Inside the Manifest Content Engine with Tanzil Uddin

If you’ve ever wondered how a massive industry event like Manifest manages to feel timely, relevant, and most importantly useful, this is the episode for you. I’m sitting down with Tanzil Uddin, SVP of Content and Partnerships, to peel back the curtain on how they build a world-class agenda without falling into the vendor karaoke trap.

Tanzil explains the listening tour strategy that begins almost a year in advance, where the team interviews dozens of shippers and industry leaders to identify the real world friction points in the supply chain. We discuss how they balance long term trends like AI and automation with sudden, disruptive headlines like new tariffs or geopolitical shifts. Tanzil also shares his advice for anyone looking to get on stage, emphasizing that Manifest isn't looking for product pitches. They’re looking for high level use cases and collaborative solutions.

Whether you’re a first time attendee looking to navigate the Venetian or a seasoned logistics pro curious about how the industry's biggest conversations are curated, Tanzil breaks it all down with a focus on practical value over hype.

What we cover:

• The Research Phase: How Tanzil’s team uses a listening tour to gather intel directly from shippers and manufacturers.
• Agility in Content: Why the Manifest agenda is never truly final until the weeks leading up to the show to ensure it reflects current market conditions.
• The No Sales Rule: Tanzil explains the strict vetting process that keeps product demos off the stage and puts problem-solving front and center.
• Speaker Criteria: What the content team looks for in a moderator and why diversity of thought is non negotiable for their panels.
• Mastering the Manifest App: How to use the 30 day window before the show to build a strategic battle plan and avoid the dreaded hallway FOMO.

Watch this interview on YouTube

Links: 

• Connect with Tanzil at Manifest/Hive Group on Linkedin
• Purchase your Manifest 2026 ticket (save some money by using our link!)

Feedback? Ideas for a future episode? Shoot us a text here to let us know.

-----------------------------------------

THANK YOU TO OUR SPONSORS!

SPI Logistics has been a Day 1 supporter of this podcast which is why we're proud to promote them in every episode. During that time, we've gotten to know the team and their agents to confidently say they are the best home for freight agents in North America for 40 years and counting. Listen to past episodes to hear why.

CargoRex is the search engine for the logistics industry—connecting LSPs with the right tools, services, events, and creators to explore, discover, and evolve.

Digital Dispatch maximizes and manages your #1 sales tool with a website that establishes trust and builds rock-solid relationships with your leads and customers. 

Episode Transcript

SPEAKER_02 (00:42):
Most conferences are either miles of boots or a TED
Talk cosplay convention.
Manifest tries to be neither.
Pianzo Uden is part of the teamresponsible for what gets on
stage, who gets invited, and howthey keep it from turning into a
vendor karaoke.
Welcome into another episode ofEverything Is Logistics, a
podcast for the thinkers andFreight.
We are proudly presented by SBILogistics, and I'm your host,

(01:04):
Blake Milligan.
And now Manifest, the future ofsupply chain and logistics,
returns to the Venetian in LasVegas from February 9th to the
11th, 2026.
And SVP of Content andPartnerships, which is also part
of the Hive Group, is TanzoUdin.
He's going to be joining theshow to talk about those
behind-the-scenes moments ofevent coordination that bring
together, uh really bringstogether every aspect of the

(01:27):
industry we know and love andone of the uh really best
industry events that I've everbeen to.
So it's a must-attend event forme if you pay attention to any
of my socials over the last fewyears.
I've never missed a manifest.
Don't intend on starting now.
And so, Danzel, welcome to theshow.

SPEAKER_00 (01:43):
Thank you so much.
Really appreciate that, Blythe.
Glad to be here.
Look forward to talking all thethings manifest and supply chain
with you.

SPEAKER_02 (01:50):
Yeah, absolutely.
And so for a lot of folks, wehave had conversations
previously with Courtney and Pamand Dan, um, who are all part of
the content and the leadership,and Dan's part of the the sales
process.
And now we get to peek behindthe curtain a little bit from
the content side of things.
And I was going through some ofmy notes from those previous
interviews.
And I noticed when Courtney wassaying that after Manifest is

(02:13):
over, not to, I guess, sort ofput the cart before the horse,
but for timeline's sake, afterManifest concludes, the actual
event, work has already startedon the next event.
And Courtney mentioned that youall do what's called listening
tours, where you just callpeople up and just listen to
what they have to say for a fewmonths.

