October 29, 2025 • 28 mins
Live from HLTH '25: Oren Nissim, Founder of remote care company Brook Health, Dr. David Buchanan, Founder of the recently launched value-based multispecialty practice Town Square Health, and Dr. Ricky Choi, Head of Digital Health at Samsung, discuss how they’re seeing the consumer POV being incorporated to bridge the gap between traditional sick care and consumer-based well care.
JOIN THE COMMUNITY
This show is produced by the Healthcare Rap Community. Come learn how to bridge the gap between sick care and well care as we highlight the consumer POV in healthcare!
Join today: healthcarerapcommunity.com
(#461)
See omnystudio.com/listener for privacy information.
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
S1 (00:00):
Hey listeners, this is the first of our Health Highlights
series from the health Conference in Las Vegas. We had
the fortune of speaking with leaders from 20 different organizations,
and how they're seeing the consumer point of view being
incorporated to bridge the gap between traditional sick care and
consumer based health care. Today, you'll hear from Oren Nissim,
founder of remote care company Brooke Health. Doctor David Buchanan,
founder of the recently launched value based Multispecialty practice Town
(00:22):
Square Health, and Ricky Choi, head of digital health at Samsung.
Let's get into it, y'all. Uh, or are there any
announcements or what's kind of like the latest news you'd
like to share with us about Brooke Health?
S2 (00:31):
Sure. I mean, we just before the show, we announced
our closure, our series B, uh, and so, uh, we
have terrific partners, uh, joining us to, uh, kind of
pave the way for, uh, remote care in general. So, uh, UMass, uh,
led the round together with Morningside, uh, you know, really
two key partners in designing health and designing for better
(00:53):
health outcomes. Uh, so we're very proud of that, especially
the work that we're doing with UMass Memorial in their
hospital to get from health care to more patients.
S1 (01:02):
Fantastic. Those who led the round, what were they saying about, like,
what they're most excited about to to participate in this round?
S2 (01:09):
Yeah, I think that from all parties it was a
combination of two things. One was the idea that you
could give this now to a lot more patients because
it is covered by, well, at least most of the insurance.
And the reality is that it's a highly equitable way
of providing care in the home and essentially really expanding
the primary care reach out to the home and making
(01:30):
sure that people can stay home safely and not need
to come back to the hospital for, you know, the
stuff that exacerbates from multiple chronic conditions. So that's one idea.
And then the second idea is around the extensibility of
the platform itself, because, um, with the combination of technology
and humans, uh, and we saw a lot about the
ideas of like how AI is being used safely out
(01:53):
in the clinician world. Uh, we are able to extend
care in a highly scalable manner. The reach of the
population is very large. And so how do you really
do this outside of the hospital walls so that you
can actually control such a large population?
S1 (02:07):
I love it. I'll put this in kind of in
the context of our, of our show, which we had
you on a few months ago, and we shared that
our focus is the consumer point of view here, right.
So clearly, if healthcare had been designed with the consumer's
point of view in the first place, it would look
very different. But we were working towards that, and we're
trying to bridge this gap between traditional care, what happens
when you're sick and preventive care. How do you keep
from being sick? What do you see in terms of
(02:29):
the consumer point of view, being at play with either
what Brooke Health is doing or just in the in
the industry? You know, in general, we're sitting here at health.
How are you seeing the consumer point of view in
any of that?
S2 (02:39):
You know, I'll give you two perspectives. One is ours.
And I think one is, you know, where some of
the industry is at right now. So let's start with
the industry. I think that, um, you know, continuously we
build more and more and more tools in order to
provide them to the care system, in order for the
care system to do better with those consumers. I am
(03:01):
not sure that's the best strategy, because the reality is
that most of the healthcare systems do not get up
in the morning and think consumer, nor were they designed
to really think consumer. So they are designed to maybe
achieve better patient satisfaction score, but that is ultimately something
that you measure when they step into the place of care.
(03:21):
And so you're really asking satisfaction questions based on a
one time experience. Um, so now I'll transition to our
point of view. Most of the people that we treat
make their own healthcare decisions at home. So these are
people with chronic conditions. The reality is that in this
world of chronic condition, you make many, many, many health
(03:43):
decisions by yourself every single day. And it's really more
of a problem of empowerment than it is a problem of, okay,
once you step into the healthcare system walls, are you
going to get better treated? And so we look at
a very different spectrum from that perspective. And how do
we ultimately get you to feel very safe at. Hey,
a package has arrived in your home and maybe you
(04:03):
got some devices. Maybe you got some things to just
get you started. But then how do we ultimately are
designing it around how you feel about your Netflix, how
you feel about your Amazon, and can you feel about
this experience? Sort of in the same lens, which is
it's always ambient, it's always working in the background. You know,
it's trying to give you high fives for the good
(04:23):
things you've done, not just tell you what to be
careful of, which is not always necessarily the best form
of engagement. So how do you how do you make
them sustainable users, if you will, over a long period
of time? And I think that there is I mean,
I can definitely see companies up and coming here and
trying to do that work as well. I think some
(04:44):
of that work is in being able to bridge that,
that particular gap of not expecting the clinician to figure
it out, but kind of coming in and helping how
to to them to extend themselves to the home without
them essentially trying to figure out how to become a
consumer company accompany themselves.
S1 (04:59):
I would like to ask, kind of like, how do
we get there faster? So we're talking about designing something
different and better here. Are there areas that I guess
hold more promise there in terms of getting that done faster?
S2 (05:08):
I mean, you know, clearly we've been talking about the
use of AI now for, you know, almost two years
or whatever not to say for almost ten years. Let's
just focus on the last two. Um, so obviously, you know,
that part of the technology is an accelerator in of itself.
But I think that ultimately, um, we are seeing a larger,
expedited consumer trends on them being able to use, uh,
(05:32):
systems in ways that sometimes is safe, frankly, sometimes is unsafe.
And I think that in of itself creates another accelerant,
because you sort of have to catch up to where
technology actually is right now. So we moved from doctor
to doctor ChatGPT. And the reality is that it's more personal.
It talks to us. It does things that are less
like search and more like very, very direct advice. And
(05:55):
I think that just pushes other pieces of the equation
along because we got to get ahead of it. There's
got to be more controls being put in place. You know.
ET cetera. ET cetera. So number one. That in and
of itself is a trend that's going to create an
accelerant on the other side. I think that there's also
a very large consensus that consumers are becoming freer to
(06:16):
make more healthier choices by themselves. And I think that
people who used to think about their patients as captive
audience are finding that that's not necessarily the case. And so,
with pressures mounting on the business performance front, you're going
to see that coming in and starting to play a
bigger role in how they're going to control that population from, frankly,
(06:39):
from leaving and going someplace else. And that's accelerating too.
So kind of between those two things there. These are
risk issues that create a need to respond faster. But,
you know, sometimes urgency is a healthy thing for sure.
