Stop the Hustle: How Doing Less Can 10x Your Success with Brannon Poe

Stop the Hustle: How Doing Less Can 10x Your Success with Brannon Poe, CPA, Author, Founder of Poe Group Advisors & Accounting Practice Academy

Create More Time, Profit & Freedom—Without Burning Out

What if the key to greater success wasn’t doing more—but finally doing less?

In this episode, I talk with Brannon Poe, a CPA and entrepreneur who’s redefining what it means to “have it all.” Brannon helps accounting firm owners build, buy, and sell thriving practices—but the brilliance of his work isn’t just in business strategy. It’s in teaching high performers how to reclaim time, profit, and freedom without losing their sanity (or their marriages) in the process.

We dig into how he discovered the power of margin, mindset, and unplugged vacations—and how every overextended professional can apply these same principles to their own lives.

You’ll hear:

Why busy is the new burnout—and how to stop wearing it like a badge of honor.

The deceptively simple mindset shift that separates exhausted achievers from calm high-performers.

How a cruise, a laptop ultimatum, and a good wife sparked Brannon’s “freedom revolution.”

The truth about why stepping away (literally) makes your business—and your brain—work better.

The 3-bucket strategy for reclaiming your calendar and your creativity.

Why the most successful people he knows are also the most balanced.

This conversation will challenge the part of you that thinks you can’t slow down. Step in closer: you can—and your work, health, and happiness will thank you.

🔥Takeaway:

It’s not about doing it all. True success isn’t built on hustle—it’s built on margin.

When you believe life can work better, it does.

💎 You’ll Learn

Why busy isn’t a badge of honor—it’s a red flag.

How Brannon’s “Unplugged Vacation” changed his life (and saved his sanity).

The mindset shift that separates thriving business owners from burned-out ones.

How to build true margin into your days—even if you think you can’t.

The underrated link between mental health, leadership, and profitability.

How to create space for better ideas, deeper focus, and actual joy.

🕰️ Episode Timestamps

[00:02:15] – Meet Brannon Poe: The CPA who built a freedom-based business model.

[00:05:20] – The cruise that changed everything—and the laptop that almost went overboard.

[00:08:40] – Why the most successful people Brannon knows work less (and earn more).

[00:12:10] – How the “Strategic Coach” method reframed his relationship with time.

[00:14:55] – The first baby step to reclaim your weekends (and your sanity).

[00:19:30] – The power of intentionality—and why “just a quick email check” is your downfall.

[00:22:50] – The mindset myths keeping you stuck in stress and scarcity.

[00:27:45] – How to stop wearing busy like a badge of honor.

[00:31:00] – The 3-Bucket Tool: A simple framework for delegating and letting go.

[00:37:10] – Why real creativity and leadership only happen when you unplug.

[00:45:00] – Brannon’s wellness nonnegotiable: 25 years of consistent movement and mental clarity.

[00:49:30] – The one belief that changes everything (and how to finally embody it).

🔗 Resources & Links:

• Brannon's books: https://amzn.to/4rtK0ad 
•  Brannon’s website: https://poegroupadvisors.com 
• Instagram: https://www.instagram.com/poegroup/
• YouTube channel: https://www.youtube.com/channel/UCniu-SWqezXDabYtGMXK9Iw
• LinkedIn: https://www.linkedin.com/company/poe-group-advisors/ 

💥 Join the conversation:

Share your thoughts with us on social media or in the comments!

🎙 Subscribe, Share & Review:

If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more people who need these insights. Thanks for tuning in to Pretty Well! See you next week!

Contact Lisa:

Website: www.lisasmithwellness.com 

IG: https://www.