Stayin' Alive in Technology

Stayin' Alive in Technology

The tech industry is great at talking about the future, especially on podcasts. What we're not so great at is taking the time to understand our past. And that's what this podcast is all about. From the Noyce and Fairchild Semiconductor generation through the founding of social media, the history of Silicon Valley has many lessons for us. And we'll be interviewing the people who lived through these experiences to bring their knowledge to you. You'll get explanations for how we got where we are, which can also suggest where the future might be; along with a few laughs and inside stories from those who lived through it. So pull up a seat and listen to the tales of the past, in which may lie seeds for our future. New Episodes twice a month on Thursdays. ... Show More
July 24, 2018 58 min

Linda Popky, one of Silicon Valley’s top 100 women of influence, stops in to talk to Melinda Byerley about her lifetime of marketing experiences and specifically her time at Sun Microsystems in the heady days of the genesis of Silicon Valley. In this insightfully fun episode,  she talks about how she came to work for Sun and her eventual move from Boston to the West Coast. You will enjoy Linda’s engaging stories about her marketing philosophy, some Silicon Valley history, and the tech marketing ecosystem she has navigated for over 30 years.

LINKS MENTIONED IN THIS EPISODE:

  • Linda's newest book: "Marketing Above the Noise" Achieve Strategic Advantage with Marketing That Matters"
  • Sign up to receive the weekly "Top of Mind Thursday" memos from Leverage2Market
  • "Product Management Training" video: Part One, and Part Two
  • 20th Anniversary summary video of Sun Microsystems
  • A couple of fun Sun Microsystems commercials--a movie trailer parody, "The Dot", and a compilation of comedy spots.
  •  

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    "We Built This City" by Starship

     

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley; and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

     

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for a playlist for all the songs we refer to on our show.

     

    Share
    Mark as Played

    Chat About Stayin' Alive in Technology

    Popular Podcasts

    The Daily
    The Daily
    This moment demands an explanation. This show is on a mission to find it.
    The Ron Burgundy Podcast
    The Ron Burgundy Podcast
    Will Ferrell reprises his role as Ron Burgundy in his brand new Ron Burgundy Podcast! Each episode has a different theme in which Ron engages in conversation with another notable person on the topic at hand.
    Stuff You Should Know
    Stuff You Should Know
    If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks then look no further. Josh and Chuck have you covered.