S1 (06:53):
What about you personally? What trends are you paying attention
to the most? And kind of like that's in the
middle of your radar screen these days.
S2 (06:58):
You know, we've been, uh, we chatted a bit about
this before. We we have been in the middle of the.
How do you extend the combination of AI and humans
to really support more humans? Because it allows you to
do a lot of scale. Uh, we're paying very close
attention to everything that's got to do with how do
you make this safe and how do you make this
such that, um, you're not allowing a system to potentially,
(07:21):
quote unquote, hallucinate, um, and create a really, really bad advice?
So how do you ultimately mesh the ability to expand
clinicians and get them to do faster and quicker and
over a broader audience, as opposed to potentially giving the
reins to a to a software system altogether? Um, and
this is going to be a big topic of conversation
(07:43):
for the next few years. This is not going to
get done tomorrow morning. But the bottom line is that
we're already seeing expansion of our populations that we can
put under a single clinician. We're already seeing how do
we ultimately put more controls in place to make it safe.
And I think that's going to play a big role
in this coming year of like, how safe can you
make it? Who are the companies that are going to
(08:05):
define the trends and what safety actually looks like? And
we plan to play a big part of that.
S1 (08:08):
Yeah, it's a foundational step that has to happen in
greater detail for sure. Anything else we haven't talked about
yet that you want to share with our listeners?
S2 (08:15):
You know, I spend a lot of time also talking
to the combination of payers and providers about, you know,
what we've seen from an outcome perspective on people on
remote care, because I think especially what's happening with payer
changes that are coming up, people stepping out of Medicare Advantage,
people making changes to the plans. Obviously, the key point
that's happening around Medicaid right now, this service was designed
(08:39):
to be an extension and expansion of primary care, which
is what I still believe to be the right forefront
of how to manage people with long term conditions in
the home. The reality is that, you know, some of
the payer changes that are happening right now are not
actually helping. And so you're dealing with a short term change.
(08:59):
That's got a very long term implications, whereby the biggest
problem that we have in the cost of healthcare has
to do with people with chronic conditions whose conditions are
exacerbating and, you know, are getting out of control, and
we've got to stay ahead of it. And so, I mean,
I've been beating the drum of preventive care for as
long as I've been doing this and will continue to
do so. I think this is a trend that I'm watching,
(09:21):
and I'm like, I'm a little concerned with some of
the decisions being made right now, and so I hope
we can work to course correct.
S1 (09:28):
Oren, thanks for joining us today. Really appreciate your thoughts
on this.
S2 (09:30):
Thanks for having.
S1 (09:31):
Me. Okay, David, I know our listeners are interested in
knowing a little bit about Town Square Health. Can you
give us just a little bit about the background?
S3 (09:37):
Sure. I'm happy to introduce myself and talk about Town
Square health a bit. I'm David Buchanan, I'm the CEO
and co-founder of Town Square Health. Town Square Health is
a new value based, multi-specialty practice, and we're going to
be opening our first centers in 2026. I'm a primary
care physician. I've been doing primary care, still see patients.
I've been doing this for the last 25 years, and
(09:59):
one of the things I love to do is just
keep learning about how to deliver primary care better, and
how to use primary care to generate value through value
based care.
S1 (10:07):
So with that as the basis, are there any news
or announcements about where Town Square Health is?
S3 (10:12):
Yeah. Well, I mean, the news is we exist. I
think we just incorporated our company in June, so very new,
but we already have a team of ten people. I'm
bootstrapping the company so we can build some momentum in
these early days. We're talking to investors and planning out
how we're going to serve patients soon.
S1 (10:33):
One of the things I'm seeing here at the conference
is it's related to kind of the theme of our show,
which is how do we incorporate the consumer point of view?
How do we actually design aspects of healthcare that are
designed around how a consumer wants to experience it long
before they're a patient, long after they're a patient, right,
when they're not no longer being actively seen? We all
know for thankfully for the most for the most part,
(10:53):
the majority of people, they're not patients every single day.
Some do have to deal with things every single day,
but not the majority of people. They might be making
health and wellness choices, but they're not thinking about a
healthcare experience necessarily every day. That's a gap for us
to bridge. That's a that's an area for us to say.
There are things we would like to help you engage
with your health, and maybe we're still learning the best
(11:15):
ways to do that. What's your take on kind of
some of the some of the ways to do that
and engage people in their health and those times when
they're not actively patients?
S3 (11:22):
Yeah. Well, I think, uh, that's obviously a foundational question.
One of the things I've learned about value based care
is the primary care is really the biggest lever to generate, uh,
better health for patients. And really, the heart of primary
care is building trust with patients. And I think that
as we're looking to build Town Square Health, um, I
(11:45):
spent ten years working in Fqhc in Chicago and eight
years as a chief clinical officer at Oak Street Health,
which had some great clinical results. Uh, some, you know,
in some. By some measures, the best in the nation.
But one of the things I think we could really
take the next level is the patient experience and how
we build relationships between patients and their care team. And,
(12:07):
you know, one of the things that's it might sound
very old school to say, like trust is the heart
of it, because that was probably true 50 years ago, too.
But the exciting thing is, there are a lot of
new tools in 2025 that we're hearing about at health
that can really kind of strip away some of the
annoying bureaucratic processes that make people frustrated with health care
and really focus the experience on the relationships between the
(12:30):
patients and the people that take care of them.
S1 (12:32):
It's not old school at all. In my in my mind,
the word trust has actually come up several times already.
And I do think that's what it comes down to,
because we can look from an insular perspective, like inside
healthcare and say, look at all the cool new things.
And yet an individual who's deciding how to try to
feel better on a day to day basis is having
to say like, what was my experience the last time?
Do I want that again? And if it was good,
(12:54):
then that's that's a good thing. If not, then they're
gonna have to work through. Like, do I trust whoever
is offering me health care services or, or advice or
information and say, like, do I trust that? So I
absolutely I think that's very relevant. And it might even
become more more of a theme as we have more,
more ways to engage in it. And we have to
ask ourselves as consumers, like, yeah, do you actually trust that?
S3 (13:15):
Yeah, I think consumers right now are getting a lot
of conflicting information from a lot of different sources. And
I think that maybe I'm biased as a primary care physician,
but a lot of people would want to get that
information from their primary care provider if they really had
a trusting relationship with that person. So I feel like
as we're building a new health system, uh, we want
(13:36):
to organize all of our work around empowering the primary
care provider to have a deep relationship with their patients
and also the care team members that that I think
sometimes don't get the full credit for, for the importance
of the work that they do.
S1 (13:50):
Uh, what are some of those keys to to empowering
a patient in that way? You describe that might help
build trust a little better?
