EP692: Marc Von Musser - When You Are ALL IN, You Cannot Lose

“What would a man do for his family, for his daughter? What would a woman, what would a mom do for her family? Whatever it takes.” 

 

Conviction is the force multiplier of any mission. When you go all in—mentally, physically, emotionally—you tap into a realm of capability that transcends skill and strategy. This episode is a masterclass in how obsession, truth, and alignment create virality—not only in marketing but in purpose. From breaking generational patterns to refusing mediocrity in business and family, it’s a call to arms for those ready to serve something bigger than themselves. 

 

Marc shares the raw story of teaching his daughter to run—not out of sport, but survival. Facing bullying, shame, and a father’s rage, he chose the path of all-in commitment. That obsession led him to Olympic coaches and transformed not just his daughter’s confidence, but his own performance. He outlines the “ABCs of Going Viral”: Advocate, Be Authentic, Be Bold, and be in a Community. He stresses that the message—your truth—always trumps the vehicle. 

 

Marc Von Musser is a performance strategist, elite coach, and former Director of Coaching for Tony Robbins. With decades in personal development and .css-j9qmi7{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;font-weight:700;margin-bottom:1rem;margin-top:2.8rem;width:100%;-webkit-box-pack:start;-ms-flex-pack:start;-webkit-justify-content:start;justify-content:start;padding-left:5rem;}@media only screen and (max-width: 599px){.css-j9qmi7{padding-left:0;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;}}.css-j9qmi7 svg{fill:#27292D;}.css-j9qmi7 .eagfbvw0{-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;color:#27292D;}