Mark Stirton: Warehouse Group CEO hopeful the retailer can grow following recent net loss - Heather du Plessis-Allan Drive

The Warehouse Group's chief executive is confident he can turn the retail giant around. 

It's reporting an annual net loss of $2.76 million dollars - a major improvement from last year's $54.2 million dollar loss.

Noel Leeming is performing the best, with revenue up 3.3 percent.

Chief executive Mark Stirton says they're moving away from a digital focus to give more attention to shoppers in-store. 

"Our urban areas are where we've got a lot more competition - we probably haven't invested enough in the store experience, and things like lighting and visual merchandising and the way we present our product."

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