(02:33):
Is that still, you know, part ofthe the manifest plan, or are
you already moving into 2027,you know, for planning purposes?

SPEAKER_00 (02:41):
Yeah, it's a good question.
It's pretty much a mix of both,to be very honest.
So if I look at just content forthis example, Pam Simon and
myself, we are constantly tryingto keep a pulse of the
community.
So Pam through startups andinvestors primarily, and myself
through those that are in supplychain leadership.

(03:02):
Most more times than not, it isthe chief supply chain officer
or a similar executive in asupply chain for a shipper
company.
On both ends, we're trying totalk to as many people as
possible.
Just get on calls, get feedbackon this event, uh, where the
headspace is, how are theynavigating existing disruptions
in the global supply chain?
And this kind of, we just wenotate it everywhere.

(03:24):
We literally have a folder thatwe share amongst ourselves, just
notating what we're hearing fromwho, where they fall into the
supply chain, what role theyplay, so on and so forth.
And we're already the the thelight bulb is already going,
we're already thinking aboutwhat we need to make sure we
monitor.
For example, in this case forthe 2027 event.
So today we'll already, in theback of our minds, have an idea

(03:46):
of the who and what at the veryleast, of issues that we need to
make sure we continue to monitorso that we can ask more people
and who we know that we wouldinvite.
And then in addition to that,there is like a wait list that
we we have pretty much everyyear.
We're very thankful for it, butthere's a lot of interest to get
on the manifest stage.
So there's a pretty large poolof those that are what we call

(04:07):
our running wait list of peoplethat we will reach out to just
to get on these calls, inaddition to those existing
relationships that we have, justto continue that going.
It's like a domino effect now.
So then once the event concludesin February, in March slash
April, we're pretty muchstarting the planning cycle.
So you probably have like twoweeks maybe to decompress, but

(04:29):
week three and beyond uh goinginto March, you're already
starting to plan out thefollowing year's event.

SPEAKER_02 (04:35):
So that's super interesting that it starts on
the the shipper side of thingswhere you you find out what
their pain points are becauseit's such an interesting shift
over the last you know handfulof years, ever since COVID,
obviously.
Um, but then you know, manifestgetting started at the tail end
of you know the whole, I guess,sort of lockdowns and you know,
people starting to come back toconferences is really that 2022

(04:58):
time frame where you're tryingto figure out what is the pulse
of the industry.
And it makes perfect sense thatit would start with the shipper
side of things, and then youfigure out their concerns and
you figure out what's at top ofmind for them.
And then if I have theassumption correct, I would
imagine that the logisticsproviders would come in after

(05:18):
that, after you find out what'swhat's the I guess what the
shippers want to know and whatthe shippers are struggling
with, and then maybe what thelogistics providers and the
entrepreneurs are developingsolutions around.

SPEAKER_00 (05:30):
Yeah, 100%.
It's pretty much, I would arguea lot of our program is written
from the lens of the shipper.
Because if you look at so manyof the disruptions that have
happened since 2020 and now, ifyou look at the pandemics and
war crisis and socioeconomicalchallenges, geopolitical
disruptions, it all falls backto more times than not that

(05:53):
retailer, that manufacturer.
And everyone wants to hear theirperspective of how they're
navigating.
A lot of the solutions thatexist for more times than not
are geared towards how are wehelping our Sherpa community
solve some of these?
How are we working with them andhow are they working closely
with us?
So it's kind of like we're infrom that lens, and the others,
kind of the other perspectivesfall into place almost where,

(06:15):
yes, to your point, we'll now goto this logistic service
providers.
Pam is already talking tostartups and investors, we're
understanding what they careabout, but then it also kind of
branches out into, for example,if I'm now talking to a logistic
service provider, yes, it's howare you contributing to this
solution, tackling theseproblems with your shipper
partners?
But what are the challenges thatyou're now facing?

