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September 10, 2025 16 mins

Finding the right vendors, agencies, and strategic service providers can be a game-changer for your food business as you grow. In Ep 149 of the Food Business Marketing Podcast, Katie and Clint share some points to consider when evaluating potential partners so you can avoid wasting time and money—and instead work with people who truly support your vision and business goals.

You'll learn:

✔️ Key criteria to consider when selecting strategic partners like vendors, agencies, brokers, and more.

✔️ How your brand strategy works as a filter for finding the right fit

✔️ Red flags to watch out for before you sign a contract

✔️ Practical tips to start small, test alignment, and build long-term relationships

The right partners should feel like an extension of your team, versus you pulling them along to keep up with you. Tune in to hear the quick tips we have for you today!

 

🔗 LINKS & RESOURCES 🔗

✓ Subscribe to my weekly newsletter to get weekly worksheets to turn your ideas into action (scroll down and sign up for the Brand Review Guide).

✓ FREE Brand Review Guide – realfoodbrands.com 

✓ Request an Intro Call to discuss how we can work together

✓ Real Food Brands Marketing Roundtable (Free Facebook Community to follow up on episode questions or ideas)

✓ Say hi on Instagram: @realfoodbrands

Start Right Foods - the brand Clint co-founded with his business partner

Thanks for listening – let's go shake up shopping carts!

Katie Mleziva

Host & Food Brand Strategist | Real Food Brands

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