S3 (13:55):
Well, let me, you know, let me tell a bit
of a story about a patient that I've been thinking
about lately, and then kind of gets the answer to
that question. Uh, I took care of a patient who
was in his late 70s, had a lot of chronic conditions, um,
had some early dementia, and his family was very frustrated
(14:16):
because he didn't take his medications, wasn't following through on
some of the vaccine recommendations from his care provider. So
they brought him to a new, uh, new doctor's office
to try to see if they could change the dynamic. And, um,
when I met him, uh, I would say a lot
of the support staff and other people in the, in
the center were a little nervous about taking them on,
(14:37):
given the backstory. But, um, when I met him, the
first thing I asked, knowing this was what's important to you? And, uh,
what he said was, uh, well, I'm a poet, and
he was originally from Scotland and had kind of a
thick Scottish accent. And he said, I have some poetry,
you know, can I read you some? And I said, yeah.
And I was in the exam room and I described there.
(14:58):
This is pre you know pre AI scribe days. So
human being there trying to take notes. So we listened
to his poetry and by the end of the visit
we basically accomplished nothing on the to do list of
kind of traditional healthcare notes. You know zero out of
five stars for Medicare, uh, ratings. But the truth is,
you know, when he left, his daughter called the center
(15:18):
and said he had the most delighted experience, you know,
with us. And then when he. And then he wants
to come back. So next visit, same thing. More poetry.
The scribe is looking at me like, what the heck
is going on here? Uh, third visit comes in and,
you know, we're like, hey, your blood pressure's still a
little high, you know, how do you feel about that
end of the visit? He says, you know what, doctor?
(15:39):
I'll take two. I'll take two pills. And I'm like,
just out of the blue. I didn't even prompt him,
but he kind of knew the context of what was
going on here. But because we had built that trust
and I met him where he wanted to start the conversation,
by the end, he was like, okay, I'll take two pills.
And we started managing, as, you know, his chronic conditions.
His health started to improve. He was happy, you know,
(16:01):
he was like having the greatest experience of his life
with the in the doctor's office. His family was happy. And,
you know, we started rolling the boulder, you know, gradually
in the right direction. So I think that's the kind
of thing where, you know, if I had just started
out the visit saying, okay, you know, here's the to
do list, we got to get this done, you know,
where would we have ended up? I honestly probably wouldn't
(16:22):
have come back at all. And so as we're building
Town Square Health, I really want to leverage AI better processes,
even organizing, organizing the way the care is delivered across
the care team to go from like a assembly line
where all these different people do a tiny bit of healthcare, uh,
on a very specialized piece of work. But there's no
(16:44):
really time or relationship built with those people. Uh, to
a point where we just when someone comes in, they
just interact with two people, and that's the same two
people every single time and the same two people that
talked to them on the phone after they leave. So
they know their names. They know who to reach out to.
When they reach out, they get a response in a
timely manner. And we support all the complexities of healthcare
(17:07):
that we still have to deal with. But that gets
handled behind the scenes by AI bots and other things
and human beings too, with expertise that can support those
two individuals to carry out the breadth of complexity that
you need to succeed in value based care or healthcare
in general, but really have the front end of it
be completely different than the way people experience healthcare today.
S1 (17:28):
Healthcare as it should be. I mean, you know, if
we have to, you know, give it give this a motto, right?
I mean, that that story was a perfect example of
what it's going to take on an individual level, whether
it's just helping them feel more comfortable or more trusting,
whatever led to that breakthrough. It's great to hear, though,
and I do think that as we look towards this
immediate future of healthcare is starting to address this gap
(17:51):
between traditional models and new emerging models. We're going to
hear a lot more stories that aren't just, hey, new
tech saved the day. It's going to be like, maybe
tech allowed us to do what we've always wanted to
do clinically. You know, those kinds of things. So anything
else we haven't mentioned today that you'd love to share
with our listeners?
S3 (18:07):
One of the things that we're doing that I hadn't
mentioned is bringing multi-specialty care into the primary care experience.
And I think another example of of sort of the
dysfunction that that frustrates patients, especially older patients that, uh,
that maybe have some cognitive issues is they see each
of their specialists and their primary care providers separately. They're
(18:31):
kind of expected to take to figure out the care
plan with each individual and knit it together and figure
out what to do when they go home. And of course,
you know, presumably they haven't gone to medical school or
nursing school or, you know, some of this information may
be confusing or sometimes conflicting. Sometimes the primary care physician saying,
take this pill for your blood pressure, the cardiologist saying,
(18:51):
take that pill. So what we want to do is
have the PCP and the patient meet together with the
specialists and the specialists. The way we'll do this logistically
is the specialist will come in through telehealth. Um, but
because the PCP will be there with the patient, first
of all, if there are any conflicts about which blood
pressure medicine to use, they can just work it out.
But but even more importantly, the patient will see that
(19:14):
the PCP and the specialist are on the same page,
which they will appreciate, and they'll know the PCP knows
the plan from the cardiologist to carry out, and that
will empower the PCP to really own the delivery of
the care in a way that I think patients right
now don't often trust their pcp's to do. And so
we think that especially for complex patients who are also
the ones that drive up healthcare costs, this is a
(19:36):
model that will really feel very relational, feel like a
unified approach to create a one care plan that the
PCP can then carry out with the patient.
S1 (19:46):
Dave, it's been a pleasure. I can't wait to, you know,
keep up with Town Square Health and where things are
going from. Now you've painted a picture for us and
given us a vision for what could be possible. So
appreciate that. Thanks for joining us today.
S3 (19:56):
My pleasure. Thank you.
S4 (19:58):
So my name is Ricky Choi. I'm the head of
digital health at Samsung Electronics America. I'm also a practicing
physician and I practice part time as faculty at Stanford.
S1 (20:06):
Let's start with kind of like the newest news. Like what?
What is Samsung been announcing here at health?
S4 (20:10):
Yeah, I think it's helpful to start out with just
sharing a little bit about our vision. You know, Samsung Health,
our vision is about building a healthier future for everyone
through a connected care. And I think that our view
of the problems in healthcare are very consistent with some
of the imagined that your podcast and your listeners, and
how you all see it in the massive fragmentation in
the clinician experience and the patient experience and etc. and
(20:34):
so that we stay connected care. It's about addressing those needs, right?
