prehype

Henrik Werdelin is the co-founder of BARK (BarkBox) as well as Founding Partner of Prehype, a venture development firm headquartered in New York with offices in London and Copenhagen. His latest book is The Acorn Method - about how companies can grow in an ever-changing environment. Henrik has been part of the startup scene since 2005 as both an investor, founder, and advisor. 

His experience ranges from being an Entrepreneur in Res...

Building a new business from scratch is hard under any circumstance - adding the complexity of doing it inside a company can be daunting. Through our work at prehype we meet internal entrepreneurs who are attempting to build these new businesses from within a company -  this podcast series aims to capture what they did and what they learned. 

In this episode, we sit down with Romain Rousseau who is one of the co-founders of COOP by ...

While Henrik currently cannot walk and talk with people for the podcast, we are shaking things up with a new format.  For the next number of weeks, we will be sourcing and condensing interesting blog posts into audio format here, for your listening pleasure. 

First up, we are taking a dive into Henrik’s 8+1 Method of moving through life with intention while managing two growing businesses and a family. Henrik first shared this syste...

As cities shut down and people engage in social distancing, we are taking a new approach to his podcast. 

In this episode, meet Henrik in the comfort of his own home while he introduces you to his latest project, a book called The Acorn Method.  Enjoy  a sample of the first few pages of the audio book and begin to explore his concept of building businesses within your existing business.  Similar to how oak trees regenerate by droppi...

In 2019 Henrik Werdelin invited you to be a fly-on-the-wall for conversations recorded in the streets of New York with people at the top of their uniquely entrepreneurial game. Revisit the best, biggest, most ridiculous and ‘ear-catching’ moments of Henrik’s 2019 walk and talks. From AI machine learning to meditation and culture hacking to the birth of the celebrity pet, the 2019 Prehype Podcast covered it all! Have a look back wit...

Henrik Werdelin gets coffee, with people who are doing something uniquely entrepreneurial. You are invited to be a fly-on-the-wall for a conversation recorded in the streets of New York. In this episode, Stacie Grissom and Henrik take a walk down BARK memory lane while discussing rise of Content in Social, Authenticity, value of testing new platforms, and staying true to your brand.

Stacie Grissom is an entrepreneur, dog lover and d...

Henrik Werdelin gets coffee, with people who are doing something uniquely entrepreneurial. You are invited to be a fly-on-the-wall for a conversation recorded in the streets of New York. In this episode, Global Fragrance and Beauty Innovation Lead at CHANEL, Julie Thibault and Henrik grab a bite of modern nostalgia at an “ice cream cereal bar” in New York's Little Italy, where they discuss the changing landscape of retail. Hear abo...

Henrik Werdelin walks, talks and grabs coffee with people who are doing something uniquely entrepreneurial. In this episode, Gabe Whaley and Henrik Werdelin wonder New York’s streets and creating mischief while discussing the need for a soul in marketing as we lean in further to the decentralized nature of commerce and content landscape.

Gabe Whaley is the guy who has created a lot of the internet memes you know with his sensation...

Henrik Werdelin walks and talks and grabs coffee with people who are doing something uniquely entrepreneurial. You are invited to be a fly-on-the-wall for a conversation recorded in the streets of New York. In this episode, Henrik chats with Noah Glass about the importance of persistence, family and the ability to happily embrace the 'suck' and make it in the long game!

This Noah Glass is not the co founder of Twitter. This is N...

Henrik Werdelin walks, talks and grabs coffee with people who are doing something uniquely entrepreneurial. In this episode, Bradley Horowitz and Henrik Werdelin wander New York’s High Line while exploring the importance of building new companies inside big organizations and how Google and other big companies are doing corporate incubation.

Bradley Horowitz is is an American entrepreneur and internet executive. He is a vice presid...

Henrik Werdelin walks, talks and grabs coffee with people who are doing something uniquely entrepreneurial. In this episode Noah Fram-Schwartz and Henrik Werdelin wonder the streets of Tribeca and Soho discussing the increasing need to design products for the channel they are sold in, how to use data to discover what products to make and the power of seeing things outside their intended purpose.

Noah Fram-Schwartz is an entrepr...

Henrik Werdelin walks, talks and grabs coffee with people who are doing something uniquely entrepreneurial. In this episode, Ian Hogarth and Henrik take a walk down memory lane in the back streets of east London, while discussing the future geopolitical landscape of Artificial Intelligence, its ever-expanding reach across industries, and its role as perhaps the last general purpose technology.

Ian Hogarth is one of the leading exp...

Henrik Werdelin walks, talks and grabs coffee with people who are doing something uniquely entrepreneurial. In this episode, Noah Brier and Henrik Werdelin brave the New York winter rain to discuss the importance of mental models and which ones are most applicable for entrepreneurs.

Noah Brier is an entrepreneur who loves Mexican food and hot sauce and is the founder of Percolate. He is a well-respected thinker within technology, ...

Henrik Werdelin walks and talks and grabs coffee with people who are doing something uniquely entrepreneurial. You are invited to be a fly-on-the-wall for a conversation recorded in the streets of New York, in this case in the pouring rain. In this episode, Max Haot and Henrik Werdelin discuss the changing landscape of space exploration- and how the entrepreneurs have the potential to leapfrog NASA in the New Space Age.

Max Haot is...