(06:37):
What are some of the issues thatyou're experiencing as you're
trying to work with yourshippers and get to your
customers or whatever the casemay be?
So now you just have a fullbreadth of different issues and
themes and topics that you youcan hit on and different
perspectives that all of yoursessions can represent because
now you have a mix of thatstartup, that investor, that
logistic service company, thatshipper.

(06:57):
We try to go towards thatecosystem being represented per
pretty much each conversationthat's being had on our stage.

SPEAKER_02 (07:04):
And so for a lot of, you know, I would imagine for
for folks who work in events,like you, you really want to
nail down, you know, some of thethings that you can nail down as
as early as possible.
And part of that are the guestsand the agenda topics.
And from what I understand, youguys are building out this
agenda for, you know, the forthe next year.
I mean, you're already kind ofthinking about it, as you said,
uh, for 2027.

(07:26):
I remember last year whenCourtney said, well, you know,
as soon as the electionhappened, then one thing that
came to the forefront thatwasn't really on top of mind of
a lot of folks, but turned intoa major topic was around
tariffs.
And so having to make someagenda swaps or agenda additions
to cover that big topic wassomething that had to be done,

(07:49):
you know, in December andJanuary leading up to the event.
How do you prioritize what thosetopics and how those those big
how do you determine what'sgoing to be big enough to make
an agenda shuffle?

SPEAKER_00 (08:03):
That's an amazing question.
So that's exactly we try to keepthe agenda as fluid as possible.
So we lead it with the peoplefirst.
You want to confirm the people.
We we are always people first.
So the first type marketingcommunication that you'll see is
speakers confirmed, not topics.
We start sharing a hint oftopics or themes.

(08:23):
I think this year we sharedaround August or September.
Our complete agenda went out acouple weeks ago, maybe last
week or the week before, soDecember.
And we do this because it needsto stay nimble to your point to
be able to account for it'snever a dull moment in supply
chain.
Something always comes upseemingly, and something big
enough where you need to coverit.

(08:44):
So, how do we determine if it'sbig enough where we're hearing
about it?
Just like I said, we're keepingthe pulse of our community,
constantly on calls with them,constantly chatting, texting on
emails, whatever it is.
And we're hearing, hey, are youguys covering this?
Uh, what are you hearing abouttariffs, for example, from
others?
I would love to be able to seesome sessions about it.
I need to be able to connectwith peers, for example, if I'm

(09:05):
a shipper, it would be reallygreat for me to be seated with
other shippers who are tacklingthis also, just so I can
benchmark, hear their thoughtson how they're approaching it.
So when you hear it from enoughpeople, when you see enough
coverage about it, and publicly,of course, you do know it's
something that you must cover atan event like this.
It's the right position, it'sthe right platform to you, you

(09:25):
already have the ecosystem ontheir one roof.
It is the right time to cover itto some degree.
So that's kind of how weapproach it.
But keeping our agenda asflexible or nimble as possible
helps us or enables us to beable to do that.
So topics, to be frank, althoughwe did share the complete agenda
a couple weeks back, we'll stillmake updates all the way up

(09:47):
until the point the app goeslive, which is about one month
before the event.
Uh, we'll still make updatesduring the lead up to the show,
probably even a week before, butwe try to get as complete as
possible by the time the appgoes live.
So, pretty much a month before,like I mentioned, where okay,
these are our topics, at least95% of our topics are set and
defined.
We have a big room for the 5% incase we need to update anything

(10:10):
accordingly.
But but it's like a revolvingdoor in terms of the program and
the different stages that we'replanning out throughout the
year.

SPEAKER_02 (10:16):
And so you're confirming the people first,
because you just mentioned thatyou have, you know, a waiting
list of people who want to beable to be on stage at Manifest.
So you're confirming the peoplefirst, and then you're kind of
getting more of a pulse fromthem to get roundabout sort of
agenda focus overall, and thenyou're kind of dialing it in
after that, if I understand theflow correctly.

(10:39):
Now, for the speakersthemselves, what how do you know
who's going to be good on stageand who isn't?