That we look at people holistically, not just as a
single disease, that we recognize the importance of connecting people
and their physician with their caregiver or their care recipient
and their communities as well. And so as we started
out on this journey at Samsung Health, you know, we
(20:54):
are building from the base of our hardware technology, at
least as of today, whether it be smartphones, whether it
be wearables such as smart rings and smart watches and etc.
and also build out software and service technology with the
Samsung Health app. It's an app that has 60 million
people around the world who use it at least once
a month to help manage their health and wellness. And
(21:16):
that app started out ten years ago, at least the
first version, kind of just collecting data, right? Steps, you know,
maybe some things which are wearable collected. And over the years,
we've increasingly added features to try to help close the
gap and and be enjoined users in a little bit
more of their health journey, whether it be becoming early
aware about some of their health conditions, whether such as
(21:37):
sleep apnea or atrial fibrillation, and most recently, even today,
we're talking a lot about how we're adding natively within
the Samsung Health app features that helps you with your
exercise journey. It helps you connect with a doctor that
also helps you with getting coupons for Medications. And then
maybe just one final point as we think about that fragmentation. Um,
we are really excited to announce and share more about
(22:00):
this acquisition. We just closed of Zelle this past Friday. Uh,
as maybe you and your listeners may be aware, no,
Zelle has built the technology and built the business around
making it easier for hospitals to integrate in digital solutions,
and along the way, made it easier for physicians to
prescribe or recommend those digital solutions to their patients. And
(22:21):
so it felt like a win win for us as
we look to them as being a key part of
helping us in our march towards achieving this vision.
S1 (22:28):
Yeah. What you're describing are two areas, like you said,
that have traditionally been compartmentalized and having very different conversations
about how any person, at any given time is addressing
their health and wellness. And this is what we've seen.
So now you're starting to bridge a gap that has
been there historically. What more do you want to say
about that vision, about like what's possible as you start
(22:50):
to bridge that gap?
S4 (22:51):
Yeah. In fact, you know, the message that we're really
pushing for our presence here at Hlth or health is
connecting wellness to healthcare to exactly what you're saying. And
I think a lot of that becomes very easy to
kind of conceptualize when you think about the home, it's
at home that you first you manage your day to
day health, right? Whether it be your diet, um, whether
(23:12):
it be your exercise, um, you know, whether it be habits,
you know, unhealthy habits for that matter. It's also where
you first discover you get sick. It's where you would
like to receive care. And we see all that during Covid. Increasingly,
people want to receive care at home. And so where
they want to stay, where as they age. And so
what gets us really excited is that Samsung technology is
(23:34):
already in the home. 70% of American homes have some
technology in it. So when you think about your television,
you think about IoT, you think about your appliances. It
creates so many opportunities. Number one, to become aware of
the health needs of that individual, to help people achieve
their health goals and tie them into care when they
need it. Think about your refrigerator. There's so much that
(23:55):
happens around that refrigerator in terms of what you eat,
what you don't eat, and etc. and then how do
we replenish the refrigerator with those healthy things in a
frictionless way, so you can stay on top of of
your diet plan, for example. And we can just go
on and on about the ways those things tie together.
Now as a clinician and we talk all this time,
we can send all this data to the doctor. And
(24:16):
I don't want it. No one wants all that data. Right.
But what I do want, the data that I do
want are signals that something has changed. Right. I want
to know if there is going to be a new
sign or symptom that I should be really concerned about,
given your past medical history. And I also want to
know how well you are keeping with the care plan
that we built together. And so I think when we
talk about that Samsung Health integration, it now creates an
(24:36):
opportunity for physicians to have a view about what happens
in between visits and arms them with tools. So these
digital technologies that they can help patients manage their own
health and become increasingly more engaged in their health at home.
S1 (24:49):
I love that because you're talking about still working through
the the lack of trust that has come up in
healthcare just as a result of people's individual experiences not
meeting what what they hope they will find, they're hoping
they'll find a way to feel better or be be well.
And that's not always what they get when they encounter the,
you know, a traditional experience with the healthcare system.
S4 (25:11):
Yeah, I think that, you know, I was a full
time clinician for almost ten years, and I was working
in low income communities. And I realized this is, you know,
especially in that 2010 to 2015 period, I noticed that
I had patients. They all had smartphones. Low income communities
did not necessarily even have enough money for presents for
their kids, but they all had a smartphone because it
was a basic enabler and they needed it to work.
(25:32):
They needed to stay connected with their loved ones, home
and abroad. They needed to go for school. Right? And
I and I realized that it's already in their hands.
It's in their pockets. It's something that that that felt
to me as a tremendous opportunity to try to move
and improve health. And so when we look at consumer
technology companies like Samsung, we're really good at understanding user needs.
We are a part of their lives. We're not just health,
(25:53):
we're all these other things too. And that integration makes
it a key. It's that last. It's not the last mile.
It's the last inch when it comes to any process,
including health. And so we're really excited about trying to
figure out now that so many people have invited Samsung
into their homes. We just need to figure out what's
that next thing we need to do to help them
in that health journey as well. I think also that
(26:15):
the health care system is increasingly becoming aware that they're
getting behind in that engagement part. And yes, we can
continue to create new drugs and new technologies. But at
the end of the day, if the patient has a
hard time complying, you know, if they're having a hard
time communicating with their clinician, their care team, you know,
things are going to fall to the wayside. We need
to think a very patient centric, consumer centric way, if
we're really going to try to move the needle in
(26:36):
health overall.
S1 (26:37):
I love the vision here. What about you personally? What's
kind of in the middle of your radar screen? Like
what trends are you paying attention to right now?
S4 (26:43):
Yeah, I think there's a lot to talk about. I
think that we know we're all increasingly aware of the
impending crisis that's coming to the health care system with
the federal government. The recently passed bills we are anticipating
an increase the number of people uninsured. It's going to
bring tremendous pressure to the health care systems, and they're
trying to figure out the best ways that they can
(27:04):
maintain their mission while continuing as a business. At the
same time, we know about the increasing aging population, and
we know that 70% of people feel like health care
system today doesn't meet all their health care needs. So
there is a tremendous gap, right? I think the starting
point has to be with empowering users. There's some really
exciting technologies that are coming that in terms of sensing
(27:24):
more things through wearables, you know, the future would be then,
you know, measuring things like lactic acid after exercise or
something in medical conditions like sepsis. I think it comes
to sensing more metabolites, things in your body and glucose
sensors and etc. and then really can't stop with just sensing,
but what are you going to do about it? How
(27:44):
do we make it as easy as possible for people
to get the help and the care that they might
need as a result? And so I think there's a
lot of work to do. But, you know, with this acquisition,
I think that Samsung and Zelle together puts us in
a really strong position to really start to move that needle. Now,
I'm not going to promise that Samsung is going to
solve all this, but I do feel like that we
are a good platform as a starting place to really
(28:04):
elevate this massive ecosystem of technologies, especially the ones that
are really have good evidence base that show that they're
actually solving problems and bringing them more into focus in
hospitals and health care delivery overall.
S1 (28:18):
Anything we haven't talked about or mentioned yet that you'd
like to share with our listeners?
S4 (28:21):
Yeah, I think that in all the noise of the
buzz around AI and the doom and gloom I just
mentioned about the healthcare system, at the end of the day,
I think it's about connecting with people, building that trust
and solving problems. And at Samsung Health, we're starting with
that focus. I would also add humility about the significance
(28:41):
and the size of these problems. But I'm seeing glimmers
of hope that that we can start building to a
better future.
S1 (28:49):
Fantastic. Thanks for joining us today.
