with some of those athletic
events and got into it. But it was easy to
catch up. I mean, I was pretty good at school.
I had the business minors, so it wasn't hard for
me in any sort of way. But I stuck with it, right.
I went and got an internship, as most tend to do,
and that was in the Olympic movement, and then ended
(11:59):
up getting hired on before that even finished, and that
kind of wrote my pathway for the.
Speaker 3 (12:05):
Rest up, you know till now.
Speaker 4 (12:07):
From oh I'm from Ohio originally and went to school
at the University of Toledo and then and then lived
in Indianapolis and then moved here.
Speaker 2 (12:15):
So you got brought here as a professional.
Speaker 4 (12:18):
Yes, yeah, So after four years at USA, trek and field.
I'd worked with a lot of sports comissions, so when
I talked about the conferences earlier, and you're kind of
you know, somebody has the asset and then the other
person has the way to fulfill that asset. I sat
on the other side with the asset where we had
the events and we're going to different cities, and now
I thought that would be really fun to go, you know,
(12:41):
kind of state claim within within a community and find
a home there, but then be able to do different events. Right,
So it can be spelling, be to badminton to triathlons. Right,
We've had a lot of conversations you and I have
over the different types of events, so that makes it
really fun. But challenges there, right, Like I said, it
(13:02):
can be very night and day. But your basic template
is going to be the same, right, recruiting an event
and understanding why you're recruiting it in talking with certain partners,
and it's always going to be a partner maybe at
the municipality level or another nonprofit level or whatever. That
kind of looks like your venues, even if it's roads
(13:25):
versus an indoor you know venue that's concrete, brick and
wall broke and mortar, you know, So for there's similarities
that have to happen across every event, you just know
that what those specifics are can be very very different.
Speaker 1 (13:42):
All Right, So let's talk about some of these events,
because you really have to to like show up at
one of these events. You just don't know, Like I mean,
I don't know. I didn't know until I started talking
to you, Like how do they put this thing on?
Who is in charge of this? Who puts up like
(14:02):
the finish line of this stuff. Like one of my
favorite events that I did I got to go to
last year was the Exarbon Turk, that Criterion race, and
we did a lot of promotion for that because I
was just so curious about it, and I know, you
guys wanted a big turnout, and so I got very
excited about it just because it was such a unique
thing and I love going to weird stuff. And then
I got down there and I was like, Okay, so
(14:24):
here's the track. All of these are streets, so they
had to block these streets off. They have these barriers,
these barricades, but they also have to set up kind
of these pit areas for the cyclists and their teams.
But then you also want people who are spectators to
be able to have good spots to watch, and then
(14:46):
you also want the athletes to have a good experience
here as well. And you did this in the Exarbon
village and like, that's the kind of thing to me
is just like wow, there was a ton of stuff
that had to be talked about and pushed through here
to make this work as well as it ended up working.
And you guys ended up having a great day that day,
(15:06):
that one.
Speaker 3 (15:07):
Was great and returning. So we can talk about that.
Speaker 2 (15:10):
Yeah, and we will.
Speaker 1 (15:11):
But I just I wonder, you know, like how like, okay,
so you're recruiting an event, what are you already thinking
about or like, oh I want one of these and
we'll figure the rest out later. Or do you already
come in kind of with an idea of what this
would look like if you were able to get like
a triathlon or a Criterion bicycle race or you know,
(15:31):
a iron Man or whatever.
Speaker 4 (15:33):
Yeah, so there's a little bit of the we can
figure it out, right, because you can get really creative
and really crafty with.
Speaker 3 (15:40):
How you do things.
Speaker 4 (15:42):
I mean, if you look at the cycling rate, we
just are shutting down roads and creating creating the course
through that way. But I will see there's a really
after being in it for so long and just kind
of having an event mindset, it's kind of for me,
it's kind of second nature just to look at something
(16:02):
and be like, not possible or possible here, right, And
rarely is it really not actually possible. But there's so
many factors that go into by the time an event
actually takes place, the amount of hurdles we've had to
go over and the hoops you've had to jump through
is really quite spectacular. I mean, the smallest thing can
(16:26):
remove the potential of an event coming here. And it
can be as simple as venue is not available right,
and or or like there's not going to be enough
hotel rooms because there's other things going on in the community.
Speaker 3 (16:41):
So a lot of factors go into it.
Speaker 4 (16:44):
But in reality, it's there's not a ton of things
that I would say, in general, we couldn't figure out and.
Speaker 3 (16:52):
Couldn't do, maybe like a bops led.
Speaker 4 (16:54):
You know that that probably wouldn't really fit here, But
if you could, right, I mean, anything could be possible
if you if you have the right resources.
Speaker 1 (17:04):
So is there anything that you guys have done that
after it, you were like that didn't work, Like like
we we were unable to fulfill the vision that we
had for what this event would look like.
Speaker 3 (17:17):
That's a very good question. I don't I don't know that.
