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October 28, 2024 31 mins

“Broccoli microgreens are the most potent antioxidant compound. They contain sulforaphane, which is beneficial for the immune system, has anti-cancer properties, and so forth. They’re also linked to longevity and anti-aging,” says Vladi Delsoglio, the CEO of Ederra, a farm-to-body functional food company. He joins Liesl Bernard in this episode to share how a personal health scare—being diagnosed with fatty liver disease—opened his eyes to the incredible power of broccoli microgreens. What started as a quest to heal himself turned into the creation of a supplement that pairs these nutrient-packed microgreens with lion’s mane mushrooms, a blend designed to support both physical health and cognitive function.

Vladi points out the importance of knowing where your supplements come from. His company takes transparency seriously and uses only high-quality ingredients sourced from local farms. With so many Americans missing out on key nutrients, especially fruits and vegetables, Vladi’s product aims to make getting those essentials easier and more effective.

But Ederra’s mission goes beyond supplements. Vladi shares his vision for expanding the product line to serve not only adults but also children and even pets. His goal? Building a community that prioritizes health and wellness through real, functional foods. Tune in and you’ll be rethinking your own health routine—and wondering how early you should start investing in your well-being.

Quotes

  • “Broccoli microgreens are the most potent antioxidant compound. They contain sulforaphane, which is beneficial for the immune system, has anti-cancer properties, and so forth. They’re also linked to longevity and anti-aging.” (08:45 | Vladi Delsoglio)
  • “The American diet has a huge deficiency in vegetables and fruits. Why? Because people here are highly productive, super busy, multitaskers, which means that all day they’re always on the run, working, creating, and so forth… One of the main reasons why we incorporate the broccoli microgreens is because there’s the sulforaphane. It’s so potent, so powerful that it’s like you are eating one pound of broccoli each scoop.” (10:08 | Vladi Delsoglio)
  • “Being beautiful doesn’t start from outside, it starts from inside.” (11:54 | Vladi Delsoglio)
  • “The two main pillars of our life are health and time, and we really need to respect them as much as possible.” (13:35 | Vladi Delsoglio)
  • “We don’t want to be perceived as a powder company, as a supplement company. We are creating a community. Matter of fact, we are working closely with nutritionists. We are working closely with the one-star Michelin chefs.” (23:45 | Vladi Delsoglio)

Links

Connect with Vladi Delsoglio:

Website: ederralyfe.com 

IG: tryederra 

Connect with Liesl Bernard:

https://kalonstaffing.com/

https://www.linkedin.com/in/lieslbernard/

Podcast production and show notes provided by HiveCast.fm

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