Hey listeners, this is the first of our Health Highlights
series from the health Conference in Las Vegas. We had
the fortune of speaking with leaders from 20 different organizations,
and how they're seeing the consumer point of view being
incorporated to bridge the gap between traditional sick care and
consumer based health care. Today, you'll hear from Oren Nissim,
founder of remote care company Brooke Health. Doctor David Buchanan,
founder of the recently launched value based Multispecialty practice Town
(00:22):
Square Health, and Ricky Choi, head of digital health at Samsung.
Let's get into it, y'all. Uh, or are there any
announcements or what's kind of like the latest news you'd
like to share with us about Brooke Health?
S2 (00:31):
Sure. I mean, we just before the show, we announced
our closure, our series B, uh, and so, uh, we
have terrific partners, uh, joining us to, uh, kind of
pave the way for, uh, remote care in general. So, uh, UMass, uh,
led the round together with Morningside, uh, you know, really
two key partners in designing health and designing for better
(00:53):
health outcomes. Uh, so we're very proud of that, especially
the work that we're doing with UMass Memorial in their
hospital to get from health care to more patients.
S1 (01:02):
Fantastic. Those who led the round, what were they saying about, like,
what they're most excited about to to participate in this round?
S2 (01:09):
Yeah, I think that from all parties it was a
combination of two things. One was the idea that you
could give this now to a lot more patients because
it is covered by, well, at least most of the insurance.
And the reality is that it's a highly equitable way
of providing care in the home and essentially really expanding
the primary care reach out to the home and making
(01:30):
sure that people can stay home safely and not need
to come back to the hospital for, you know, the
stuff that exacerbates from multiple chronic conditions. So that's one idea.
And then the second idea is around the extensibility of
the platform itself, because, um, with the combination of technology
and humans, uh, and we saw a lot about the
ideas of like how AI is being used safely out
(01:53):
in the clinician world. Uh, we are able to extend
care in a highly scalable manner. The reach of the
population is very large. And so how do you really
do this outside of the hospital walls so that you
can actually control such a large population?
S1 (02:07):
I love it. I'll put this in kind of in
the context of our, of our show, which we had
you on a few months ago, and we shared that
our focus is the consumer point of view here, right.
So clearly, if healthcare had been designed with the consumer's
point of view in the first place, it would look
very different. But we were working towards that, and we're
trying to bridge this gap between traditional care, what happens
when you're sick and preventive care. How do you keep
from being sick? What do you see in terms of
(02:29):
the consumer point of view, being at play with either
what Brooke Health is doing or just in the in
the industry? You know, in general, we're sitting here at health.
How are you seeing the consumer point of view in
any of that?
S2 (02:39):
You know, I'll give you two perspectives. One is ours.
And I think one is, you know, where some of
the industry is at right now. So let's start with
the industry. I think that, um, you know, continuously we
build more and more and more tools in order to
provide them to the care system, in order for the
care system to do better with those consumers. I am
(03:01):
not sure that's the best strategy, because the reality is
that most of the healthcare systems do not get up
in the morning and think consumer, nor were they designed
to really think consumer. So they are designed to maybe
achieve better patient satisfaction score, but that is ultimately something
that you measure when they step into the place of care.
(03:21):
And so you're really asking satisfaction questions based on a
one time experience. Um, so now I'll transition to our
point of view. Most of the people that we treat
make their own healthcare decisions at home. So these are
people with chronic conditions. The reality is that in this
world of chronic condition, you make many, many, many health
(03:43):
decisions by yourself every single day. And it's really more
of a problem of empowerment than it is a problem of, okay,
once you step into the healthcare system walls, are you
going to get better treated? And so we look at
a very different spectrum from that perspective. And how do
we ultimately get you to feel very safe at. Hey,
a package has arrived in your home and maybe you
(04:03):
got some devices. Maybe you got some things to just
get you started. But then how do we ultimately are
designing it around how you feel about your Netflix, how
you feel about your Amazon, and can you feel about
this experience? Sort of in the same lens, which is
it's always ambient, it's always working in the background. You know,
it's trying to give you high fives for the good
(04:23):
things you've done, not just tell you what to be
careful of, which is not always necessarily the best form
of engagement. So how do you how do you make
them sustainable users, if you will, over a long period
of time? And I think that there is I mean,
I can definitely see companies up and coming here and
trying to do that work as well. I think some
(04:44):
of that work is in being able to bridge that,
that particular gap of not expecting the clinician to figure
it out, but kind of coming in and helping how
to to them to extend themselves to the home without
them essentially trying to figure out how to become a
consumer company accompany themselves.
S1 (04:59):
I would like to ask, kind of like, how do
we get there faster? So we're talking about designing something
different and better here. Are there areas that I guess
hold more promise there in terms of getting that done faster?
S2 (05:08):
I mean, you know, clearly we've been talking about the
use of AI now for, you know, almost two years
or whatever not to say for almost ten years. Let's
just focus on the last two. Um, so obviously, you know,
that part of the technology is an accelerator in of itself.
But I think that ultimately, um, we are seeing a larger,
expedited consumer trends on them being able to use, uh,
(05:32):
systems in ways that sometimes is safe, frankly, sometimes is unsafe.
And I think that in of itself creates another accelerant,
because you sort of have to catch up to where
technology actually is right now. So we moved from doctor
to doctor ChatGPT. And the reality is that it's more personal.
It talks to us. It does things that are less
like search and more like very, very direct advice. And
(05:55):
I think that just pushes other pieces of the equation
along because we got to get ahead of it. There's
got to be more controls being put in place. You know.
ET cetera. ET cetera. So number one. That in and
of itself is a trend that's going to create an
accelerant on the other side. I think that there's also
a very large consensus that consumers are becoming freer to
(06:16):
make more healthier choices by themselves. And I think that
people who used to think about their patients as captive
audience are finding that that's not necessarily the case. And so,
with pressures mounting on the business performance front, you're going
to see that coming in and starting to play a
bigger role in how they're going to control that population from, frankly,
(06:39):
from leaving and going someplace else. And that's accelerating too.
So kind of between those two things there. These are
risk issues that create a need to respond faster. But,
you know, sometimes urgency is a healthy thing for sure.
S1 (06:53):
What about you personally? What trends are you paying attention
to the most? And kind of like that's in the
middle of your radar screen these days.
S2 (06:58):
You know, we've been, uh, we chatted a bit about
this before. We we have been in the middle of the.
How do you extend the combination of AI and humans
to really support more humans? Because it allows you to
do a lot of scale. Uh, we're paying very close
attention to everything that's got to do with how do
you make this safe and how do you make this
such that, um, you're not allowing a system to potentially,
(07:21):
quote unquote, hallucinate, um, and create a really, really bad advice?
