Cocktails, Tangents, and Answers

This week we’ll explore some red flags people should look for when hiring an agency. If you hear these things in a proposal meeting, you should get out of there while you still can. Many agencies take advantage of potential clients in a variety of ways. In this episode, we’ll discuss 4 red flags.

This week’s drink is the Long Island Iced Tea. This is the original recipe from a bartender named Bob “Rosebud” Butt. He is usua...

In this episode, we'll be exploring some of the things our digital specialist Riley dislikes in the industry. You can expect some great insights into SEO tactics and various other things that really bother him. 

Cocktail for this episode: Ruby Hearts

This week’s drink is a Ruby Hearts. This is the original recipe from bartender Melissa Ramos of The Publican. Riley dislikes bitter things, and this drink has bitter ...

This week we’ll be learning more about one of our newest team members Megan! She had a great experience participating in many international marketing discussions and exercises while studying abroad in the Netherlands. Join us as we discuss the difference in marketing here compared to the Netherlands along with Megan's changed perspective from this experience. 

Cocktail for this episode: Blueberry Cran Smash

This d...

This week, we welcome Emma Bennet from Invest Nebraska to the show. We enjoyed learning more about her involvement with Intersect Co-working space and a few excellent start-up marketing tactics. We hope you enjoy the episode!

Cocktail for this episode: Rosé

Who doesn't love a nice glass of rosé? It is one of Emma's favorite drinks and obviously requires no recipe. We recommend enjoying your favorite glass of rosé ...

In our first episode, one of our hosts, Catelin, briefly mentioned when she lived in Honduras for a year. We promised we'd revisit that part of her life in a future episode, and it's finally here! This week we dive deep into Catelin's time in Honduras, and how it helped shape her into the person she is today. 

Cocktail for this episode: Cuba Libre

Ingredients

• 0.5 oz. of freshly squeezed lime juice
• 2 oz...

Our producer Zac has plenty of things that he dislikes in the world of marketing. From overly-authentic content to crypto marketing tactics, his perspective as a content marketing coordinator brings unique takes that haven't yet been discussed on the podcast. 

Cocktail for this episode: Dirty Martini

Ingredients

• 4 oz. vodka
• 3 oz. olive brine
• splash of sweet vermouth
• 4 pitted jumbo olives
• 2 oz. blue cheese

Steps

We all know that marketing is one of the most important success factors to any business. Marketing can be very difficult for small businesses due to lack of budget and knowledgeable staff. In this week's episode, we aimed to provide you with some great small-budget tactics that you can utilize to elevate your marketing efforts.

Cocktail for this episode: Dewgarita

Ingredients

• 1.5 oz. tequila
• 2 oz. midori
• 2 oz. so...

Get ready for an episode full of strong opinions. Our host Rich Mackey has been around the marketing industry for quite a while. Through his decades of experience, he's learned what he likes and what he really just hates. This is one of our best episodes yet, so join us as we dive deep into Rich's marketing pain points.

Ingredients

• 2 oz. Amontillado Sherry
• .75 oz Cynar
• .75 oz. spiced honey syrup
• 1 whole egg
• 4 oz. ...

To celebrate the start of the New Year, we decided to try something new with this week's episode. Get ready for a face-off with hosts Rich and Catelin up against producer Zac. He researched and created five interesting 2023 marketing trends, a couple being entirely fictional. It's up to our two hosts to decide which are real and which are fake. To see who comes out on top make sure you give it a listen.

Cocktail ...

Many are divided on the rise in popularity and usage of Artificial Intelligence. On one hand, it's potential to be an extremely useful and helpful tool in almost every industry is exciting. On the other, many fear that it could end up displacing people from their jobs.  With the recent introduction of ChatGPT, AI is becoming more powerful than ever. In this episode, we'll discuss its potential usage in the world of digita...

This episode is one of our quickest turnarounds yet, but we felt the need to talk about this as soon as we could. With the recent acquisition of Twitter, the platform is changing in a variety of ways. Our hosts Rich and Catelin give their thoughts on the past, present, and future of the platform along with some very strong opinions and fun tangents. 

This Week's Cocktail: Shot of Whiskey  

Ingredients

• 1.5...

This episode is all things black hat SEO tactics and why you should avoid them. Join us as Digital Specialist Riley Collins gives his insight.

Cocktail for this episode: Amaretto Sour

Ingredients

• 1.5 oz. Amaretto liqueur
• 1 oz. simple syrup
• .75 oz. fresh lemon juice
• 1 orange slice
• 1 maraschino cherry

Steps

1. Pour the amaretto liqueur, simple syrup,  and lemon juice into a shaker with ice. 
2. Shake well, then str...

We dive into a conversation with Zac, our Content Coordinator, about the struggles of launching this podcast. From the many pitfalls to the moment we decided to grit our teeth and just do it. Zac's advice? Working with what you have and adapting along the way is better than trying to get everything perfect before episode one. If you strive for perfection you'll only accept perfection, you'll never launch!  

...

This Week's Cocktail: Midori Sour

Ingredients

• 1 ounce Midori
• 1 ounce vodka
• 1/2 ounce lemon juice, freshly squeezed
• 1/2 ounce lime juice, freshly squeezed
• Club soda, to top
• Garnish: lemon wheel (optional)
  
  

Our guest Danell loves a good Midori Sour! It's a fun looking and tasting cocktail with a nice sweet and sour finish. This is a super simple cocktail and we encourage you to use the highest quality sp...

This Week's Cocktail: The Last Word

Ingredients

• 3/4 oz. of your favorite Gin
• 3/4 oz. of Chartreuse
• 3/4 oz. of Maraschino Liqueur
• 3/4 oz. of Lime Juice
• Garnish with a brandied cherry (optional)

If you love the flavor of black licorice then this is the cocktail for you. A nice balance of gin, cherry, lime and licorice flavors blend together into one refreshing drink! Here's how you can make it yourself: 

Every agency needs a Riley. Somebody who can fill in for multiple different people and has the skills to be well-rounded enough to do almost any task. This week we learn about his skillset and more!

This Week's Cocktail" Three Dots and a Dash

Ingredients

• 1 1/2 oz. of your favorite gin
• 3 oz. of grapefruit juice
• 1 teaspoon of simple syrup
• Grapefruit wedge and rosemary sprig for garnish (optional)