Episode Overview
In this inspiring leg of the PATHPod Road Trip, Jenny and Toni sit down with Justus Flores, Vice President of Sales & Marketing at KIZE Concepts to explore how one young man’s journey of resilience, healing, and purpose has helped shape a company that’s more than just about nutrition bars—it’s about transformation, second chances, and community impact.
From a chance encounter at a nutrition expo to a heartfelt conversation on a park bench in Oklahoma City, Justus’ path to Kize is anything but ordinary. His story is one of overcoming challenges, finding balance, and channeling personal growth into a mission-driven business that nourishes both body and soul.
What You’ll Hear in This Episode
- Justus’s Journey: From a challenging childhood in California to a life-changing retreat in North Carolina, and ultimately to joining Kize in Oklahoma City.
- The Kize Difference: Why these bars stand out in a crowded market—made from scratch nut butters, naturally sweetened with honey and dates, and free from artificial additives.
- Mission with Meaning: Kize’s commitment to feeding the homeless, mentoring at-risk youth, and offering second-chance employment to those overcoming incarceration or addiction is inspirational!
- Community Impact: Monthly block parties in Oklahoma City, partnerships in Denver, and ongoing support for the Hope House orphanage in Haiti.
- Growth & Expansion: From hand-made bars to nationwide distribution in Costco, Sam’s Club, Safeway, Albertsons, and soon Walmart.
- Soulfulness & Humanity: How Justus embodies Kize’s values of continual growth (Kaizen), connection, and hope.
Special Extras
- A playlist inspired by Justus - curated with themes of light, hope, and soulful energy.
- Reflections from Jenny and Toni on generosity, collaboration, and the power of second chances.
Resources & Links Mentioned
- KIZE Concepts: https://www.kizeconcepts.com
- Hope House Haiti – Orphanage supported by Kizes’ mission
- Healing the Heart Retreat – The transformative program that changed Justus’s path
- Father Greg Boyle & Homeboy Industries – Mentioned as a parallel in second-chance employment and community healing: https://homeboyindustries.org/our-story/father-greg/
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