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June 1, 2026 32 mins

Trunal Bhanse is the CEO of Clazar, a platform that helps software companies sell and grow revenue through cloud marketplaces like AWS, Azure, and Google Cloud. He previously held engineering leadership roles at Confluent, Airbnb, LinkedIn, and Yahoo, where he specialized in marketplaces, billing systems, and product growth. At Confluent, Trunal led teams focused on cloud marketplaces and monetization infrastructure, which inspired the creation of Clazar. Today, he helps SaaS companies simplify cloud marketplace operations, accelerate go-to-market execution, and improve customer experience.

In this episode…

Selling software through cloud marketplaces can create unexpected operational and technical challenges for growing SaaS companies. Many businesses struggle not only with getting listed on platforms like AWS, Azure, and Google Cloud, but also with turning those listings into scalable revenue channels while maintaining strong customer experiences. How can companies simplify marketplace operations while staying customer-focused in an increasingly AI-driven world?

Trunal Bhanse, an expert in cloud marketplaces, SaaS growth, and customer experience design, shares practical insights for building scalable go-to-market systems and customer-first company cultures. Drawing from his experience at major technology companies, he explains the importance of educating customers, creating operational efficiency, and obsessing over user experience at every stage of the customer journey. Trunal also discusses how leaders can use AI to improve efficiency without losing the human connection that builds trust and long-term customer relationships.

In this episode of The Customer Wins, Richard Walker interviews Trunal Bhanse, CEO of Clazar, about scaling SaaS growth through cloud marketplaces and customer experience. Trunal discusses lessons learned from Airbnb's company culture, the balance between AI automation and human interaction, and how AI will reshape the future of software businesses and entrepreneurship.

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