In this episode, we talk all about the big question of "Should I put my pricing publicly on my website or make people reach out to get it?" We talk about things like whether or not to standardize your pricing as a service based business and how to display pricing effectively if you choose to do so. The way we display the cost of working with us can be HUGE in affecting whether or not we book clients. This is a conversation that really matters!
Episode Highlights: The pros and cons of displaying your pricing so you can decide what's best for youDifferent methods for how to show you pricing (it's not as simple as "showing prices" or "not showing prices")The must-haves for an easy to use contact formHow I handle the pricing conversation in my business now versus when I started outHow to optimize your contact form for more inquiriesHow to make sure you’re actually making moneyThe psychology of WHERE you show the price on your sales pageHow to know if your price should be displayed at the top of your sales page or the bottomAll the strategy to help you decide what's best for your business right now when it comes to your pricing!
Breakthrough Brand Episode Show Notes
Connect with Elizabeth on Instagram!
Breakthrough Brand Podcast website
Pricing Psychology Research from Guess the Test
Toggl to track your time
Why you shouldn’t “charge what you’re worth”