Speaker 4 (17:20):
I I don't think that I feel we've really run
into that. I feel like maybe there's times where I
thought we could have done that aspect better, and you
kind of live and learn and then you use that
towards towards the next event and how you're going to
approach that. But I don't think there was anything where
(17:43):
I looked at it and I was like that was
not good. You know, everyone can kind of connect to
a different event in a different way, and you know,
working on a metro wide basis for us is super
positive because assets that sit within Council Blood is very
different than what sits in the Omaha Douglas County. That's
also very different than Cass County or Sarpy County area
(18:05):
and the communities there. So we have a lot of
territory and opportunities to work with things that we also
are very cognizant that even if venues or opportunities to
build out venues could be similar in different areas, there's
enough factors within the metropolitan area to ultimately make one
(18:28):
of them better than have the potential to be better
than the other. And that can be you know, based
on location, based on amenities around the space, and then
what the clients who are coming in are looking for.
So I don't Yeah, I don't think we've ever had
one where I was like, that wasn't good.
Speaker 1 (18:50):
Well, that's a testament also to just your ability to
be prepared, right, because I think it's the other thing too,
Like I talk about things on the radio job that
I don't really know much about or don't really care
about that much. But once I prepare myself, I don't
really feel like I've done a bad job because I
(19:11):
was prepared. I did the work before to make the event.
Actually for you would be an event for me, it'd
be just talking about something from the all about the
other side where you did something and you you personally
were like, that was something that we did an incredible job,
And I really hope that we're able to do this
(19:31):
again because this went above and beyond my expectations for
what we thought was possible.
Speaker 4 (19:37):
Yeah, for me, there's kind of two that specifically come
to mind, and these are just because they they mean
something personally to me, right. It has nothing to do
with the economic impact number that they've driven or number
of people that came to it.
Speaker 3 (19:56):
It's really because they're passions to me.
Speaker 4 (19:59):
So the first one I would say would be the
cross country items that are down in at Mahoney State
Park in Cass County, and we utilize some areas in
Sarpya as well, But that one, that one means a
lot to me because I that was my sport in
college and in high school. But to see how quickly
(20:19):
that grew in five years. So I remember when I
when I went to Nebraska game Parks and I said,
here's what this could be with just the idea of
like we need land and I was like, here's what
it could be, you know, in in the future. And
then five years later we literally hit what I suggested
could be and that that has been really great to see.
(20:43):
I would say. The other key importance piece is making
sure that the right people are at the right table
and how do you get how do you get different
people to come together for a shared vision and effort
in this right because anything that the Sports Commission does,
there's no way we do it alone. Right, it's a
small staff, it's a very large impact. That means we
(21:05):
need volunteers. That means we need other partners to be
a part of the events that we do, whether that's
your convention, visier bureau, chamber, other nonprofits, other sports clubs
of that particular sport. Right, it's it's never just us,
and that's super special to have, but you have to
be able to rally people together and make sure that
(21:29):
everybody's gonna come out in a win, win win situation.
So cross Country for me, that has a long that
has the potential to live on well past my lifetime,
which is super exciting to have within the metropolitan area,
and people notice it. I mean we're getting calls from
NCAA about it, which is where we always wanted to
be with it too, you know, up to a high
(21:50):
level to making sure that it fulfills the needs of
the local community. And so I would say we've done
a really great job of that and that that means
something special to me. The other one would be this
cycling event. Right, we were kind of tossed with the
notion that let's find something that makes sense for the community,
(22:11):
that makes sense for the Sports Commission. That becomes something
we can own and operate and how do we how do.
Speaker 3 (22:18):
We just do something different?
Speaker 4 (22:21):
And that one, although we've only hosted it one year
so far, that was an awesome event and we're bringing
that back.
Speaker 3 (22:28):
This coming year along with a Papillion.
Speaker 4 (22:33):
Used to have one as well for about ten years
between twenty seven and seventeen, and that one was really great.
It was it was more of a local, maybe kind
of regional, and we're going to bring that one back
to make an entire weekend of cycling and crit racing
and that has a lot of powerful momentum behind it
(22:55):
for many many reasons that will positively impact the metrop areas.
So I am super excited to see how the exurbant
turk grows, how Papillion kind of comes back, because anybody
who knew about the Papilion Twilight before is very excited
when they hear that it's returning. And to have them
(23:17):
play off of each other is really going to bring
a larger light.
Speaker 3 (23:23):
To our metropolitan area.
Speaker 1 (23:24):
Well and cycling, and you brought pros in and mean
like this, this was like people from the East Coast
and the West Coast and these teams that are traveling
around the country all year long for these types of events.
They came and you know, I know that you wanted
to have more and one of the things that could
bring more is the fact that you could add another race.
(23:46):
Is that kind of the idea of bringing the Twilight back?
Speaker 4 (23:49):
Yeah, So more racing, more opportunities for them, for them
to race, more opportunities for them to gain money because
there is prize money because it is it is national
level caliber event.
Speaker 3 (23:59):
But also more events.
Speaker 4 (24:01):
Will help more of regional draw as well, because we
want this to be a great event for then the professionals,
but we also wanted to be.
Speaker 3 (24:11):
A great event.
Speaker 4 (24:12):
For kind of more of your novice writers who don't
get a lot of opportunities, you know, krits, like many
sports chrits and in the cycling world particularly, they go
through the ebb and flow of popular and then there's
a decline and then there's back to an incline. So
we're excited to be part of what will be what
(24:33):
is moving towards another incline with what this looks like.
