Most business owners hope next year will be better.
Hope is not a strategy.
If you want 2026 to be more profitable, less stressful, and more scalable than 2025, the work doesn't start in January—it starts right now.
In this episode of SoTellUs Time, we break down a practical, no-fluff profit planning framework every business owner should follow before the year ends. This is not theory. This is what real operators do to increase margins, improve team efficiency, and stop running on exhaustion.
🎙 Hosted by Trevor Howard from SoTellUs
👉 Subscribe for weekly business growth strategies: https://www.youtube.com/@sotellus
🌐 Learn more about SoTellUs: https://youtube.com/sotellus
⏱️ What You'll Learn in This Episode
00:00 – Why 2026 Won't Magically Be Better
Most owners roll into a new year with the same problems, just bigger.
We explain why intentional planning—not motivation—is the difference between growth and burnout.
02:00 – How to Find Hidden Profit in Your 2025 Numbers
You don't always need more customers—you often need fewer leaks.
Learn how to:
-
Analyze your P&L the right way
-
Cut expenses that don't produce ROI
-
Reallocate money to what actually grows profit
05:00 – Employee Productivity vs "Looking Busy"
Payroll is usually your biggest expense.
We break down:
-
How to spot productivity leaks
-
Why clarity beats micromanagement
-
How small efficiency gains dramatically increase profit
08:00 – Marketing That Actually Works (and What to Stop Doing)
If marketing feels random, it's costing you money.
You'll learn:
-
Which channels truly drive high-quality leads
-
Why consistency beats complexity
-
How reviews, referrals, and fast follow-up win in 2026
11:00 – Getting Out of the Day-to-Day and Into the CEO Seat
Your business will never outgrow your leadership.
We talk about:
-
What owners should stop doing
-
What should only be done by the CEO
-
How to carve out real strategic thinking time
14:00 – The Only KPIs That Actually Matter
What gets measured gets improved.
We share:
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Betrayal Season 5
Saskia Inwood woke up one morning, knowing her life would never be the same. The night before, she learned the unimaginable – that the husband she knew in the light of day was a different person after dark. This season unpacks Saskia’s discovery of her husband’s secret life and her fight to bring him to justice. Along the way, we expose a crime that is just coming to light. This is also a story about the myth of the “perfect victim:” who gets believed, who gets doubted, and why. We follow Saskia as she works to reclaim her body, her voice, and her life. If you would like to reach out to the Betrayal Team, email us at betrayalpod@gmail.com. Follow us on Instagram @betrayalpod and @glasspodcasts. Please join our Substack for additional exclusive content, curated book recommendations, and community discussions. Sign up FREE by clicking this link Beyond Betrayal Substack. Join our community dedicated to truth, resilience, and healing. Your voice matters! Be a part of our Betrayal journey on Substack.