So how do you ultimately mesh the ability to expand
clinicians and get them to do faster and quicker and
over a broader audience, as opposed to potentially giving the
reins to a to a software system altogether? Um, and
this is going to be a big topic of conversation
(07:43):
for the next few years. This is not going to
get done tomorrow morning. But the bottom line is that
we're already seeing expansion of our populations that we can
put under a single clinician. We're already seeing how do
we ultimately put more controls in place to make it safe.
And I think that's going to play a big role
in this coming year of like, how safe can you
make it? Who are the companies that are going to
(08:05):
define the trends and what safety actually looks like? And
we plan to play a big part of that.
S1 (08:08):
Yeah, it's a foundational step that has to happen in
greater detail for sure. Anything else we haven't talked about
yet that you want to share with our listeners?
S2 (08:15):
You know, I spend a lot of time also talking
to the combination of payers and providers about, you know,
what we've seen from an outcome perspective on people on
remote care, because I think especially what's happening with payer
changes that are coming up, people stepping out of Medicare Advantage,
people making changes to the plans. Obviously, the key point
that's happening around Medicaid right now, this service was designed
(08:39):
to be an extension and expansion of primary care, which
is what I still believe to be the right forefront
of how to manage people with long term conditions in
the home. The reality is that, you know, some of
the payer changes that are happening right now are not
actually helping. And so you're dealing with a short term change.
(08:59):
That's got a very long term implications, whereby the biggest
problem that we have in the cost of healthcare has
to do with people with chronic conditions whose conditions are
exacerbating and, you know, are getting out of control, and
we've got to stay ahead of it. And so, I mean,
I've been beating the drum of preventive care for as
long as I've been doing this and will continue to
do so. I think this is a trend that I'm watching,
(09:21):
and I'm like, I'm a little concerned with some of
the decisions being made right now, and so I hope
we can work to course correct.
S1 (09:28):
Oren, thanks for joining us today. Really appreciate your thoughts
on this.
S2 (09:30):
Thanks for having.
S1 (09:31):
Me. Okay, David, I know our listeners are interested in
knowing a little bit about Town Square Health. Can you
give us just a little bit about the background?
S3 (09:37):
Sure. I'm happy to introduce myself and talk about Town
Square health a bit. I'm David Buchanan, I'm the CEO
and co-founder of Town Square Health. Town Square Health is
a new value based, multi-specialty practice, and we're going to
be opening our first centers in 2026. I'm a primary
care physician. I've been doing primary care, still see patients.
I've been doing this for the last 25 years, and
(09:59):
one of the things I love to do is just
keep learning about how to deliver primary care better, and
how to use primary care to generate value through value
based care.
S1 (10:07):
So with that as the basis, are there any news
or announcements about where Town Square Health is?
S3 (10:12):
Yeah. Well, I mean, the news is we exist. I
think we just incorporated our company in June, so very new,
but we already have a team of ten people. I'm
bootstrapping the company so we can build some momentum in
these early days. We're talking to investors and planning out
how we're going to serve patients soon.
S1 (10:33):
One of the things I'm seeing here at the conference
is it's related to kind of the theme of our show,
which is how do we incorporate the consumer point of view?
How do we actually design aspects of healthcare that are
designed around how a consumer wants to experience it long
before they're a patient, long after they're a patient, right,
when they're not no longer being actively seen? We all
know for thankfully for the most for the most part,
(10:53):
the majority of people, they're not patients every single day.
Some do have to deal with things every single day,
but not the majority of people. They might be making
health and wellness choices, but they're not thinking about a
healthcare experience necessarily every day. That's a gap for us
to bridge. That's a that's an area for us to say.
There are things we would like to help you engage
with your health, and maybe we're still learning the best
(11:15):
ways to do that. What's your take on kind of
some of the some of the ways to do that
and engage people in their health and those times when
they're not actively patients?
S3 (11:22):
Yeah. Well, I think, uh, that's obviously a foundational question.
One of the things I've learned about value based care
is the primary care is really the biggest lever to generate, uh,
better health for patients. And really, the heart of primary
care is building trust with patients. And I think that
as we're looking to build Town Square Health, um, I
(11:45):
spent ten years working in Fqhc in Chicago and eight
years as a chief clinical officer at Oak Street Health,
which had some great clinical results. Uh, some, you know,
in some. By some measures, the best in the nation.
But one of the things I think we could really
take the next level is the patient experience and how
we build relationships between patients and their care team. And,
(12:07):
you know, one of the things that's it might sound
very old school to say, like trust is the heart
of it, because that was probably true 50 years ago, too.
But the exciting thing is, there are a lot of
new tools in 2025 that we're hearing about at health
that can really kind of strip away some of the
annoying bureaucratic processes that make people frustrated with health care
and really focus the experience on the relationships between the
(12:30):
patients and the people that take care of them.
S1 (12:32):
It's not old school at all. In my in my mind,
the word trust has actually come up several times already.
And I do think that's what it comes down to,
because we can look from an insular perspective, like inside
healthcare and say, look at all the cool new things.
And yet an individual who's deciding how to try to
feel better on a day to day basis is having
to say like, what was my experience the last time?
Do I want that again? And if it was good,
(12:54):
then that's that's a good thing. If not, then they're
gonna have to work through. Like, do I trust whoever
is offering me health care services or, or advice or
information and say, like, do I trust that? So I
absolutely I think that's very relevant. And it might even
become more more of a theme as we have more,
more ways to engage in it. And we have to
ask ourselves as consumers, like, yeah, do you actually trust that?
S3 (13:15):
Yeah, I think consumers right now are getting a lot
of conflicting information from a lot of different sources. And
I think that maybe I'm biased as a primary care physician,
but a lot of people would want to get that
information from their primary care provider if they really had
a trusting relationship with that person. So I feel like
as we're building a new health system, uh, we want
(13:36):
to organize all of our work around empowering the primary
care provider to have a deep relationship with their patients
and also the care team members that that I think
sometimes don't get the full credit for, for the importance
of the work that they do.
S1 (13:50):
Uh, what are some of those keys to to empowering
a patient in that way? You describe that might help
build trust a little better?
S3 (13:55):
Well, let me, you know, let me tell a bit
of a story about a patient that I've been thinking
about lately, and then kind of gets the answer to
that question. Uh, I took care of a patient who
was in his late 70s, had a lot of chronic conditions, um,
had some early dementia, and his family was very frustrated
(14:16):
because he didn't take his medications, wasn't following through on
some of the vaccine recommendations from his care provider. So
they brought him to a new, uh, new doctor's office
to try to see if they could change the dynamic. And, um,
when I met him, uh, I would say a lot
of the support staff and other people in the, in
the center were a little nervous about taking them on,
(14:37):
given the backstory. But, um, when I met him, the
first thing I asked, knowing this was what's important to you? And, uh,
what he said was, uh, well, I'm a poet, and
he was originally from Scotland and had kind of a
thick Scottish accent. And he said, I have some poetry,
you know, can I read you some? And I said, yeah.
