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December 17, 2022 30 min

There are many parallels between high-performance athletes and high-performance sales professionals. Our new friend, J.R. Butler, brings real-world insight from the intersection of athletic and sales performance. In this powerful conversation, you'll learn the difference between someone that has plays at sales and a true sales professional. You'll be inspired to take action around the 3 P's of sales success.

Make sure to get your ticket for the 2023 Authentic Selling Challenge coming your way January 9-13. Each day we'll be coached by a powerful roster of sales experts. Register now at

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