Creators

Creators

The Creators is a podcast by The Creative Exchange. The Creative Exchange is a social media agency and content studio based in Brooklyn. On the Creators, you can listen to interviews with creatives and social media marketers working with your favorite consumer brands, hosted by Anna Sullivan.... Show More

Episodes

February 23, 2021 28 min
Ordinary Habit, a brand that creates artful objects designed to help you reset and reconnect, chatted with us about leading with design and marketing the business. FIND ORDINARY HABIT: https://ordinaryhabit.com https://www.instagram.com/ordinaryhabit/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_sullivan10/ FIND THE CREATIVE EXCHANGE: http://thecreativeexchange.co https://www.instagram.com...
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In this episode, we chat with our in house Creative Director, Lynn Aiko. Her role relies heavily on design and strategy. Learn how she approaches social media visuals for our cleints and learn a thing or two about how to make your brand stand out on social through visuals. FIND LYNN AIKO: https://www.instagram.com/lynn.aiko/ https://www.linkedin.com/in/lynn-aiko-6072619a/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ http...
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November 23, 2020 37 min
Steve Wolf Designs is a graphic design and branding studio run by Steve and Danielle Wolf. They help build meaningful brands through design and we chatted with them about their business, how it grew into what it is today, and all things design. FIND STEVE WOLF: https://www.stevewolf.co https://www.instagram.com/stevewolfdesigns/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_sullivan10/ FIND ...
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We sat down with Jen Hood, of Hoodzpah to talk about starting her business, growing it over the last ten years, and what projects look like for a design agency. FIND HOODZPAH: https://hoodzpahdesign.com https://www.instagram.com/hoodzpahdesign/ https://hoodzpahdesign.com FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_sullivan10/ FIND THE CREATIVE EXCHANGE: http://thecreativeexchange.co https...
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Understanding user habits and audiences is something that we never stop researching. In this series " Learning Social Habits" we interviewed Brittany Hayes - a Female Millennial FIND BRITTANY: http://www.instagram.com/brittrh FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_sullivan10/ FIND THE CREATIVE EXCHANGE: http://thecreativeexchange.co https://www.instagram.com/thecreative_exchan...
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Calvin Millien, a NYC Based Social Media Strategist (Currently with The Sasha Group and The Creative Exchange) chats with us about all things current in social media and developing strategies for brands. FIND CALVIN: https://www.instagram.com/cal.millien/ https://www.linkedin.com/in/calvin-millien-a277b75a/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_sullivan10/ FIND THE CREATIVE EXCHANGE:...
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October 13, 2020 38 min
Email marketing is a fundamental part of a well rounded marketing strategy. We spoke to Sean Donovan, founder of Antidote - an email marketing company who partners with brands to tell their story through email. We learned more about how he got started, the brands they partner with, and how social media marketing and email work together. FIND ANTIDOTE: Website (https://antidote.email) Instagram (https://www.instagram.com/antidote.e...
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October 6, 2020 28 min
The Nudge - texting you things to do in your city, like date ideas or secret hiking routes. We chatted with their team on their creation and launch, why they chose SMS marketing, and how they develop their content. FIND THE NUDGE: https://www.nudgetext.com https://www.instagram.com/nudgetext/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_sullivan10/ FIND THE CREATIVE EXCHANGE: http://thecre...
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Rachel, our in house Partnerships Manager didn't start her career in marketing. Prior to her shift to a career in marketing she was a professional dancer. Learn about how she made the transition and continues to learn and evolve in her marketing career. FIND RACHEL: https://www.instagram.com/goldrach_/ https://www.linkedin.com/in/goldrach/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_su...
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We interviewed freelancer Carolyn Bothwell about her transition to freelance as well as Freelance Founders - her organization for freelancers in creative fields. FIND CAROLYN + FREELANCE FOUNDERS: https://www.freelancefounders.com https://www.instagram.com/freelancefounders/ https://www.instagram.com/by.carolynbothwell/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_sullivan10/ FIND THE C...
