In this powerful 10-minute blueprint, Russ breaks down what every artist needs to know to build a real career in today’s music industry. From his mindset of delusional self-belief to strategic release plans and business truths, this clip will change the way you approach your music journey forever.
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Presented by NMPA
Chapters:
0:00 Why Songs Don’t Blow Up
0:15 Is Inspiration Overrated?
0:33 Writing Big Songs While Uninspired
1:05 How Russ Would Start From Zero Today
1:24 Stockpiling Songs & Posting Strategy
1:57 Do You Want Success Bad Enough?
2:01 Russ’ Duality: Confidence vs. Doubt
2:21 The Power of Delusional Self-Belief
3:02 Why Songwriters Should Stop Giving Songs Away
3:51 Why Most Artists Stay Broke
5:06 Taking Control of Your Music Business
6:38 The Purity of Creating Without an Audience
7:04 The Audience Picks The Hits
8:07 Russ’ Song-a-Week Strategy Explained
8:39 When a Song Flops: Russ on Bankrupt
9:13 Why It’s Okay If It’s Not The One
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