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December 7, 2025 30 mins

Friendship files and the future of podcasting.

In this week's episode of Creators from TrueFans, Claire chats with Jayne Morgan, the creative mind behind The Friendship File podcast. Jayne shares the unique premise of her show, where two friends independently answer 17 questions about their relationship and then react to each other’s responses. She explains how the podcast delves into the unsung yet incredibly vital role of friendship in our lives, from the heartwarming to the hilariously surprising.

Jayne opens up about the personal journey of bringing The Friendship File to life, starting it during lockdown as a true ‘labour of love’. She discusses the self-selecting nature of guests who are eager to explore their friendships in this intimate format, emphasizing how recording alone fosters candid and often transformative conversations.

A professional podcast producer herself, Jayne also shares her industry insights, including her passion for audio-first storytelling amidst the growing push for video content and the challenges of sustaining a passion project.

Sam and Claire then delve into exciting developments at TrueFans, including a sneak peek at the new Listen Time dashboard, offering unparalleled analytics for creators.

They also cover major upcoming events in the podcasting world, such as PodFest, The Podcast Show London, and The Rest is Fest, and celebrate TrueFans’ recent recognition by the Podcast Tech Stack blog for its innovative monetization approach. Claire also takes a moment to champion a crowdfunding campaign for On Spec podcast, an independent show doing crucial investigative work.

Listen to The Friendship File here

Read the Podcast Tech Stack article here

Financially support On Spec here

Creators from TrueFans on Substack

Find TrueFans here

Music: How It Is from Ketsa Music

Feedback: TrueFans Support

Read: Creators Blog

Recommendations: Creators Podroll

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