Kashish Gupta is the co-founder of HighTouch, a Saas scale-up helping companies sync customer data across different back-end databases and systems. HighTouch has raised $90m from investors like Databricks, Bain Capital and Iconiq.
We delved into HighTouch's journey, discussed their strategic relationships with Databricks, Snowflake & Hubspot, and explored their unique approach to data management.
Some key takeaways include:
- why software startups should prioritize & invest in marketing from their inception
- the benefits of launching multiple products early in your venture's evolution - contrary to the advice of most investors!
- how to hire senior execs you genuinely trust & delegate key responsibilities to them
- why "the human connection is the most important thing" - with colleagues, partners & customers
- the importance of listening carefully to your customers & staying humble
For more insights into HighTouch check out https://hightouch.com/ and for advice on recruiting leadership talent for B2B software startups & scaleups head over to https://alpinasearch.com/
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