And I was in the exam room and I described there.
(14:58):
This is pre you know pre AI scribe days. So
human being there trying to take notes. So we listened
to his poetry and by the end of the visit
we basically accomplished nothing on the to do list of
kind of traditional healthcare notes. You know zero out of
five stars for Medicare, uh, ratings. But the truth is,
you know, when he left, his daughter called the center
(15:18):
and said he had the most delighted experience, you know,
with us. And then when he. And then he wants
to come back. So next visit, same thing. More poetry.
The scribe is looking at me like, what the heck
is going on here? Uh, third visit comes in and,
you know, we're like, hey, your blood pressure's still a
little high, you know, how do you feel about that
end of the visit? He says, you know what, doctor?
(15:39):
I'll take two. I'll take two pills. And I'm like,
just out of the blue. I didn't even prompt him,
but he kind of knew the context of what was
going on here. But because we had built that trust
and I met him where he wanted to start the conversation,
by the end, he was like, okay, I'll take two pills.
And we started managing, as, you know, his chronic conditions.
His health started to improve. He was happy, you know,
(16:01):
he was like having the greatest experience of his life
with the in the doctor's office. His family was happy. And,
you know, we started rolling the boulder, you know, gradually
in the right direction. So I think that's the kind
of thing where, you know, if I had just started
out the visit saying, okay, you know, here's the to
do list, we got to get this done, you know,
where would we have ended up? I honestly probably wouldn't
(16:22):
have come back at all. And so as we're building
Town Square Health, I really want to leverage AI better processes,
even organizing, organizing the way the care is delivered across
the care team to go from like a assembly line
where all these different people do a tiny bit of healthcare, uh,
on a very specialized piece of work. But there's no
(16:44):
really time or relationship built with those people. Uh, to
a point where we just when someone comes in, they
just interact with two people, and that's the same two
people every single time and the same two people that
talked to them on the phone after they leave. So
they know their names. They know who to reach out to.
When they reach out, they get a response in a
timely manner. And we support all the complexities of healthcare
(17:07):
that we still have to deal with. But that gets
handled behind the scenes by AI bots and other things
and human beings too, with expertise that can support those
two individuals to carry out the breadth of complexity that
you need to succeed in value based care or healthcare
in general, but really have the front end of it
be completely different than the way people experience healthcare today.
S1 (17:28):
Healthcare as it should be. I mean, you know, if
we have to, you know, give it give this a motto, right?
I mean, that that story was a perfect example of
what it's going to take on an individual level, whether
it's just helping them feel more comfortable or more trusting,
whatever led to that breakthrough. It's great to hear, though,
and I do think that as we look towards this
immediate future of healthcare is starting to address this gap
(17:51):
between traditional models and new emerging models. We're going to
hear a lot more stories that aren't just, hey, new
tech saved the day. It's going to be like, maybe
tech allowed us to do what we've always wanted to
do clinically. You know, those kinds of things. So anything
else we haven't mentioned today that you'd love to share
with our listeners?
S3 (18:07):
One of the things that we're doing that I hadn't
mentioned is bringing multi-specialty care into the primary care experience.
And I think another example of of sort of the
dysfunction that that frustrates patients, especially older patients that, uh,
that maybe have some cognitive issues is they see each
of their specialists and their primary care providers separately. They're
(18:31):
kind of expected to take to figure out the care
plan with each individual and knit it together and figure
out what to do when they go home. And of course,
you know, presumably they haven't gone to medical school or
nursing school or, you know, some of this information may
be confusing or sometimes conflicting. Sometimes the primary care physician saying,
take this pill for your blood pressure, the cardiologist saying,
(18:51):
take that pill. So what we want to do is
have the PCP and the patient meet together with the
specialists and the specialists. The way we'll do this logistically
is the specialist will come in through telehealth. Um, but
because the PCP will be there with the patient, first
of all, if there are any conflicts about which blood
pressure medicine to use, they can just work it out.
But but even more importantly, the patient will see that
(19:14):
the PCP and the specialist are on the same page,
which they will appreciate, and they'll know the PCP knows
the plan from the cardiologist to carry out, and that
will empower the PCP to really own the delivery of
the care in a way that I think patients right
now don't often trust their pcp's to do. And so
we think that especially for complex patients who are also
the ones that drive up healthcare costs, this is a
(19:36):
model that will really feel very relational, feel like a
unified approach to create a one care plan that the
PCP can then carry out with the patient.
S1 (19:46):
Dave, it's been a pleasure. I can't wait to, you know,
keep up with Town Square Health and where things are
going from. Now you've painted a picture for us and
given us a vision for what could be possible. So
appreciate that. Thanks for joining us today.
S3 (19:56):
My pleasure. Thank you.
S4 (19:58):
So my name is Ricky Choi. I'm the head of
digital health at Samsung Electronics America. I'm also a practicing
physician and I practice part time as faculty at Stanford.
S1 (20:06):
Let's start with kind of like the newest news. Like what?
What is Samsung been announcing here at health?
S4 (20:10):
Yeah, I think it's helpful to start out with just
sharing a little bit about our vision. You know, Samsung Health,
our vision is about building a healthier future for everyone
through a connected care. And I think that our view
of the problems in healthcare are very consistent with some
of the imagined that your podcast and your listeners, and
how you all see it in the massive fragmentation in
the clinician experience and the patient experience and etc. and
(20:34):
so that we stay connected care. It's about addressing those needs, right?
That we look at people holistically, not just as a
single disease, that we recognize the importance of connecting people
and their physician with their caregiver or their care recipient
and their communities as well. And so as we started
out on this journey at Samsung Health, you know, we
(20:54):
are building from the base of our hardware technology, at
least as of today, whether it be smartphones, whether it
be wearables such as smart rings and smart watches and etc.
and also build out software and service technology with the
Samsung Health app. It's an app that has 60 million
people around the world who use it at least once
a month to help manage their health and wellness. And
(21:16):
that app started out ten years ago, at least the
first version, kind of just collecting data, right? Steps, you know,
maybe some things which are wearable collected. And over the years,
we've increasingly added features to try to help close the
gap and and be enjoined users in a little bit
more of their health journey, whether it be becoming early
aware about some of their health conditions, whether such as
(21:37):
sleep apnea or atrial fibrillation, and most recently, even today,
we're talking a lot about how we're adding natively within
the Samsung Health app features that helps you with your
exercise journey. It helps you connect with a doctor that
also helps you with getting coupons for Medications. And then
maybe just one final point as we think about that fragmentation. Um,
we are really excited to announce and share more about
(22:00):
this acquisition. We just closed of Zelle this past Friday. Uh,
as maybe you and your listeners may be aware, no,
Zelle has built the technology and built the business around
making it easier for hospitals to integrate in digital solutions,
and along the way, made it easier for physicians to
prescribe or recommend those digital solutions to their patients. And
(22:21):
so it felt like a win win for us as
we look to them as being a key part of
helping us in our march towards achieving this vision.
