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November 18, 2025 7 mins

Find the full transcript and the 4 powerful questions to uncover keywords for your unique coaching audience at ProsperousCoach.com/361.

A new VIP client of mine read an article about SEO—search engine optimization—and went down a rabbit hole of stress.

I assured them that we addressed SEO for a coach by doing market research on their chosen target audience and applying smart keywords to everything we wrote for her coaching business.

And, for the business model we created, with high-touch, high-ticket offers, they would not need to dig deeper into SEO. The relief was palpable.

Search traffic is NOT the best way to attract serious coaching clients who will show up, do the work and make real progress.

And, besides that, AI is stealing attention away from original content on searches at an increasing rate.

Let your left brain relax. You don’t have to play in that cold SEO sandbox.

But there are some things you do need to know. Let’s talk about that.

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

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