But there's not a ton of opportunities in the Midwest,
and definitely not a ton of opportunities in the Midwest
at this level, right, And that's what I think makes
this them extremely special in my mind.
Speaker 3 (24:50):
But it was.
Speaker 4 (24:51):
It was an awesome event. Everyone who went to it
was super excited. You don't have to know cycling or
love cycling to love that event.
Speaker 1 (24:58):
Well, and I went and thank you for letting me
sit with you in the in the osc area right
next to the finish line, which was awesome. This idea
of criterion racing was a foreign one to me, and
you told me that it was happening in the Exarbant village,
which is right next to my house, and I was
(25:21):
really excited. What a cool place for that?
Speaker 4 (25:24):
Was that?
Speaker 1 (25:25):
Did you vision have that as part of the vision
for that or were you kind of thinking, well, there's
like five different great spots in Omaha we could really
put this thing that it could run into foot traffic.
How did you kind of land on the course that
you had because it ended up being just a perfect
spot for it.
Speaker 3 (25:43):
Yeah, yeah, you know it. You're right.
Speaker 4 (25:47):
There are a lot of places that make a that
could work for criterions, right, I mean, Papilion Exarbon, you
could do one in Benson Blackstone would have been an
option downtown would have been an option. You could have
gone to the one hundred block and Council Bluffs. Right.
There's a ton of great opportunities because you just you
(26:08):
really need a dundee woot here. You need a vibrant
place right too. You want foot traffic, great, you want
the foot traffic.
Speaker 3 (26:16):
You want them.
Speaker 4 (26:16):
They're long days and you can sit and watch for hours.
But I'm talking like this will start at nine am
and it finishes at six pm.
Speaker 3 (26:25):
So you want them to have things to do. You
want to be able to.
Speaker 4 (26:28):
Have space to create an area where you can do
vendors and kid zones and things, you know, make it
more a festival vibe. So we did. When we hired
some consultants who know the sport and could help recruit
in the professional athletes, we did look at a few
different spots our Our main target at that time was
(26:49):
the Douglas County area just because of some partnerships that
we had created there. So that was that was the
first priority. But we always knew this would extend and
become a multi day cycling festival for the community. And
I mean those can be they could be up to
a week long. I think if you look at Chicago's areas,
(27:11):
they've got a week long one where one day is
kind of your premiere day and your pinnacle day. And
for us that will that will always as Exerban has
been the first one that will remain for that. But
adding Papillion is such a huge draw. And the ability
to add a Friday night event because Papilions will be
(27:32):
Sunday Sunday mornings, which is very common to do a
Friday night, a Saturday night and Sunday morning as your
first three, and then you can you can add on
from there right probably Thursday, I'm sure. But there are
other ways to also build upon that where it wouldn't
have to be criterius. I mean not everybody who races
criteriums would race gravel, would race road or cycle cross
(27:55):
or whatever kind of biking discipline there is. But you
could create a whole biking discipline festival because you're going
to care about the other disciplines even if you don't
actually do them, because there's such a skill set in
them that it's a it's awe right, it's ought to
be around some of those professional athletes and some of
those who were grinding on a bike doing a a
(28:16):
tight loop for.
Speaker 3 (28:17):
An hour, so I super cool.
Speaker 2 (28:19):
Could not believe how fast they were going.
Speaker 3 (28:20):
Yeah, it's I mean kind of terrifying.
Speaker 1 (28:23):
That as fast as they were going with in close contact.
You said you wanted like three thousand people there or something.
Speaker 3 (28:29):
That was the goal when we were talking about it for.
Speaker 2 (28:31):
Year one, and you got way more than that. Yeah,
it felt way more than that.
Speaker 3 (28:35):
Yeah.
Speaker 4 (28:36):
The local law enforcement we're estimating about seventy five hundred
for us, which was a huge wind for our community
just in general, right because we know about how many
About three thousand of them were out of staters and
then the rest were local, And that's really what we
were trying to push for, right, we want the local
(28:58):
to benefit and have something to do and have something
to be a part of. But it's also a great
opportunity to bring people into showcase how cool our city
and metropolitan is.
Speaker 2 (29:09):
Well, I can tell you this, you do a great
job at this.
Speaker 1 (29:13):
Let's do this again in a couple of weeks and
just kind of go through, like we'll have the spelling
be behind us, but we have all these other big
events that you have on the calendar, and we can
chat about more than just the bike race that I'm
in love with, and dig into what you guys do
because it's such an underrated part of this community as
having this kind of backbone for like you mentioned, over
a dozen events every single.
Speaker 2 (29:34):
Year that you do.
Speaker 1 (29:35):
Lindsey Toussont Brown, thank you so much for coming into
the studio and chatting with me and like I said,
let's do this again very soon.
Speaker 3 (29:41):
Sounds great. Thank you for having me.
Speaker 2 (29:43):
Yeah.
Speaker 1 (29:43):
Absolutely, And if you're listening to us out there, we
thank you for listening to the Emery Songer podcast on.
Speaker 2 (29:48):
Free iHeartRadio app.
Speaker 1 (29:50):
We will chat again each and every weekday on this speed.
Can't wait to talk to you tomorrow.
