If your business is dependent on Facebook groups, we’re here to tell you that: 1) you’ve built your business out of straw, and 2) it’s just waiting for the Big Bad Wolf to come blow it down. We’re not trying to hurt anyone’s feelings, but we’ve heard true stories about businesses brought to a halt […]
The post Episode 49: Blocked, Suspended, and Upended – The Problem with Building Your Business on Facebook appeared first on DBA.
We see it often and a lot… people who are doing all the right things – blogging or podcasting, posting on social media, and have a nice website – but they aren’t making any sales because they’re confusing the heck out of their customers! It can be as simple as this: if you have a […]
In this episode, we’re finishing up our marketing challenges Q + A series with some laser coaching for our listeners who are challenged by: narrowing the focus of their business, reaching their target audience, capitalizing on their YouTube success, quietly building their digital business while they’re still at their job, and other real-world issues. As […]
Your knowledge and expertise can be worth a fortune IF you know how to package and market them, and you know precisely who you want to market them to. Even better: You can be earning money from your business while you’re still at your corporate job, or even while you sleep, if you have the […]
The post Episode 46: How to Monetize Your Expertise – The Essentials appeared first on DBA.
If your business doesn’t have many (or any!) sales or clients, that’s definitely a challenge, and the issue is probably in your marketing – and it may also be your mindset. In this episode, we continue with last week’s topic by addressing more of your marketing issues and concerns. We have technical suggestions and strategic […]
The post Episode 45: Real Answers to Your Marketing Questions – Part 2 appeared first on DBA.
IMPORTANT: This episode is especially for authors, speakers, thought leaders, subject matter experts, and others who have a message to share with the world, who feel called to inspire others, and who want to make a difference with their brainpower and expertise. We asked for your number one, single-biggest marketing challenges, and y’all came through […]
The post Episode 44: Real Answers to Your Marketing Questions – Part 1 appeare...
Out here in these digital streets, folks are making a mess by grabbing whatever they can to make it work at the time. We see it all the time… People start their digital business on the cheap and in a hurry because they’re short on cash and out of time, but that shaky foundation makes […]
The post Episode 43: Untangle the Mess in Your Digital Life appeared first on DBA.
In our previous episode, we introduced membership programs – where you receive income, month after month, by continuously providing content to your subscribers or members. That episode and this one are especially for you if you’ve had a long career in your field. Do you realize the wealth of information that you’re carrying around in […]
The post Episode 42: Membership Programs (Part 2) – 6 Types to Consider Selling appeared first ...
If you’re signed up with Netflix, Hulu, or Lynda, then you know what it’s like to pay a small amount of money each month to access a whole lot of interesting content. But have you considered what it’s like to be on the receiving end of money that’s paid every month by dozens, hundreds, or […]
The post Episode 41: Membership Programs (Part 1) – Your Key to Easy Monthly Income appeared first on DBA.
In this season of new normals, the odds are that you’re either looking for a job, trying to keep your job, or aiming for a better one … or maybe you’re trying to start a business, grow a business, or just keep your business afloat. Look, here’s the truth: The people who get promoted, and […]
The post Episode 40: Level Up Your Life with a Personal PR Plan appeared first on DBA.
This podcast episode is a special #BlackLivesMatter edition that we recorded earlier today to share our thoughts and feelings on everything happening right now. Tune in to hear us discuss the shift that’s occurring in the universe and the power behind black people rising up to create positive change. Resources: Black Lives Matter Charles H. […]
The post Special Edition: #BlackLivesMatter All Day Every Day appeared first on DBA.
As we enter our fourth month of the pandemic, countless businesses have piled into the online space, so now there’s even more competition for viewer, reader, and listener attention. If you’re going to make money out there, you’ve got to bring your ‘A’ game. Unlike 10 years ago – or even 2 years ago – […]
The post Episode 39: The Truth About the Know-Like-Trust Factor appeared first on DBA.
If you’re not sure which tools to use for your digital business, or the tools you’ve been using have been getting on your nerves, then this is THE episode for you! From email marketing systems to online scheduling to website hosts, we list the top online tools and digital services that we’ve not only vetted […]
The post Episode 38: Online Tools We Use to Make the Magic Happen appeared first on DBA.
If you want to grow a digital business, you must up your email game. Email is going to be part of our lives forever, so join us now and learn how to construct email messages that get opened up and read. In this episode, we walk you through building attention-getting, money-making emails step-by-step, from the […]
The post Episode 37: Here’s How to Create Emails That Get Opened and Read – A Checklist appeared first on DBA.
Well, we’re now full throttle into this pandemic with no end in sight, and we understand how that may have you feeling a certain way. We’re all being pushed away from some things and being pushed into others, right? Live events are canceled, stores are closed, and we can’t go out … and at the […]
The post Episode 36: Ring! Ring! This is Your Digital Wake-Up Call appeared first on DBA.
If your digital business isn’t filling up with money, that could be because it’s sprung a leak or two … or ten! ☹ They might be small problems, but they can cost you in a big way. In this episode, we list dozens of mistakes that can steer customers, producers and journalists away from your […]
The post Episode 35: How to Fix the Leaks in Your Digital Business – A Checklist appeared first on DBA.
Whether you’re working from home all day for the first time or are sitting at home broke, busted, and disgusted, this episode will help you thrive through our next phase of Life 2.0. First up, we offer our pro tips on how to stay sane while working from home. Don’t go Corona Crazy! From moving […]
The post Episode 34: Don’t Stay Broke, Busted and Disgusted! Here’s How to Create Digital Products appeared first on DBA.
Have you heard what people are calling these weeks where the whole world waits for COVID to wear itself out? They’re calling it The Pandemic Pause because we can’t yet step forward into what comes next, and we can’t go back to what we had before. It’s like we’re standing around in a hallway, waiting […]
The post Episode 33: Let’s Put the Social Back in Social Networking appeared first on DBA.
If you’re on lockdown until the end of April (or longer), we get it. Pam is too, and she said it best: “This month is going to be a long year.” The ‘Rona has us in the house, some of us out of work, and giving our mail the side-eye. In some areas, the kids […]
The post Episode 32: Life 2.0 – How to Bring Money In When You Can’t Go Out appeared first on DBA.
Things are getting a little interesting in this season that we’re in right now. We’re supposed to stay in our homes until who knows when, and millions of people have been laid off from their jobs – and you might be one of them. We all have good reason to be concerned, but don’t be […]