Digital Marketing Masters Podcast

Digital Marketing Masters Podcast

Digital Marketing Masters, brought to you by Hook SEO Digital Marketing of Hillsboro, Oregon. Actionable, tactical information you can use to immediately improve your business, sales, and marketing.... Show More

Episodes

October 26, 2020 18 min
Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast-growing startup companies. Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to follow up on the leads for their software company in an easier way. They didn't like to keep track of their leads manually and built Salesflare, which pulls customer data together automatically an...
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Nicholas Scalice, the host of the Growth Marketing Toolbox show, talks landing pages to increase conversions and turn prospects into revenue. We talk about optimization, software, workflows, CRO (conversion rate optimization), and copywriting. Nicholas Scalice on LinkedIn: https://www.linkedin.com/in/nscalice/ Growth Marketer Framework: https://growthmarketer.co/framework/ Digital Marketing Masters Podcast: https://hookseo.com/pod...
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Jose Quiroz is Managing Director of Digital Caliente, a digital experience studio that helps brands define short-term and long-term digital strategies for their organization. Client partners include AT&T, Mini Cooper, Star Trek/Paramount Studios, Shoe Palace, Nice Kicks, and more. We talk about where to find customers in the digital world.
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Before you get the family around the kitchen table to play that board game, someone designed it, prototyped it, play-tested it, edited, pitched, produced, and sold it. That process starts with Gabe Barrett from the Board Game Design Lab. Board Game Design Lab: https://www.boardgamedesignlab.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast
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Reputation, experience, and referrals are what help new businesses grow. Customer experience is taking commodities and turning them into brands people value. Chris from Innerview helps companies effectively transfer their brand messages to frontline employees.  Innerview Group: https://innerviewgroup.com/ Chris on LinkedIn: https://www.linkedin.com/in/christopherewallace/ Digital Marketing Masters Podcast: hookseo.com/podcast
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Once upon a time, there was a conversation between our host, Matt Rouse, a valiant knight from the old country, and Princess Vidya Ravi, who rules the land of Storybird Ads. They used their magic and might to educate all the nobles and knights of the land about how Facebook Ads can be used to advertise experts, authors, and coaches. Storybird Ads: http://storybirdads.com Digital Marketing Masters Podcast: https://hookseo.com/podca...
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Bryan shares the incredible story of YourGreenPal and how he went from mowing lawns to running a two-sided marketplace. How they started it, grew it, and were able to build a huge business without venture capital. Business insights to focus your business and sharpen your marketing. YourGreenPal: https://www.yourgreenpal.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast
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We talk about customer experience and then Matt and Brenton dig into privacy, blockchain, decentralized applications, surveys, customer engagement, and more. Find out about bias in customer surveys, the problems with news outlet advertising, companies who can't read the room... buckle your seatbelts for this conversation! Half Time Orange: https://www.halftimeorange.co.nz/ Digital Marketing Masters Podcast: https://hookseo.com...
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September 27, 2020 43 min
I got to interview my favorite podcaster! We talk about podcast marketing, developing systems, building teams, and getting featured on other podcasts. We talk about clarity of messaging and point of view. We even talk about old parody movies! Do not miss this fun and enlightening conversation. Matt on LinkedIn: https://www.linkedin.com/in/microfamous/ Pursuing Results: https://pursuingresults.com/ Digital Marketing Masters: https:...
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Do you need to level-up your storytelling? Geoffrey is a narrative designer for video games with a passion for interactive storytelling. As a writer with over 15 years of experience, his career spans multiple "medias": comics, audio fiction, tabletop games, cartoons – the whole enchilada. We talk about creative writing and storytelling for business. Geoffrey Golden: https://www.geoffreygolden.com/ Adventure Snack: http://a...
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Ninety percent of people who try social media marketing are willy-nilly about it, and that's not what works. Shaily Hakimian, the Social Media Sherpa, is here to help you get on track with consistency and having a social media mindset. Your Social Media Sherpa: https://www.yoursocialmediasherpa.com/ Shaily Hakimian: https://www.shailyhakimian.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast
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Could you be the answer to cancer? Dianne and Matt talk about the US-based non-profit started by a stage 3 cancer survivor who discovered a gap between a cancer diagnosis and dealing with all the doctors, nurses, organizations, financials, treatments, and other things that suddenly happen when you discover you or a family member has cancer. Dianne started the Answer2Cancer event, originally an in-person event, now digital for 2020...
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Selina Meere is the Vice President of Marketing and Business Development at Park Place Payments which is the only female-founded company in the payment processing space. Their female executive team is taking on the payment processing world. We talk gender gap, the dark-side of payment processing, and how it's often only one step above the black market, as Matt says.
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We're talking about social impact leadership, growing a benefit corp during the COVID pandemic, and marketing businesses that are aligned with a greater purpose. LinkedIn https://www.linkedin.com/in/andrewlgottlieb/ No Typical Moments http://notypicalmoments.com/ Digital Marketing Masters: https://hookseo.com/podcast
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September 2, 2020 47 min
Stunt woman turned entrepreneur Bunny Young has a frank discussion with us about how aligning business and passion can reduce stress and keep us affluent and happy. As a business-therapist, she drops some knowledge on work-life alignment. A Better Place Consulting: https://abetterplaceconsulting.com/ Bunny on LinkedIn: https://www.linkedin.com/in/bunnysumneryoung/ Digital Marketing Masters: https://hookseo.com/podcast
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Sam Pardue is the CEO and Founder of Indow and converted the Lean manufacturing process into the Clean manufacturing process to help businesses reopen safely. Indow is a mass custom manufacturer that manufactures and markets window inserts that press inside your window frames. Indow: https://indowwindows.com/ Clean Practice Manufacturing: https://www.cleanpractice.org Sam Pardue on LinkedIn: https://www.linkedin.com/in/sampardue/ ...
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Liran shreds the airwaves with strategies and tips you didn't even know were possible to become an Amazon power-seller. If you are selling or thinking about selling on Amazon, you better put seatbelts on your ears for this one. Incrementum Digital: https://incrementumdigital.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast
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Checking back in with Ryan Hanley of Rogue Risk. Talking about ways to build trust and authority and Matt throws down some modern strategies for new agencies and agents from the SEO and social media advertising ecosystem. Ryan Hanley: https://ryanhanley.com/ Rogue Risk: https://roguerisk.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast
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Matt and Kari recorded Episode 100 Live with ways to Future-Proof yourself and your business. We talk about mindset, pivoting, communication, and marketing voodoo magic! 10-Day Outreach Challenge: https://hookto.us/out Tools We Recommend: https://courses.hookdm.com/tools Digital Marketing Masters Podcast: https://hookseo.com/podcast
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Do you need more sleep? Do you need better sleep? I talk about sleep optimization through technology, accountability, and behavioral change with Mollie McGlocklin. Sleep Is A Skill: http://www.sleepisaskill.com Get Better Sleep: https://www.sleepisaskill.com/get-started Mollie on Instagram: https://www.instagram.com/molliemcglocklin LinkedIn: https://www.linkedin.com/in/mollie-mcglocklin-82531825/ Facebook: https://www.faceb...
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