Dawn Kennedy talks with Cat Holt, Founder, CEO & Pres @ Coologee, Inc. They delve into the essential strategies for building a durable, sustainable brand. Cat Holt, shares her extensive experience in marketing, consulting, and branding, along with insights from her work with Progressive Insurance. They discuss the evolution of branding, the importance of customer retention, and the transition from awareness to trust in branding. They also explore the role of in-person engagement, digital trust issues, and the significance of maintaining a welcoming and consistent onboarding experience, even as brands grow and evolve. The discussion provides valuable perspectives for business owners looking to adapt and thrive in a changing marketplace.
In this episode....
Who is Cat Holt, and whom does she serve? (01:02)
The Evolution of Progressive Insurance (01:54)
The Importance of Customer Retention (06:56)
Onboarding and Customer Experience (09:43)
Creating a Sense of Community (18:14)
Navigating Real Estate Transactions (23:56)
The Power of Niche Communities Online (24:26)
Evolving Trust in Digital Spaces (25:26)
Rediscovering Human Connections (26:18)
Generational Shifts in Business (31:33)
Cracker Barrel's Rebranding Journey (32:34)
Lessons from Restaurant Industry (36:21)
The Importance of Connection in Business (41:58)
Where to Find More Insights (42:34)
Cat Holt's Information:
Website: http://coologee.com/
SUBSTACK: https://catholtcoologee.substack.com/
LinkedIn: https://www.linkedin.com/in/catkolodij/
Thanks for listening. If you liked what you heard and want more, please visit and subscribe:
Subscribe to our Youtube Channel: https://youtube.com/@dawnkkennedyxo?si=DcRcjv7H0KN5_vFP
Follow us on Instagram https://www.instagram.com/dawnkkennedyxo
Follow us in Tiktok: https://tiktok.com/dawnkkennedy
For weekly in-depth articles, tips, and strategies: https://getinweredoingbusiness.substack.com
Dawn’s Website: https://dawnkkennedy.com/
Links and Freebies: https://dawnkkennedy.com/resources
Order Dawn’s book, The Profit Accelerator for Small Business ...
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Clifford Show
The Clifford Show with Clifford Taylor IV blends humor, culture, and behind-the-scenes sports talk with real conversations featuring athletes, creators, and personalities—spotlighting the grind, the growth, and the opportunities shaping the next generation of sports and culture.