Everyone wants to matter, to make a difference in the time they are walking across the planet. One potent way to matter is to be a leader. And whether your leadership is based on position, expertise, or character – or all three, it is powered by influence, which can be developed in a variety of ways. This episode draws from the leadership lessons in the book, Growing Influence: A Story of How to Lead with Character, Expertise, and Impact by Ron Price and Stacy Ennis. This show is broadcast live on Tuesday's 6PM ET on W4CY Radio – (www.w4cy.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).