In this episode of the Miami PI Chronicles podcast, hosts Francois McKinnon of McKinnon Investigative Group and Oscar Santa Maria of Optimum Investigations return with a focused discussion on branding, outreach, and professional growth within the investigative industry. Francois shares the excitement of launching his newly revamped website, emphasizing the role a modern, optimized online presence plays in attracting new clients. Both he and Oscar highlight the value of LinkedIn—not just as a platform for networking but as a strategic tool for building credibility and generating case referrals.
This episode also introduces a new storytelling segment featuring memorable surveillance moments from the field. Francois kicks things off with a lighthearted account involving a case that took a bizarre turn when swingers unexpectedly became part of the investigation.
The hosts reflect briefly on the personal sacrifices that come with the profession, especially the toll on family life due to irregular hours. They close by spotlighting opportunities for those considering a career in private investigation, directing listeners to their educational partner, IEIT, for licensing and training support.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.