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November 25, 2025 63 mins
Kendall Toole (@KendallToole), Founder of NKO (Never Knocked Out) Club, former Peloton instructor and popular fitness personality, joins Sports Business Radio for a lengthy conversation. Toole discusses how she is self-funding her new all-in-one health & fitness app NKO Club, the importance of mental health and Kendall’s own mental health journey, the recipe for creating compelling content and the growth she experienced during the past year when she was preparing for the NKO Club launch. NKO CLUB DETAILS: Movement: 50 workouts at launch across strength, cycling, boxing, pilates & mobility, with 10+ new classes added weekly  Music: Tracks curated by Kendall across genres; users can also sync their own playlist to any workout Mindset: Guided gratitude journaling, affirmations & breathwork classes Meals: Balanced, Kendall-approved recipes that fuel body and mind, with a built-in grocery list for easy planning & shopping Community: Social, motivational features connecting members to one another as they share their goals and progress – with the promise of IRL events in cities around the country Tech & Design: Sleek and intuitive design plus personalized recommendations that adapt to user goals and preferences LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH this interview and other Sports Business Radio interviews by going to https://www.youtube.com/@sportsbusinessradiopodcast. Follow Sports Business Radio on Twitter @SBRadio and on Instagram, Threads and Tik Tok @SportsBusinessRadio. This week’s edition of Sports Business Radio is presented by MAI Capital – the exclusive financial partner of Sports Business Radio. MAI Capital is a registered investment adviser and wealth management firm unified in purpose to empower clients to simplify, protect, and grow the wealth they work so hard to build.  Founded in 1973, the firm helps clients achieve their vision and goals through objective advice, tailored planning, comprehensive and integrated solutions, and highly personal service. For more information, visit www.mai.capital or MAI’s company page on LinkedIn.   #Fitness #MentalHealth #KendallToole #NKO #Health  Learn more about your ad choices. Visit megaphone.fm/adchoices
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