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July 4, 2025 11 mins
In this episode of Home Business Profits, Ray Higdon explores the differences between branding and prospecting in the context of achieving financial success. He argues that while prospecting is typically a faster way to earn money, branding and marketing are essential for achieving long-term financial freedom. Ray shares insights into how to balance both strategies, including personal anecdotes and practical tips on building influence and generating leads effectively. He emphasizes the importance of smart financial planning and the potential long-term benefits of a strong brand. Tune in for a detailed discussion on optimizing your approach to earning money in your business.
 

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👉 HigdonGroup.com/Book

👉 Network Marketers for Jesus

👉 HigdonGroup.com/Channel

👉 BrotherUp.com

 

Ray Higdon is a bestselling author of several books, renowned inspirational speaker, earner of multiple seven figures in a multi-million dollar home-based business, and founder of the Higdon Group, a Fortune 5000 company, where he's helped clients generate over 500,000 new customers through his proven coaching programs (https://rayhigdoncoaching.com).

 

Partner with Ray:

★ Take the 1K RankUp Challenge: https://rankmakers.com

★ Apply for Coaching: https://higdongroup.com/coaching

★ Invite to Speak: https://higdongroup.com/speaking

★ Order his Books: https://rankmakershop.com/collections/books-journals/book

 

Connect with Ray:

★ Podcast: https://higdongroup.com/podcast

★ Facebook: https://www.facebook.com/rayhigdonpage

★ Instagram: https://www.instagram.com/rayhigdon

★ Twitter: https://twitter.com/rayhigdon

★ LinkedIn: https://www.linkedin.com/in/rayhigdon

 

Thank you for watching and be sure to subscribe for more: https://www.youtube.com/@HigdonGroup

We believe in you!

 

Ray Higdon

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More About Ray:

Ray's Home Business Profits has had over 10 million downloads, with approximately 160k monthly downloads (https://higdongroup.com/podcast). The Higdon Group hosts annual events with as many as 2,000 people live and nearly 7,000 registered online for their Rank Maker community (https://rankmakers.com).

As a top keynote speaker, Ray has shared the stage with world-renowned thought leaders, including Tony Robbins, Les Brown, Brendon Burchard, Robert Kiyosaki, Bob Proctor, Gary Vaynerchuk, Grant Cardone, Magic Johnson, and many more (https://higdongroup.com/speaking).

Ray resides in Naples, Florida, with his wife Jessica, a prominent realtor. They have four children. As a follower of Jesus Christ, Ray incorporates faith-based principles into all of his decisions, life challenges, and business successes. They have raised over $1,000,000 to support families in need, fight human trafficking, and advance alternatives to traditional health care.

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