SPEAKER_00 (10:45):
Yeah, so we have a, I will say maybe a standard
approach, but again, stillkeeping it flexible.
So the standard approach is I'llgo back to shippers.
We will always prioritize thatshipper perspective first.
We want that chief supply chainofficer.
This is under my wheelhouse,that chief supply chain officer,
that chief procurement officer,or a similar executive that's

(11:05):
representing a company of allsizes.
So it's not just the largeplayers and global players, but
also the small to mid-sizebecause they also have a story
to share in this world oftechnological advancements,
they're doing a lot withouttech.
They're doing a lot on anon-tech path.
You want that story representedalso.
So we'll start with thoseshippers and the shippers

(11:27):
meaning those that are brands,start to consumer,
manufacturers, retailers, all ofthem.
You start there, and then Pamand our sales team that are
working with a lot of the greatservice and technology companies
that get involved with Manifestor actively thinking about okay,
who can who can speak toplanning and procurement, for
example?
Who is doing something veryinnovative across logistics or

(11:49):
rail or ocean freight?
Who is this doing somethingreally innovative across
visibility, whether it'send-to-end or a certain area of
the supply chain, who's doingit?
Who are we hearing about a lotin our calls?

(12:53):
So our shippers mentioning them,are shippers referring us to
them.
We use all of that and thenconsider or take into account
who we need to or know we needto invite from that technology,
that innovative startup, who'ssecured amazing funding
recently.
Um, but that's kind of how westarted.
So to my point again is kind ofalmost from the narrative of the
shipper.
They're directing a lot of itwithout realizing, they're just

(13:16):
sharing where their headspaceis.
But we really take that intoaccount.
We ask them for referrals, whothey're working with, who
they've had great experienceworking with, that leads into or
feeds into a lot of the startupsthat we do invite, inevitably.

SPEAKER_02 (13:29):
And so from those conversations, you kind of have
to, and one thing that I do loveabout Manifest, and this is
something that that Dan Reese,who is um head of sales over at
at Manifest, and he mentionedthat he doesn't want a sales
pitch up on the stage, hedoesn't want the audience to
feel like they're being sold to,because that is a common feeling

(13:49):
for a lot of industryconferences, is that you you're
just gonna you're gettingbombarded with sales messages.
And so how do you, I guess, sortof uh massage the situation that
yes, we value your opinion, wewant you up on stage, but please
don't, you know, cross thatinvisible line.

SPEAKER_00 (14:06):
Oh, yeah.
Yeah, I that's one of myfavorite questions.
Um we work with a lot of peoplethat we invite from a tech
perspective, and we love them.
We we we really it's a one ofthe key pillars of our audience
is going to be that techservice, whether you're a
startup or an established org.
Number one thing is it's it'sCEO or C level only.
So that's kind of how we startoff.
It's CEO, CTO, CIO, CO.

(14:30):
No sales, marketing, biz dev,commercial product.
So we start with the functionalrole that we invite.
More times than not, that kindof helps us trim the fat a
little bit where it's yourleadership, you're talking about
the broad vision of the company,you are able to talk tangibly on
key partnerships that you'vedelved into.
And then from there, you go intothis is how we want our

(14:51):
narrative to be.
The narrative is real use cases,real world examples, tangible
ROI that you can speak to, andlessons learned and failures,
because along the way, as youwork with whether it be logistic
service providers or shippers orthree pale companies or whoever
they are, you are able to sharesome lessons learned too.

(15:12):
And more times than not, peoplein the room really appreciate
that being able to hear peoplethat are candid enough to share
some of the failures, whetheryou want to call it that, and
how they navigate itaccordingly.
So we try to steer our speakersmore towards that.
And this goes to shippers too.
Can you talk to real examples?
Um, it's really the how versusthe if I'm I'm just gonna call

(15:33):
it out.
No, we're gonna talk about it ina bit, or almost expect to.
Uh, AI to some degree.
So if you're talking about AI,it what does that mean for you?
Is it actually AI?
How are you defining it?
And how are organizationsactually applying it versus the
all kind of where do we see thisheaded?
What is the potential of AI?
Uh, so we try to control thatnarrative as much as possible.

