Who is really paying the influencers?

Who is paying for the influencer campaign making you fear Chinese AI? A new report alleges a coordinated influencer marketing campaign urging audiences to back “American AI” while quietly stoking fear about Chinese AI. Marketing agencies are reportedly offering creators thousands of dollars per post to weave in “Team USA” talking points as lifestyle content - with limited transparency about who is funding the message, and why. We dig into what this means for AI policy, public trust, and the information you absorb without realising it. Because the scariest part may not be China at all - it’s that political and corporate interests can buy the vibe of your feed while most of us never see the strings.

Also this week: how to stop AI turning your brain to mush. Neuroscientists are increasingly watching for signs of cognitive offloading, when tools make thinking feel optional, potentially weakening memory and critical thinking. Some early research suggests lower brain engagement when people rely on AI for tasks like writing. But the key point is: you don’t have to quit AI — you just have to use it differently. Thomas shares practical, doable tips for keeping the thinking in your hands: use AI as a coach, not a crutch.

And: are self‑driving cars getting worse? Emergency responders in US cities say Waymo robotaxis are increasingly “freezing” in traffic, sometimes even blocking emergency access, forcing police and firefighters to spend time managing stuck vehicles during incidents. Waymo says it’s working on fixes, but complaints describe a worrying pattern: when the world gets unpredictable, the cars’ safest move is to stop; and that becomes everyone else’s problem. And with wider expansion planned (including London and New York), this could be a preview of what’s coming to a city near you

The Interface is your weekly guide to the tech rewiring your week and our world. Hosted by journalists Thomas Germain, Karen Hao, and Nicky Woolf, each episode unpacks, week by week, how technology is shaping all our futures. No guests. No jargon. Just three sharp voices debating the stories that matter — whether they shook a government, broke the internet, or quietly tipped the balance of power.

New episodes drop every Thursday on BBC Sounds in the UK. Outside the UK, find us on BBC.com or wherever you get your podcasts, or watch the video version on YouTube (search “The Interface podcast”).

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Producer: Natalia Rodriguez Ford Executive Editor: Philip Sellars

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