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February 16, 2016 57 mins
The buzz: The “M” word, again? If you’ve caught yourself saying “Millennials are ---,” it doesn’t matter what you say next. You’re probably wrong! We’ll look at this (allegedly) most arrogant, aggravating, and amazing generation who use money, sex, and power to change their world and yours. What motivates Millennial customers? Short answer: not much. Join us to learn how to manage, market to, and convince Millennials to buy. The experts speak. T. Scott Gross, T Scott Gross & Co, Inc: “It’s supposed to be hard. If it were easy, everyone would do it” (Jimmy Dugan, A League of Their Own). Avi Solomon, UnbeatableSales.com: “People are always going to go shopping. A lot of our effort is just: ‘How do we make the retail experience a great one?’” (Phillip Green). Jonah Manning, PeopleOps: “The secret to success is to find out what others don’t like to do and be really good at it (Jonah’s Dad). Join us for Sex, Money, Technology and Millennials: A New Generation Rocks Your World!
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