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Elena Kurevija, an Interdisciplinary Designer and Creative Lead at Current Studios works on some of the world's largest brands and creates engage-able experiences online for them. Learn about her process, the current projects and needs of brands, and how design is changing. FIND ELENA: https://www.instagram.com/ekurevija/ https://www.linkedin.com/in/elenakurevija/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://...
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Completely Bare is a hair inhibiting skincare company and a client of ours. We chatted with their Director of Marketing and Brand Strategy, Lily Buranasombhop to talk about marketing the brand and why social is their number one driver. FIND COMPLETELY BARE: http://completelybare.com http://instagram.com/completelybare FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_sullivan10/ FIND THE CREATIV...
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September 1, 2020 39 min
Brand ambassador programs can be key to building brand loyalty, increasing user generated content, and simply keeping your top consumers engaged and excited. We chatted with Alan VanToai, founder of Crewfire - a brand ambassador program, the program we use for TCE Creators. Alan shares tips on how to create and run your own brand ambassador program and why it's important. Check out more free resources from Crewfire >> h...
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Bubble, an online food marketplace, launched in 2019 with strong branding and stances. We chatted with the founder, Jessica Young about her background, how she got started, and how she prioritized brands and expanded during COVID. FIND JESSICA: https://www.instagram.com/jessyoungfood/ FIND BUBBLE: https://www.instagram.com/BUBBLEgoods/ https://bubblegoods.com/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.insta...
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Kennedy Ann Roberts is a freelance photographer and digital marketer, as well as founder of Freelance Therapy podcast. Kennedy went from working in-house with brands to a freelancer and chats with us about the transition and influencer and social media marketing. Kennedy is an enneagram 7 FIND KENNEDY: https://www.instagram.com/kennedyannroberts/ https://www.instagram.com/freelancetherapy/ FIND ANNA: https://www.linkedin.com/in/ae...
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Courtney Canfield, a social media marketer with experience in strategy and influencer marketing (and mom to insta-famous @rambothepuppy) talks influencer marketing in this episode of Creators. Listen to learn about how to take advantage of influencers, especially in today's climate. FIND COURTNEY: https://www.facebook.com/CourtneyBCanfield https://www.instagram.com/courtneycanfield/ https://www.linkedin.com/in/courtneyblak...
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Meet Rania Bolton, a NYC based creative and Social Media Community Manager at Shopbop. In this episode we interview Rania on all things social and how to keep things creative. FIND RANIA: https://www.instagram.com/raniabolton/ https://www.instagram.com/excusedenied/ https://www.linkedin.com/in/raniabolton/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_sullivan10/ FIND THE CREATIVE EXCHANGE:...
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Aaron, a NYC based photographer and animator is the creative behind @hungry.boy - a visually pleasing Instagram account featuing all things food (and beverage). In this episode we interview Aaron on his journey as a creative in NYC and how he stays inspired. FIND AARON: Instagram (http://instagram.com/hungry.boy) FIND ANNA: LinkedIn (https://www.linkedin.com/in/aesullivan2010/) Instagram (https://www.instagram.com/anna_sulliva...
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An interview with Leah Williams, Founder of 1929 Social - an Atlanta based Social Media Agency. Leah shares all the details of her career come up and how she realized storytelling was important, and now more important than ever. FIND LEAH: LinkedIn (https://www.linkedin.com/in/leahwilliams03/) FIND 1929 SOCIAL: Website (https://1929social.com) LinkedIn (https://www.linkedin.com/company/1929-creative/) Instagram (https://www.instag...
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In this minisode we interviewed Bella Tobiason of Baboon to the Moon. Baboon to the Moon is a brand that creates bags for adventures. Everything they do and create is around their North Star: Adventure. Bella shares the details around how BTTM got started, their marketing, collaborations, and more. FIND BELLA: Instagram (http://instagram.com/e_sabella) FIND BABOON TO THE MOON: Website (https://baboontothemoon.com) Instagram (https:...
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