Consistency is the underlying premise behind maintenance mode, behind working the system, behind the mantra of "don't break it". It's the opposite of shiny object syndrome.
When you're consistent with your offers and your messaging, people know who you are, what you stand for, and what you sell.
When you're consistent in your operations, your team and your clients know exactly what to do next.
When you're consistent, you're efficient and you don't waste time, effort, or money.
Consistency means that you don't get exhausted by decision fatigue - because a lot of your daily decisions have already been made and you're just following the process you decided on a while ago.
Consistency builds resilience. Even when you're operating at 10%, having built habits and processes means that you can keep the ball rolling.
In order to become more consistent in your business, there are two things you have to figure out.
First, you have to get your mindset wrapped around being consistent and prioritizing it. That sounds simple, but in my experience, it's just not. It's so easy to self-sabotage by getting distracted or bored or prioritizing other things.
Second, once you know that consistency is an important value to you, you have to build habits and design your environment so that being consistent is actually the easiest path for you to take.
If consistency is the goal, building habits is how you accomplish it.
Meet Sarah. Sarah Von Bargen is a writer, coach, and educator who helps people spend their time, money, and energy on purpose. And she uses habits to make sure they're sticking to that purpose. Habits have been a critical component in her own business success and in the success of her students, too.
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