S1 (22:28):
Yeah. What you're describing are two areas, like you said,
that have traditionally been compartmentalized and having very different conversations
about how any person, at any given time is addressing
their health and wellness. And this is what we've seen.
So now you're starting to bridge a gap that has
been there historically. What more do you want to say
about that vision, about like what's possible as you start
(22:50):
to bridge that gap?
S4 (22:51):
Yeah. In fact, you know, the message that we're really
pushing for our presence here at Hlth or health is
connecting wellness to healthcare to exactly what you're saying. And
I think a lot of that becomes very easy to
kind of conceptualize when you think about the home, it's
at home that you first you manage your day to
day health, right? Whether it be your diet, um, whether
(23:12):
it be your exercise, um, you know, whether it be habits,
you know, unhealthy habits for that matter. It's also where
you first discover you get sick. It's where you would
like to receive care. And we see all that during Covid. Increasingly,
people want to receive care at home. And so where
they want to stay, where as they age. And so
what gets us really excited is that Samsung technology is
(23:34):
already in the home. 70% of American homes have some
technology in it. So when you think about your television,
you think about IoT, you think about your appliances. It
creates so many opportunities. Number one, to become aware of
the health needs of that individual, to help people achieve
their health goals and tie them into care when they
need it. Think about your refrigerator. There's so much that
(23:55):
happens around that refrigerator in terms of what you eat,
what you don't eat, and etc. and then how do
we replenish the refrigerator with those healthy things in a
frictionless way, so you can stay on top of of
your diet plan, for example. And we can just go
on and on about the ways those things tie together.
Now as a clinician and we talk all this time,
we can send all this data to the doctor. And
(24:16):
I don't want it. No one wants all that data. Right.
But what I do want, the data that I do
want are signals that something has changed. Right. I want
to know if there is going to be a new
sign or symptom that I should be really concerned about,
given your past medical history. And I also want to
know how well you are keeping with the care plan
that we built together. And so I think when we
talk about that Samsung Health integration, it now creates an
(24:36):
opportunity for physicians to have a view about what happens
in between visits and arms them with tools. So these
digital technologies that they can help patients manage their own
health and become increasingly more engaged in their health at home.
S1 (24:49):
I love that because you're talking about still working through
the the lack of trust that has come up in
healthcare just as a result of people's individual experiences not
meeting what what they hope they will find, they're hoping
they'll find a way to feel better or be be well.
And that's not always what they get when they encounter the,
you know, a traditional experience with the healthcare system.
S4 (25:11):
Yeah, I think that, you know, I was a full
time clinician for almost ten years, and I was working
in low income communities. And I realized this is, you know,
especially in that 2010 to 2015 period, I noticed that
I had patients. They all had smartphones. Low income communities
did not necessarily even have enough money for presents for
their kids, but they all had a smartphone because it
was a basic enabler and they needed it to work.
(25:32):
They needed to stay connected with their loved ones, home
and abroad. They needed to go for school. Right? And
I and I realized that it's already in their hands.
It's in their pockets. It's something that that that felt
to me as a tremendous opportunity to try to move
and improve health. And so when we look at consumer
technology companies like Samsung, we're really good at understanding user needs.
We are a part of their lives. We're not just health,
(25:53):
we're all these other things too. And that integration makes
it a key. It's that last. It's not the last mile.
It's the last inch when it comes to any process,
including health. And so we're really excited about trying to
figure out now that so many people have invited Samsung
into their homes. We just need to figure out what's
that next thing we need to do to help them
in that health journey as well. I think also that
(26:15):
the health care system is increasingly becoming aware that they're
getting behind in that engagement part. And yes, we can
continue to create new drugs and new technologies. But at
the end of the day, if the patient has a
hard time complying, you know, if they're having a hard
time communicating with their clinician, their care team, you know,
things are going to fall to the wayside. We need
to think a very patient centric, consumer centric way, if
we're really going to try to move the needle in
(26:36):
health overall.
S1 (26:37):
I love the vision here. What about you personally? What's
kind of in the middle of your radar screen? Like
what trends are you paying attention to right now?
S4 (26:43):
Yeah, I think there's a lot to talk about. I
think that we know we're all increasingly aware of the
impending crisis that's coming to the health care system with
the federal government. The recently passed bills we are anticipating
an increase the number of people uninsured. It's going to
bring tremendous pressure to the health care systems, and they're
trying to figure out the best ways that they can
(27:04):
maintain their mission while continuing as a business. At the
same time, we know about the increasing aging population, and
we know that 70% of people feel like health care
system today doesn't meet all their health care needs. So
there is a tremendous gap, right? I think the starting
point has to be with empowering users. There's some really
exciting technologies that are coming that in terms of sensing
(27:24):
more things through wearables, you know, the future would be then,
you know, measuring things like lactic acid after exercise or
something in medical conditions like sepsis. I think it comes
to sensing more metabolites, things in your body and glucose
sensors and etc. and then really can't stop with just sensing,
but what are you going to do about it? How
(27:44):
do we make it as easy as possible for people
to get the help and the care that they might
need as a result? And so I think there's a
lot of work to do. But, you know, with this acquisition,
I think that Samsung and Zelle together puts us in
a really strong position to really start to move that needle. Now,
I'm not going to promise that Samsung is going to
solve all this, but I do feel like that we
are a good platform as a starting place to really
(28:04):
elevate this massive ecosystem of technologies, especially the ones that
are really have good evidence base that show that they're
actually solving problems and bringing them more into focus in
hospitals and health care delivery overall.
S1 (28:18):
Anything we haven't talked about or mentioned yet that you'd
like to share with our listeners?
S4 (28:21):
Yeah, I think that in all the noise of the
buzz around AI and the doom and gloom I just
mentioned about the healthcare system, at the end of the day,
I think it's about connecting with people, building that trust
and solving problems. And at Samsung Health, we're starting with
that focus. I would also add humility about the significance
(28:41):
and the size of these problems. But I'm seeing glimmers
of hope that that we can start building to a
better future.
S1 (28:49):
Fantastic. Thanks for joining us today.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Are You A Charlotte?
In 1997, actress Kristin Davis’ life was forever changed when she took on the role of Charlotte York in Sex and the City. As we watched Carrie, Samantha, Miranda and Charlotte navigate relationships in NYC, the show helped push once unacceptable conversation topics out of the shadows and altered the narrative around women and sex. We all saw ourselves in them as they searched for fulfillment in life, sex and friendships. Now, Kristin Davis wants to connect with you, the fans, and share untold stories and all the behind the scenes. Together, with Kristin and special guests, what will begin with Sex and the City will evolve into talks about themes that are still so relevant today. "Are you a Charlotte?" is much more than just rewatching this beloved show, it brings the past and the present together as we talk with heart, humor and of course some optimism.