Twilio: How You Can Harness Apps For Business Communications
May 21, 2014•50 sec
Twilio CMO Lynda Smith explains how the mix of mobile apps and messaging powers two-way communication that can boost customer service and allow small business to play in the big leagues. She draws from real-life customer examples, including Uber, to create and deliver amazing and seamless customer experience that will drive use of your app, increase cost efficiencies in your business and encourage lasting loyalty. As Lynda points out: Even a one-person company can deliver huge benefit to their customers. "It all starts with a mobile app where communications has been integrated as part of the experience."
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