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October 17, 2025 116 mins

So, an AI actress is here to take all of our jobs and change the face of the acting industry forever…

Or is it?

In this deep-dive episode Alexa is joined by actor and screenwriter Rebecca Osias - who also isn't one to shy away from difficult industry conversations. Together they discuss the concerns and questions around "Tilly Norwood", why there is no space for generative AI in creative spaces, the responses from industry organisations - and so much more. Including a look at the website of the "100% AI generated production company" behind this code, why the original article about agent interest may not be exactly what it seems, and how public funding comes into all of it...

There's a lot to cover - all of it important. See timestamps below for specific topic points.

Follow online @the98percentpod, @alexa_morden and @rebeccaosias_
Donate to support the work of The 98% CIC https://ko-fi.com/the98percent

TIME STAMPS

  • Episode intro and context - 0 mins
  • Intro to Rebecca - 4 mins
  • Initial response to the article - 7 mins
  • Why AI code should not be referred to as an "actress" - 18 mins
  • Is it ok to use AI in other/'smaller' aspects of the creative industries? - 32 mins
  • Industry Union responses to the reveal of "Tilly Norwood" - 40 mins
  • Why this affects The 98% of actors - 49 mins
  • Response from agency WME - 53 mins
  • Real actors' likeness being used in AI - 55 mins
  • "Tilly Norwood's" Instagram page - 1 hour
  • Statement from the creator of "Tilly Norwood"  - 1 hour 3 mins
  • Is "Tilly" *actually* being scouted by agents? - 1 hour 14 mins
  • Is the technology good enough to replace actors? - 1 hour 23 mins
  • Particle6's funding from The BFI - 1 hour 28 mins
  • Advice for actors - 1 hour 41 mins
  • The importance of pushing back - 1 hour 48 mins
  • Wrapping up - 1 hour 53 mins

Link to watch Instagram Live:
https://www.instagram.com/p/DPRyrl0lAEd/
Original Deadline article:
https://deadline.com/2025/09/talent-agent-ai-actress-tilly-norwood-studios-1236557889/

 

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