Rebecca Prince-Ruiz: Plastic Free July Founder and Executive Director on the initiative - Saturday Morning with Jack Tame

Globally, around 460 million metric tons of plastic is produced every year, and it’s estimated that 20 million metric tons of plastic litter ends up in the environment.  

To try and mitigate some of the damage, Plastic Free July was launched in 2011. 

It’s a key initiative of the Plastic Free Foundation, which aims to work towards a world free of plastic waste. 

Founder and Executive Director of Plastic Free July, Rebecca Prince-Ruiz joined Jack Tame to discuss the initiative and challenge people to get involved. 

Find more details here. 

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