Yeah, it's the Emory Songer podcast here on the free
iHeartRadio app based in Omaha.
Speaker 2 (00:10):
Love in Omaha, and.
Speaker 1 (00:11):
Our guest today is a good friend from the Omaha
Sports Commission, Lindsey Toucsaint Brown is joining us here in
the studio.
Speaker 2 (00:19):
Longtime, no see Lindsay, how's it going.
Speaker 3 (00:21):
It's good great.
Speaker 4 (00:23):
I got a lot of things going starting to ramp
up for the sports seasons. I'll say, for what we do,
so very excited.
Speaker 1 (00:30):
What does that look like for people who are maybe
unfamiliar with the Omaha Sports Commission and the work that
you guys kind of do. What type of events are
we talking about here?
Speaker 4 (00:41):
Yeah, So the Sports Commission look on nonprofit where we
bring in sporting events into the community as a way
to drive tourism and long term effects of economic development.
So events really are all over the place for us.
Speaker 3 (00:54):
In a great way.
Speaker 4 (00:54):
So it can vary on the sport, it can vary
on the demographic that we're ceating to with it's youth
or adults sports events.
Speaker 3 (01:03):
But we've got quite the calendar coming up.
Speaker 4 (01:06):
This weekend is actually the event that kicks off our
calendar year of events. But we will do anywhere between
fifteen to twenty events a year, depending on what we've
been able to recruit in. We also own and operate
some of our events. That way we can control it
within the calendar that makes sense within our metropolitan area.
Speaker 2 (01:25):
Okay, so what's the event this weekend?
Speaker 4 (01:27):
This weekend is spelling Bee. So we actually host the
regional spelling me which is the state of Nebraska and
then Southwest Iowa. The winner of that bee, where they've
gone from their school bees to either a county or
a district be they've qualified to us, will have about
(01:47):
seventy students coming to us, and then the winner of
that actually goes to Nationals, so the one that you
see the scripts Nationals that you see on typically ESPN. Yeah,
been hosting it for a long time. So our winner
then moves on to that big competition around the Memorial
Day weekend.
Speaker 2 (02:06):
Wow. Yeah, are you good at spelling?
Speaker 3 (02:09):
Not at all?
Speaker 4 (02:12):
No, I will say it's quite impressive some of the
words that they're spelling that I am just not never
even heard of.
Speaker 1 (02:20):
Yeah, so it's great. I won my school spelling Bee
in fifth and sixth sixth grade. Yeah, the fifth grade
one is one of the great moments of my life
because I was battling with a kid that I was
actually pretty good friends with who was a sixth grade
and I was in fifth grade, and we went back
and forth, I mean we got rid of back in
(02:42):
my elementary school. We had my hometown of a Tumbel,
Iowa had like ten elementary schools that would send spellers
to like the next level, like the county or Aea
or whatever it was spelling B and the So this
the way that it would work was we had two
(03:02):
classes of every grade in my elementary school, and I
think it was pretty similar in all of the other
elementary schools. So they would whittle you down to like
two kids per class, and then those kids would then
go on to the school spelling bee and we would
all go down the cafeteria and we had all the
(03:24):
two fifth grade classes and the two sixth grade classes
all in the cafeteria watching the spelling be of these
eight kids that had won in their class. But I
just love spelling. I like, I'm a like I don't
say I'm an avid speller, but I'm kind of obsessive
compulsive about it. Like I was using dictionaries and whatever
(03:49):
I had when I was that age, because I just
wanted to know how everything was spelled. And I also
had this insanely bad habit of saying things the way
they were spelled, even though there are a lot of
words that are not that way. You know your name,
for instance, there are a lot of people who spell
it l I N D S A Y, and I
(04:13):
just would always say lindsay. I had a hard time
getting my brain to like, not do that, because nobody like,
that's not how you say anyway. I still remember the
words I spelled correctly to win my fifth grade spelling
b I have no memory of sixth grade, and I
don't remember which word at the area spelling be Both
times that I got knocked out on I remember one
(04:36):
of them. In fifth grade, I won by spelling the
word censored the heat. That's the word the other guy missed.
He started it with an S, but after I asked
for the definition, I realized that it was for the
str with the C, and then chandelier, which was actually
like the easiest word I had gotten in like ten rounds.
Because we had gotten like words wrong back and forth
(04:58):
several times. It couldn't get the second word right. I
got very lucky. I lost weavil. I got knocked out
with the word weavil.
Speaker 3 (05:07):
You don't understand why, you know, I have no idea
what that is.
Speaker 2 (05:10):
It's like it's like a beatle, it's like a it's
like a bug. It's six letters long.
Speaker 1 (05:16):
And I missed that word at the area of spelling
Bee and it knocked me out of the competition.
Speaker 3 (05:20):
And you will never forget that.
Speaker 1 (05:22):
No, it's just like because I just kind of assumed
that I just was a good speller. I didn't like
sit there studying that. They give you like a book
when you win that spelling bee, they give you like
a book to study, and it's like every word that
you're going to see at the spelling Bee is in
this book, and it's just they categorize it, so it's
not like just word upon word upon word. But I
(05:43):
don't I don't want to sit there reading that thing,
like looking at all these I don't care that much.
