Amanda Baron, a specialist in helping physicians relocate, drops by to chat with Michelle about what she has learned about creating a niche expertise in real estate. Amanda stresses that when you develop a niche, it does help your business because you become the “top of mind” agent for that niche. Of course, this doesn’t mean that you refuse other business. It is important not to be afraid to specialize in areas of real estate that evoke a passion.
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