The “Bad Hand” That Became a Brand – Doug Murano

From a garage sale Stephen King novel to publishing alongside Stephen King himself, Doug Murano’s creative journey is a masterclass in perseverance, passion, and pivoting when life deals you a “bad hand.”

Doug opens up about his South Dakota roots, how a pandemic-era closet became his first home office, and the early sparks that led him to editing, writing, and eventually founding Bad Hand Books. He shares what it’s really like behind the scenes in indie publishing, how a moment of personal crisis sparked his company’s powerful name, and why horror has always been his home genre.

Key Takeaways:

• Why Doug abandoned law school just 9 days before it began

• How he pivoted during a layoff with four young kids to create a business

• The story behind “Bad Hand Books” and what it stands for

• His dream-come-true project collaborating with Stephen King

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