Speaker 4 (05:49):
When you talk to him, because I try to talk
to him before they start, because you can tell they're nervous.
There's many who spend hours studying daily or weekly. It's
it's it means something.
Speaker 2 (06:04):
Very and they do well. The ones that study are
the ones that win.
Speaker 3 (06:08):
Absolutely.
Speaker 2 (06:09):
The girl I beat in.
Speaker 1 (06:10):
Sixth grade in my school, my elementary school ended up
winning the whole area the next round, and I beat
her pretty easy in our school, but we both made
it to the to the next level. And she was
carrying that thing around for weeks leading up to that,
(06:30):
and I saw her like at recess, and she was
out there at recess, but she still was carrying around
this book and I just and I sat there and I,
you know, like after I got knocked out, I sat
there and still just watched to see how.
Speaker 2 (06:44):
She did, and I just couldn't believe it.
Speaker 1 (06:46):
She I mean, she won it, and it had everything
to do with the fact that she cared way more
about studying than I did.
Speaker 2 (06:55):
Yeah, that's that's really cool.
Speaker 1 (06:57):
I don't think people would think of that as like
a sports commission thing, but you mentioned ESPN has done
the broadcast, correct.
Speaker 4 (07:02):
Yeah, I would say is it is a unique one
for us. There are other sports commissions around the country
that host their regional one as well.
Speaker 3 (07:11):
I think it's a.
Speaker 4 (07:11):
Little bit of our where we lie within the community
and how we can partner with the various groups they are.
The scripts IS has been at our industry trade shows.
You know, when you go to trade shows, it's a
little bit like speed dating, right where they have a
product and you're the entity who can you know, service
(07:32):
that product. So they've been there and I remember seeing
them even before I was here in Omaha, because I
was still in the general industry.
Speaker 3 (07:41):
I remember when I would go to the trade shows.
Speaker 4 (07:43):
I saw them there and I was like, why how
does that connect in? And now you know, years later,
I'm here at the Sports Chrission and the Sports com
Mission has been hosting it for a while, so it's
it's a great event.
Speaker 3 (07:57):
It's super.
Speaker 4 (08:00):
Humbling to watch these kids who've work so hard, I mean,
and that those skill sets transition in the same way
that it does for athletes.
Speaker 3 (08:07):
Right, They're working.
Speaker 4 (08:08):
Very hard, they have coaches, they have mentors, they are
putting their efforts into to studying how to be better
at their skill set. So there's a lot of things
that cross over and for us, it's a lot of
fun to do.
Speaker 1 (08:23):
How do you get into a sports commission? Like what
did what did Lindsey Tucson Brown do to get into
this position where I mean, you have to be very
diverse in your understanding of different events, and we'll talk
about a few more of the events that you do.
But this is not a triathlon. This is a spelling bee,
(08:46):
and a triathlon and a spelling bee are going to
have very different things that you need to provide for
the experience for everyone, including the city right at the venue.
Speaker 2 (08:57):
So everything goes off without a hitch. How do you
get into.
Speaker 4 (09:00):
This very very night and day events that that the
sort a sports commission can host. My particular story is
a little bit of bobbing and weaving.
Speaker 3 (09:10):
I think.
Speaker 4 (09:11):
I think a lot of people who go with the intention,
you know, for higher education or develop certain skill sets
after high school. Whichever direction you want to go, usually
you end up jumping in and out of different industries.
That's that's pretty common for me. I that was not
(09:32):
my original intention. I actually would My bachelor's degree is
actually speech to language pathology, so I it has.
Speaker 3 (09:39):
Nothing to do with sports.
Speaker 2 (09:40):
Wow.
Speaker 4 (09:41):
But I was an athlete in college, and you know,
when you're super passionate about something, it can be hard
to let pieces go. So when I was an undergrad,
I ended up staying a fifth year to grab a
minor and use a red shirt that I had had
as an athlete, and ultimately he helped the athletic department
(10:02):
organize and this is really a volunteer basis, but I
was helping them organize some different components of sporting events.
So one was an NCAA regional where I was helping
kind of rally some volunteers and managed volunteers at the event.
And then the other one was our conference men's tennis championships,
and my academic athletic advisor asked me to help him
(10:26):
with it, and so I did and fell in love
with it. So that really sparked the consideration of moving
on and getting a master's in sports. I mean, if
I stayed in speech, I was gonna need to go
get a master's in that anyway. So to be very honest,
I applied for both to different schools for both things.
Speaker 3 (10:49):
And ended up getting into a really great.
Speaker 4 (10:52):
School for a shortened, kind of expressed program for sports management.
So I decided to go do that. It was a
ten month program.
Speaker 1 (11:02):
Did you need to have a like did you have
to catch up on some classes to get to a
master's level in that? No, because that's my major actually
is in like sports a ministry.
Speaker 3 (11:12):
Yeah, I didn't have to. Most industries are about who,
you know.
Speaker 4 (11:18):
So I had some individuals at the university that I
was doing my undergrad at who had gone to I
ended up going to West Virginia for grad work and
they had gone there as well, so they had kind
of written some letters of recommendation for me, just kind
of as a human in the skill sets that I'd
had as an athlete and the little bit of work
(11:39):
that I did helping out with some of those athletic
events and got into it. But it was easy to
catch up. I mean, I was pretty good at school.
