Zinhle Essamuah, Millennial Political Correspondent and Host of KnowThis on NowThis News is creating authentic videos of interest for Millennials to drive civic engagement and political action as well as interest on social media. She offers surprising insights about what goes viral with her issue driven audience. Zinhle reminds us that you can't force virality and can't fake authenticity. NowThis News, the #1 news brand on Facebook with content by Millennials for Millennials, is clearly helping to shape the narrative for election 2020.
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