SEM Synergy

Using Advanced Search Operators for SEO Research

July 20, 201625 min
Want expert tips on how to wield advanced search operators? Virginia Nussey, Kristi Kellogg, Paula Allen and John Alexander share how they use search operators can help you research a site you’re optimizing, locate something specific online, or investigate the competitive field. In the second half of the show, they talk about Facebook response time and why it matters. Kellogg shares how Bruce Clay, Inc. reduced their Facebook response time to under five minutes, and the positive effect this has on a brand’s social engagement.

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