The term "terroir" is used in the wine world to describe how climate, soil, topography elevation, and other environmental factors deliver a unique expression to the final product. Veteran wine and spirits industry pro, Mark Reynier, is applying terroir to whisky with the 2021 introduction of Waterford single farm origin, barley-based Irish single malt whisky. Waterford sources barley from 97 farmers. Each bottle identifies the farm and has a terroir code to learn more at
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