I had the business minors, so it wasn't hard for
me in any sort of way. But I stuck with it, right.
I went and got an internship, as most tend to do,
and that was in the Olympic movement, and then ended
(11:59):
up getting hired on before that even finished, and that
kind of wrote my pathway for the.
Speaker 3 (12:05):
Rest up, you know till now.
Speaker 4 (12:07):
From oh I'm from Ohio originally and went to school
at the University of Toledo and then and then lived
in Indianapolis and then moved here.
Speaker 2 (12:15):
So you got brought here as a professional.
Speaker 4 (12:18):
Yes, yeah, So after four years at USA, trek and field.
I'd worked with a lot of sports comissions, so when
I talked about the conferences earlier, and you're kind of
you know, somebody has the asset and then the other
person has the way to fulfill that asset. I sat
on the other side with the asset where we had
the events and we're going to different cities, and now
I thought that would be really fun to go, you know,
(12:41):
kind of state claim within within a community and find
a home there, but then be able to do different events. Right,
So it can be spelling, be to badminton to triathlons. Right,
We've had a lot of conversations you and I have
over the different types of events, so that makes it
really fun. But challenges there, right, Like I said, it
(13:02):
can be very night and day. But your basic template
is going to be the same, right, recruiting an event
and understanding why you're recruiting it in talking with certain partners,
and it's always going to be a partner maybe at
the municipality level or another nonprofit level or whatever. That
kind of looks like your venues, even if it's roads
(13:25):
versus an indoor you know venue that's concrete, brick and
wall broke and mortar, you know, So for there's similarities
that have to happen across every event, you just know
that what those specifics are can be very very different.
Speaker 1 (13:42):
All Right, So let's talk about some of these events,
because you really have to to like show up at
one of these events. You just don't know, Like I mean,
I don't know. I didn't know until I started talking
to you, Like how do they put this thing on?
Who is in charge of this? Who puts up like
(14:02):
the finish line of this stuff. Like one of my
favorite events that I did I got to go to
last year was the Exarbon Turk, that Criterion race, and
we did a lot of promotion for that because I
was just so curious about it, and I know, you
guys wanted a big turnout, and so I got very
excited about it just because it was such a unique
thing and I love going to weird stuff. And then
I got down there and I was like, Okay, so
(14:24):
here's the track. All of these are streets, so they
had to block these streets off. They have these barriers,
these barricades, but they also have to set up kind
of these pit areas for the cyclists and their teams.
But then you also want people who are spectators to
be able to have good spots to watch, and then
(14:46):
you also want the athletes to have a good experience
here as well. And you did this in the Exarbon
village and like, that's the kind of thing to me
is just like wow, there was a ton of stuff
that had to be talked about and pushed through here
to make this work as well as it ended up working.
And you guys ended up having a great day that day,
(15:06):
that one.
Speaker 3 (15:07):
Was great and returning. So we can talk about that.
Speaker 2 (15:10):
Yeah, and we will.
Speaker 1 (15:11):
But I just I wonder, you know, like how like, okay,
so you're recruiting an event, what are you already thinking
about or like, oh I want one of these and
we'll figure the rest out later. Or do you already
come in kind of with an idea of what this
would look like if you were able to get like
a triathlon or a Criterion bicycle race or you know,
(15:31):
a iron Man or whatever.
Speaker 4 (15:33):
Yeah, so there's a little bit of the we can
figure it out, right, because you can get really creative
and really crafty with.
Speaker 3 (15:40):
How you do things.
Speaker 4 (15:42):
I mean, if you look at the cycling rate, we
just are shutting down roads and creating creating the course
through that way. But I will see there's a really
after being in it for so long and just kind
of having an event mindset, it's kind of for me,
it's kind of second nature just to look at something
(16:02):
and be like, not possible or possible here, right, And
rarely is it really not actually possible. But there's so
many factors that go into by the time an event
actually takes place, the amount of hurdles we've had to
go over and the hoops you've had to jump through
is really quite spectacular. I mean, the smallest thing can
(16:26):
remove the potential of an event coming here. And it
can be as simple as venue is not available right,
and or or like there's not going to be enough
hotel rooms because there's other things going on in the community.
Speaker 3 (16:41):
So a lot of factors go into it.
Speaker 4 (16:44):
But in reality, it's there's not a ton of things
that I would say, in general, we couldn't figure out and.
Speaker 3 (16:52):
Couldn't do, maybe like a bops led.
Speaker 4 (16:54):
You know that that probably wouldn't really fit here, But
if you could, right, I mean, anything could be possible
if you if you have the right resources.
Speaker 1 (17:04):
So is there anything that you guys have done that
after it, you were like that didn't work, Like like
we we were unable to fulfill the vision that we
had for what this event would look like.
Speaker 3 (17:17):
That's a very good question. I don't I don't know that.
