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May 13, 2026 10 mins

You've probably been pitched "100 backlinks for $99." Some of those links aren't just worthless - they're actively pulling your local rankings down.

In this episode, we break down the backlink sources that actually work for contractors - the ones tied to real businesses, real relationships, and real local authority - and explains exactly what to stop paying for.

  • Why bulk backlink packages can suppress your Google rankings instead of improving them - and how to identify the red flags
  • Manufacturer and supplier dealer pages: the highest-leverage link most contractors already qualify for but have never asked about
  • How Chamber of Commerce memberships, BBB accreditation, and trade associations build the kind of local authority Google rewards
  • Why community sponsorships you're already doing are backlinks waiting to happen - and the one question to ask
  • How to earn press links through local "Best of" awards, storm coverage, and journalist query platforms your competitors aren't using
  • How to turn vendor and referral partner relationships into relevant local backlinks - and why your project posts are what makes all of it work

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/backlinks-for-home-service-pros


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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

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