Massive Agent Podcast

Massive Agent Podcast

The Massive Agent Podcast for real estate agents and mortgage loan officers, hosted by Dustin Brohm, is a real estate marketing podcast. Realtors and Mortgage Lenders get actionable lead generation tips and strategies to bring in more leads and sell more homes. Real estate agents and loan officers will learn everything they need on Facebook Ads, Instagram Stories, Snapchat, Sphere of Influence (SOI), Zillow and Realtor.com leads, blogging, client appreciation ideas, podcasting, Alexa flash briefings, video marketing, 360º video, virtual open houses, Facebook Live, YouTube video, direct mail, personal branding, door knocking, hosting your own show, cold calling, and creating a media company that happens to sell real estate. This is a real estate marketing podcast, with the primary goal of helping you take YOUR real estate business and real estate marketing systems to the next level. Here you'll get equal parts ideas and real world execution. As a prominent personality in the real estat... Show More

Episodes

Analysis paralysis is a real thing. We all suffer from it to a certain extent. But not all of us let is stop us from taking action and implementing the strategies we want to implement. But most of us do! Most of us get so overwhelmed by all the options out there that we do nothing. It reminds me of the quote "the confused mind does nothing." Truer words have never been spoken.

This week, I'm giving you per... Read more

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Right now, today, it's pretty much a requirement that Realtors produce video to some degree. It's 2019, only a few months away from 2020! If you don't have a great online presence in a way where potential clients can SEE you, get to know you, and make a connection with you, then it's just a matter of time before you go out of business. If you can't be seen, you literally don't exist.

Video is ... Read more

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Yet another open, honest conversation about the stuff that actually matters to real estate agents. This week, Kevin Kauffman joins us to talk about iBuyers, and whether they should be feared or embraced by real estate agents. Once you have the full story and have a better understanding of how iBuyers like Opendoor, Zillow Offers, and Offerpad work, you may be have a very different opinion than you thought you would.

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This could be my #1 favorite episode of the podcast yet. It was supposed to be about Facebook Ads for real estate agents, but ended up being soooo much more. How much does it cost you to acquire a new client? How much are you you worth per hour? Your answer to these questions are not nearly as important as actually knowing the answers. Despite the simplicity of th... Read more

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At the recent Inman Connect Las Vegas conference in July 2019, there was a noticeable shift in focus from thought leaders, top producers, and real estate executives on stage. The discussion has noticeably pivoted away from technology and tools to relationships. Relationships are at the center of any thriving, growing real estate  business. As we discuss with special guest Bill Risser, all the technology, tools, and platforms out... Read more

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Would you ever sue a seller to compel them to accept an offer, simply so that you got paid your commission? This is just one question and situation out of many that we discuss this week with special guest Byron Lazine, co-host of the Real Word Podcast.

The real estate industry is changing right under our feet, and countless Silicon Valley tech behemoths have taken aim at disrupting how our industry works. One of the r... Read more

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Fear and scarcity-thinking prevents many real estate agents from ever networking with other fellow agents, especially at a local level. They don't ever connect with other Realtors because they're worried that "their competitors may see what they're doing and copy it."

As you'll learn this week, thinking this way is not only outdated and wrong, but it's leaving a ton of money on the table f... Read more

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Local events can be powerful for growing your business. However, many Realtors never attempt their own local event because they don’t know where to start, or they have misconceptions about what is required. Usually they think it *must* cost a ton of money, and they let the lack of budget prevent them from getting started. But as you’ll hear from our special guest, Neil Mathweg, a successful local event doesn’t necessarily need a... Read more

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Ever wonder what it takes to sell 100+ homes year after year? This week’s interview is incredible, with so much gold shared. Our guest this week is Ricky Carruth, the #1 Remax agent in Alabama for 2 straight years, author of two books, and founder of the free Zero to Diamond coaching program. 

With so many different tools available for real estate agents and lo... Read more

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Selling a “luxury home” is the dream for anyone with a real estate license, but there are SO many misconceptions. We grew up watching movies and TV shows with gorgeous, never-ending mansions. We now scroll Instagram oogling over luxury homes. We all do it, whether you’re a real estate agent or not. Just look at the popularity of the Million Dollar Listing tv show. Before that it was MTV Cribs, the Fabulous Life, and Lifestyles o... Read more

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It all started with writing one article and getting it published in Inman News, a major real estate industry media outlet. But even before that, I was inspired to write the article after a random video I saw on Facebook by some dude named Gary Vee, who I had not heard of at the time.

When we look back at our life and career, it’s amazing to see how one seemingly insignificant event or meeting led to a completely different ... Read more

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When you get business organically from Google, life is good! Take it from someone who built their local real estate business on Google, nothing beats an organic (aka FREE!) lead who found you on Google! Obviously everyone wants to be found on Google whenever someone searches for a local real estate agent, but we can’t all be winners, now can we!? 

You can launch a website, blog your ass off for months, become a pro at SEO ... Read more

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You may have heard that in order to be successful in business, in real estate or elsewhere, you should find what you love doing or talking about, and build a business around it. It makes sense, you’ll stick with it long enough to win if you love doing it. But HOW do you do that exactly, especially if you’re a real estate agent? How can you sell more homes by focusing on what you love doing or talking about?

This week... Read more

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Know anyone who simply goes Live on Facebook way too much, and talks for too long? Have you ever turned off Facebook notifications from a friend of yours after they did a Facebook Live video? Have you ever tuned someone out because their FB Live’s are just plain boring? 

Or on the flip side, maybe you religiously tune in to your favorite weekly Facebook Live “show” because it’s always entertaining or educational in so... Read more

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You may disagree with this but the way I see it, we’re doing ourselves a huge disservice by telling people that we are “real estate agents.” See here’s the thing; Realtors don’t have the best public perception. The average person questions whether or not they even need us. They’re irritated and annoyed by real estate agents because they’ve been harassed, spammed, and bothered by some of our overzealous, needy colleagues. 

... Read more

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Even though Realtors help buyers and sellers navigate the biggest financial transactions of their lives, the vast majority of Realtors still live commission check to commission check themselves. Despite the possibility of such large paydays, most Realtors still fully rely on closing the next deal in order to make a living. Even the most successful real estate agents, those with a nice buffer of cash in the bank, still have a hug... Read more

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This week, we're talking to the marketing mastermind behind the latest viral real estate video, "Old Town Realtor," Bob Tompkins in Greenville, SC. To learn how to create impactful video content that ultimately leads to sales, DO NOT miss this interview with the star of "Old Town Realtor" Bob Tompkins to learn about bringing your personal branding vision to life.

By now you know that personal brand... Read more

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Ideas are good, plans are better but execution is what differentiates Realtors. The most successful real estate agents identify likeminded mortgage partners and invest time and energy into building those relationships.

When speaking to Phil Treadwell, Host of Mortgage Marketing Expert Podcast and VP/Area Manager of Highlands Residential Mortgage about what he thinks is the biggest mistake mortgage lenders see real es... Read more

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I bet you've never thought of this before! This week I learned a very clever new strategy and use for Facebook Ads. It's awesome! When you think about Facebook Ads, most of us immediately think that getting leads is their primary value. Rightfully so, Facebook Ads are a fantastic way to produce real estate leads. But what gets lost in the conversation is what else they can do.

When you boil it down, ... Read more

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There's really only one variable between where you're at right now, and massive success in real estate. One variable differentiates the top 1% of real estate agents and loan officers who sell 100's of homes each year, and those who struggle paycheck to paycheck. That one variable is everything. The good news is that once you're aware of it and embrace the truth of it, you can change your real estate business fore... Read more

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