Speaker 4 (17:20):
I I don't think that I feel we've really run
into that. I feel like maybe there's times where I
thought we could have done that aspect better, and you
kind of live and learn and then you use that
towards towards the next event and how you're going to
approach that. But I don't think there was anything where
(17:43):
I looked at it and I was like that was
not good. You know, everyone can kind of connect to
a different event in a different way, and you know,
working on a metro wide basis for us is super
positive because assets that sit within Council Blood is very
different than what sits in the Omaha Douglas County. That's
also very different than Cass County or Sarpy County area
(18:05):
and the communities there. So we have a lot of
territory and opportunities to work with things that we also
are very cognizant that even if venues or opportunities to
build out venues could be similar in different areas, there's
enough factors within the metropolitan area to ultimately make one
(18:28):
of them better than have the potential to be better
than the other. And that can be you know, based
on location, based on amenities around the space, and then
what the clients who are coming in are looking for.
So I don't Yeah, I don't think we've ever had
one where I was like, that wasn't good.
Speaker 1 (18:50):
Well, that's a testament also to just your ability to
be prepared, right, because I think it's the other thing too,
Like I talk about things on the radio job that
I don't really know much about or don't really care
about that much. But once I prepare myself, I don't
really feel like I've done a bad job because I
(19:11):
was prepared. I did the work before to make the event.
Actually for you would be an event for me, it'd
be just talking about something from the all about the
other side where you did something and you you personally
were like, that was something that we did an incredible job,
And I really hope that we're able to do this
(19:31):
again because this went above and beyond my expectations for
what we thought was possible.
Speaker 4 (19:37):
Yeah, for me, there's kind of two that specifically come
to mind, and these are just because they they mean
something personally to me, right. It has nothing to do
with the economic impact number that they've driven or number
of people that came to it.
Speaker 3 (19:56):
It's really because they're passions to me.
Speaker 4 (19:59):
So the first one I would say would be the
cross country items that are down in at Mahoney State
Park in Cass County, and we utilize some areas in
Sarpya as well, But that one, that one means a
lot to me because I that was my sport in
college and in high school. But to see how quickly
(20:19):
that grew in five years. So I remember when I
when I went to Nebraska game Parks and I said,
here's what this could be with just the idea of
like we need land and I was like, here's what
it could be, you know, in in the future. And
then five years later we literally hit what I suggested
could be and that that has been really great to see.
(20:43):
I would say. The other key importance piece is making
sure that the right people are at the right table
and how do you get how do you get different
people to come together for a shared vision and effort
in this right because anything that the Sports Commission does,
there's no way we do it alone. Right, it's a
small staff, it's a very large impact. That means we
(21:05):
need volunteers. That means we need other partners to be
a part of the events that we do, whether that's
your convention, visier bureau, chamber, other nonprofits, other sports clubs
of that particular sport. Right, it's it's never just us,
and that's super special to have, but you have to
be able to rally people together and make sure that
(21:29):
everybody's gonna come out in a win, win win situation.
So cross Country for me, that has a long that
has the potential to live on well past my lifetime,
which is super exciting to have within the metropolitan area,
and people notice it. I mean we're getting calls from
NCAA about it, which is where we always wanted to
be with it too, you know, up to a high
(21:50):
level to making sure that it fulfills the needs of
the local community. And so I would say we've done
a really great job of that and that that means
something special to me. The other one would be this
cycling event. Right, we were kind of tossed with the
notion that let's find something that makes sense for the community,
(22:11):
that makes sense for the Sports Commission. That becomes something
we can own and operate and how do we how do.
Speaker 3 (22:18):
We just do something different?
Speaker 4 (22:21):
And that one, although we've only hosted it one year
so far, that was an awesome event and we're bringing
that back.
Speaker 3 (22:28):
This coming year along with a Papillion.
Speaker 4 (22:33):
Used to have one as well for about ten years
between twenty seven and seventeen, and that one was really great.
It was it was more of a local, maybe kind
of regional, and we're going to bring that one back
to make an entire weekend of cycling and crit racing
and that has a lot of powerful momentum behind it
(22:55):
for many many reasons that will positively impact the metrop areas.
So I am super excited to see how the exurbant
turk grows, how Papillion kind of comes back, because anybody
who knew about the Papilion Twilight before is very excited
when they hear that it's returning. And to have them
(23:17):
play off of each other is really going to bring
a larger light.
Speaker 3 (23:23):
To our metropolitan area.
Speaker 1 (23:24):
Well and cycling, and you brought pros in and mean
like this, this was like people from the East Coast
and the West Coast and these teams that are traveling
around the country all year long for these types of events.
They came and you know, I know that you wanted
to have more and one of the things that could
bring more is the fact that you could add another race.
(23:46):
Is that kind of the idea of bringing the Twilight back?
Speaker 4 (23:49):
Yeah, So more racing, more opportunities for them, for them
to race, more opportunities for them to gain money because
there is prize money because it is it is national
level caliber event.
Speaker 3 (23:59):
But also more events.
Speaker 4 (24:01):
Will help more of regional draw as well, because we
want this to be a great event for then the professionals,
but we also wanted to be.
Speaker 3 (24:11):
A great event.
Speaker 4 (24:12):
For kind of more of your novice writers who don't
get a lot of opportunities, you know, krits, like many
sports chrits and in the cycling world particularly, they go
through the ebb and flow of popular and then there's
a decline and then there's back to an incline. So
we're excited to be part of what will be what
(24:33):
is moving towards another incline with what this looks like.
