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October 26, 2021 44 min

Adding another product to my list of things I wish I had when my kids were little today -- all thanks to our guest, Beth Fynbo! Beth is the founder of Busy Baby Mat, which helps make life a little easier for Busy Parents everywhere! Beth starts off telling me about her childhood and seeing her dad run his own business, and how she knew at a young age she wanted to do something on her own as well. She then went on to serve 10 years in the Army and when she found herself back into a 'normal' routine, she could not get comfortable in the corporate world. After having her first child, she had a big wake up call -- she didn't want someone else experiencing his 'firsts'! It took a hectic dinner with fellow mom friends to give her the aha moment! She realized that kids are CONSTANTLY throwing things on the floor and forcing their parents to pick them up.

She came up with the idea to create a mat to keep them occupied after she found it did not exists! Since Beth did not come from the toy industry, she really jumped in and took things piece by piece, slowly working towards the next step and asking 'what should i do to get to the next phase'. I found this so refreshing as it can be SO overwhelming to see your end goal and all the space in between you and that spot! She then tells me about her current day to day, how life has changed as her business has grown and how her family plays a role in all of this! She then tells me how her brother is not a part of the company and how that came to be. Finally we chat about her Shark Tank experience, and the insane way that things happened!

Beth is such an easy person to talk to and it was so fun learning from her experiences. Make sure to check out her Busy Baby Mats as well as their other products, and head to her Instagram to follow along!

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