Mortgage Marketing Expert

Mortgage Marketing Expert

Sought-after industry experts share first-hand experience & advice to help real estate & mortgage professionals build more modern and relevant business. MME podcast is hosted by Phil Treadwell.

Episodes

September 27, 2022 43 min

In this episode I am excited to share a conversation with my new friend Charles Crouch. This recording is the third time we talked, after only our initial meeting and then our first attempt at recording an episode, which I failed to turn his microphone on for... He and I talk about the importance of failure in the path to success, the difference between managers and effective leaders, how to avoid time bombs in your life and busine...

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In this episode I get to chat with a guy who is a titan in business, social media, and podcasting – The Real Brad Lea. He and I cover a wide range of topics including how to create relationships with people of influences, what holds most people back from success, and the three most important things to focus on for exponential growth! 

Episode breakdown: 

00:00 – New intro 

01:26 – Brad's background 

04:01 – The origin of Lights...

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September 16, 2022 31 min

This is a special solo episode with host Phil Treadwell! He shares shares some tips on how to create more leads in today’s market environment, some insight into some of the incredible things ahead for the Mortgage Marketing Expert podcast, and he talks about the new and improved mission, as well as upcoming guests.  

Episode breakdown:

00:00 – New intro

01:53 – Changes to MME

06:35 – MME origin story

13:49 – How to get elite guest...

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In this episode I have an incredible conversation with a new friend of mine, Norman Kinsey. In this episode we talk about how to show up as your true authentic self, ways to create organic attention using your natural talent, and marketing tactics to help your business liftoff.

Norman Kinsey is the CEO of Liftoff Agent & Host of the RE vs. Tech Show. After dabbling in several industries after high school, he started his entrepr...

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This is the first in an episode series that we are going to be doing over the next couple of months with local Realtors across the country. Each one with a unique perspective and value offering. Our guest for this episode is Madison Niles, and in this episode we talk about what buyers and sellers should expect in this changing market, the power of using social media to create awareness for a brand, and why people are starting to lo...

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This is another episode in our series with the subject matter experts at Freddie Mac Single-Family, and the guest today is Scott Reuter. In this episode we talk about how to get appraisals adjusted based on current market conditions, what changes need to be made to existing appraisal model to be sustainable, and the emerging technology tools that make appraisal values more accurate.

Scott Reuter is the Chief Appraiser and Director...

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In this episode I chat with a good friend of mine, Sam Parker aka My Credit Guy, and in this episode we discuss: credit myths that could keep your clients from buying a home, recent updates in credit reporting with the bureaus, and how to use credit repair to create and convert more leads into closed deals.

Sam Parker is the Founder & CEO of My Credit Guy. He has over 18 years of experience in the credit repair business, as we...

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In this episode I chat with a good friend of mine, Danny Horanyi. He and I discuss .

Danny Horanyi is the Chief Strategy Officer at Celebrity Home Loans, Co-Creator/ Division President at NEO Home Loans, and Co-Creator/Coach at Triibe Coaching. Danny has been making an impact in the industry for 19 years with an impressive lifetime origination volume over $2 Billion! Formerly ranked in the top 5 originators in the nation by volume...

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Roland Cochrun is an entrepreneur, coach, and hosts a live event for mortgage professionals who are bored with their current life and want to become excited again by doing work that matters.

Roland has built businesses, sold businesses, retired young, and traveled the world. Despite his financial success, he always felt like his life wasn't good enough. He tried books, conferences, coaches, and even therapists. Even though thi...

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In this episode I have conversation with Srijana Giri, and we talk about the digital evolution of income and asset verification tools, ways data can expand access to credit for borrowers, and how to be more productive & profitable leveraging technology.

Srijana Giri is a Senior Director of Risk Analytics on the Credit Innovation and Analytics team at Freddie Mac's Single-Family Risk Management division. She is responsible ...

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In this episode I talk with Casey Knowles. We chat about about what it takes to create a 7-figure income as a Loan Officer, how to get laser focused and stay highly productive throughout the day, and the importance of collaboration with people who have different strengths.

Casey Knowles is Mortgage Broker at Ticket Mortgage and host of the ReloLO show on YouTube. Casey has started over multiple times over the last 2 decades. He...

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In this episode I talk with my good friend and mentor Todd Duncan. He and I talk about creating exponential growth by serving and valuing people, the shift from being a salesperson in business to being in business as a salesperson, and whether elite sales skills are gifts or skills that can be learned.

According to CNN, Todd Duncan is “the Tony Robbins of the mortgage industry.” He is the world’s #1 authority on Sales Mastery, equ...

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March 17, 2022 44 min

In this episode I talk with Kelly Rogers about the ways mortgage professionals can create opportunities in today's changing market, how to become a connector in the community to develop more relationships, and the importance of creating margin in life to invest in yourself, your family and your clients.

Kelly Rogers is a Collaborator, Influencer, Visionary, and Strategist. She believes in embracing 'The CEO Mindset' in...

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In this episode I sit down with Randell Gillespie, my boss at Thrive Mortgage, near the end of our Thrive 2022 Summit in Austin, TX last month. We talk about some of the issues that our industry is face with today, and how LO's, branches, and companies can set themselves apart in a crowded industry. We also break down the best ways to use automation and technology without replacing relationships or becoming too transactional.

...

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In this episode Dan Habib breaks down the financial & housing markets in one of the most informative MME podcast episodes. We talk about what the Fed is doing to control inflation and how their actions affect mortgage interest rates; the housing supply & consumer demand outlook for 2022; and how to understand & capitalize on cryptocurrency, blockchain, and NFT's right now.

Dan Habib is the Executive Vice President ...

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January 20, 2022 33 min

In this episode I talk with a new friend, Chad Earnest. We talk about how the industry has changed, as well as successful origination habits using today's technology, finding specific & effective value propositions, and content practices that keep people's attention.

Chad Earnest is a 15-year experienced mortgage professional as an originator, branch manager, area manager and regional. He currently serves as VP of Prod...

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December 13, 2021 36 min

In this episode I talk with Kevin Kauffman from Freddie Mac Single Family. We chat about a lot of topics related to the industry and how things have changed, including: the future of automated valuations for collateral, whether or not we're headed towards another housing bubble, and how changes in technology can create efficiency.

Kevin Kauffman is the Vice President of Client & Partner Delivery at Freddie Mac Single-Family...

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December 8, 2021 25 min

In this episode I team up with my good friend and social media guru, Coach Kyle Draper, as we participate in Pod-a-Palooza to support the non-profit S.O.M.E. (So Others Might Eat). While helping spread awareness and raise money for the charity, we cover a lot of topics relevant to mortgage and real estate professionals, including: becoming more attractive on social by focusing on leadership over sales, how engagement trumps the ROI...

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November 23, 2021 49 min

In this episode I finally have my good friend, and Thrive colleague, James Duncan on the podcast. We cover a lot of topics relevant to mortgage and real estate professionals, specifically: the importance of having a fresh perspective in the industry over the next few years, techniques to expand borrower rate questions into broader conversations about meeting their needs, and how to create content that is more relevant to consumers ...

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In this episode I catch up with my good friends from the Brokers and Booze Podcast: Bill Yates, Chris Ward, and Nick Sowers. We talk about the number one way to build wealth for the majority of Americans,  how to organically start a podcast and create content, and ways to invest in the current real estate market like an investor.

Bill Yates, "The Professional", is the Broker-in-Charge of Sands Realty and the Property Manag...

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