But there's not a ton of opportunities in the Midwest,
and definitely not a ton of opportunities in the Midwest
at this level, right, And that's what I think makes
this them extremely special in my mind.
Speaker 3 (24:50):
But it was.
Speaker 4 (24:51):
It was an awesome event. Everyone who went to it
was super excited. You don't have to know cycling or
love cycling to love that event.
Speaker 1 (24:58):
Well, and I went and thank you for letting me
sit with you in the in the osc area right
next to the finish line, which was awesome. This idea
of criterion racing was a foreign one to me, and
you told me that it was happening in the Exarbant village,
which is right next to my house, and I was
(25:21):
really excited. What a cool place for that?
Speaker 4 (25:24):
Was that?
Speaker 1 (25:25):
Did you vision have that as part of the vision
for that or were you kind of thinking, well, there's
like five different great spots in Omaha we could really
put this thing that it could run into foot traffic.
How did you kind of land on the course that
you had because it ended up being just a perfect
spot for it.
Speaker 3 (25:43):
Yeah, yeah, you know it. You're right.
Speaker 4 (25:47):
There are a lot of places that make a that
could work for criterions, right, I mean, Papilion Exarbon, you
could do one in Benson Blackstone would have been an
option downtown would have been an option. You could have
gone to the one hundred block and Council Bluffs. Right.
There's a ton of great opportunities because you just you
(26:08):
really need a dundee woot here. You need a vibrant
place right too. You want foot traffic, great, you want
the foot traffic.
Speaker 3 (26:16):
You want them.
Speaker 4 (26:16):
They're long days and you can sit and watch for hours.
But I'm talking like this will start at nine am
and it finishes at six pm.
Speaker 3 (26:25):
So you want them to have things to do. You
want to be able to.
Speaker 4 (26:28):
Have space to create an area where you can do
vendors and kid zones and things, you know, make it
more a festival vibe. So we did. When we hired
some consultants who know the sport and could help recruit
in the professional athletes, we did look at a few
different spots our Our main target at that time was
(26:49):
the Douglas County area just because of some partnerships that
we had created there. So that was that was the
first priority. But we always knew this would extend and
become a multi day cycling festival for the community. And
I mean those can be they could be up to
a week long. I think if you look at Chicago's areas,
(27:11):
they've got a week long one where one day is
kind of your premiere day and your pinnacle day. And
for us that will that will always as Exerban has
been the first one that will remain for that. But
adding Papillion is such a huge draw. And the ability
to add a Friday night event because Papilions will be
(27:32):
Sunday Sunday mornings, which is very common to do a
Friday night, a Saturday night and Sunday morning as your
first three, and then you can you can add on
from there right probably Thursday, I'm sure. But there are
other ways to also build upon that where it wouldn't
have to be criterius. I mean not everybody who races
criteriums would race gravel, would race road or cycle cross
(27:55):
or whatever kind of biking discipline there is. But you
could create a whole biking discipline festival because you're going
to care about the other disciplines even if you don't
actually do them, because there's such a skill set in
them that it's a it's awe right, it's ought to
be around some of those professional athletes and some of
those who were grinding on a bike doing a a
(28:16):
tight loop for.
Speaker 3 (28:17):
An hour, so I super cool.
Speaker 2 (28:19):
Could not believe how fast they were going.
Speaker 3 (28:20):
Yeah, it's I mean kind of terrifying.
Speaker 1 (28:23):
That as fast as they were going with in close contact.
You said you wanted like three thousand people there or something.
Speaker 3 (28:29):
That was the goal when we were talking about it for.
Speaker 2 (28:31):
Year one, and you got way more than that. Yeah,
it felt way more than that.
Speaker 3 (28:35):
Yeah.
Speaker 4 (28:36):
The local law enforcement we're estimating about seventy five hundred
for us, which was a huge wind for our community
just in general, right because we know about how many
About three thousand of them were out of staters and
then the rest were local, And that's really what we
were trying to push for, right, we want the local
(28:58):
to benefit and have something to do and have something
to be a part of. But it's also a great
opportunity to bring people into showcase how cool our city
and metropolitan is.
Speaker 2 (29:09):
Well, I can tell you this, you do a great
job at this.
Speaker 1 (29:13):
Let's do this again in a couple of weeks and
just kind of go through, like we'll have the spelling
be behind us, but we have all these other big
events that you have on the calendar, and we can
chat about more than just the bike race that I'm
in love with, and dig into what you guys do
because it's such an underrated part of this community as
having this kind of backbone for like you mentioned, over
a dozen events every single.
Speaker 2 (29:34):
Year that you do.
Speaker 1 (29:35):
Lindsey Toussont Brown, thank you so much for coming into
the studio and chatting with me and like I said,
let's do this again very soon.
Speaker 3 (29:41):
Sounds great. Thank you for having me.
Speaker 2 (29:43):
Yeah.
Speaker 1 (29:43):
Absolutely, And if you're listening to us out there, we
thank you for listening to the Emery Songer podcast on.
Speaker 2 (29:48):
Free iHeartRadio app.
Speaker 1 (29:50):
We will chat again each and every weekday on this speed.
Can't wait to talk to you tomorrow.
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