EP682: Dana Dilling of The "Dana Disagrees" Channel - Attention Is Currency

“You can’t sell people anything if they don’t even know that you exist.” 

In today’s noisy world, being excellent isn’t enough—you also have to be seen. This episode breaks down the reality that attention is the first domino in business: without it, nothing moves. Visibility isn’t a luxury—it’s the price of entry. Without attention, you can’t build a following, and without a following, you can’t monetize. The principles here? Build a personal brand. Be polarizing. Stop aiming and start shooting. 

Dana Dilling is a living case study. With a background in accounting and clinical nutrition, she redefined her career through raw authenticity and consistent online presence. Her brand “Dana Disagrees” exploded because she wasn’t afraid to say what others wouldn’t. From advising men and women on relationships to helping entrepreneurs understand brand identity, her story shows how personality drives profitability. 

Dana Dilling is the creator behind “Dana Disagrees,” a personal brand and content platform focused on relationships, mindset, and entrepreneurship. A former CPA and clinical nutritionist, she now partners with The Wellness Way and runs two thriving communities: “3M Men” and “Radiate” for women. She teaches others how to grow influence by owning their voice and showing up consistently online.