(15:54):
And we do that by honestly, Iwas just on a prep call right
before this.
We get on prep calls with everysingle speaker that comes to
manifest.
So we have 400 plus speakers,we're on prep calls with all of
them through November, fromNovember start starting in
November through through prettymuch the show dates.
So this is how we get on andshare this with them um over a
call and just align on thataccordingly.

SPEAKER_02 (16:17):
Yeah, as someone who's been a you know a
moderator a few times for formanifest, you guys are so
detailed.
And I don't think that anybodyelse who hasn't done it knows
how detailed you guys get intothe sessions because I I I well,
I guess first I should I shouldback it up a little bit from a
moderator standpoint.
How do you go about choosingwho's gonna moderate the panels?
Because choosing the speakers isone thing, but I think the

(16:39):
moderator is a a little bit of adifferent beast.
So, how do you, what is yourthought process?
And maybe for the audience who'sinterested in you know becoming
a moderator or a speaker in thefuture, what tips can you give
them to kind of stand out?

SPEAKER_00 (16:52):
Oh, yeah.
Well, you just mentioned thatyou're one of the gold
standards.
I think you've moderated uh theyou know panels for almost every
year of manifesting.
We always have the the blightsof the world, the people that
we've worked with from year one,where we just know they're able
to direct a narrative and workwith us in the vision that we we
see for our sessions.
And, you know, the greatpersonality on stage like

(17:14):
yourself and and and the othersthat are really we would really
invite every year, where there'sthis charismatic energy, and we
just feel that, you know, likewe said, we're we're talking to
our community throughout theyear, almost every day, every
week.
And so we get that, we buildrelationships with them and and
share our vision with them, andthey really carry that on for
them.
It's almost like you're you'reevent champions, right?

(17:34):
You're champions of of the eventand the community.
Uh, and and we we trust thatthey'll they'll be able to
direct the almost direct butsteer the panel members to
success, really, because youknow, panel members want to
speak to these things, but it'sthe moderator's job to help get
it out of them in someinstances.
So that's one thing is where wewe we have a list, I would say

(17:56):
maybe a dozen or a couple dozenof people that we just are
comfortable with inviting everyyear.
The second step to that is wewill always look for, we
prioritize the the tier of typeof types of people that we'd
invite.
So it's usually those that arelike publications or
associations, or you know,they've got a podcast, they've
got a media company, whateverthe case may be.

(18:16):
We tend to lean towards thosefor our moderators first.
Uh, we're also partnered withthem, just like we are with you.
And so, as a from a mediapartner, you know, manifest
partnership capacity, we usuallywould invite them, they're
reporters, editors, journalists,whomever they are.
The second set are consultants,because consultants, if they're,
for example, if we've got apanel with shippers, they're

(18:36):
already in the weeds of workingwith shippers directly.
They're working with chiefsupply chain officers, they know
the the day-to-days that theseindividuals are going through.
So they're able to ask, I don'twant to say targeted questions,
but specific questions aboutthose that day-to-day of where
is your headspace?
Well, how are you navigatingsome of these challenges?
And they're able to get a littlebit more out of the shippers or

(18:58):
the speakers on stage.
And then the third tier I wouldsay would be investors.
We like investors because we goto, and and Pam, as I mentioned
earlier, works with investors.
She has a close relationshipwith a lot of the funds that
come to the show.
She's able to work with themalready in inviting some of the
key startups to our show.
And so they have a full pulse,of course, obviously enough, of

(19:19):
the startup community, andthey're able to moderate a lot
of our sessions that havestartups.
So they're able to, we just knowthat they're able to ask some of
those, just like I said aboutconsultants with shippers, they
are able to ask some of thosekey questions that hit at home
for the startups and get alittle bit more out of them.
But it all comes back to whatthe speakers are comfortable
with sharing.
We still try to make sure it'sas comfortable as possible.

(19:41):
We try to say share as manyexamples as possible.
Please share real worldexamples.
However, they'll still get towhatever they're comfortable
with.
But the more we do that, thebetter for our audience on site.

SPEAKER_02 (19:53):
And so you do all of these things, all of the prep
work, the agenda, the speakers,you know, matching up the
speakers with the moderators andthe topics at hand.
How do you know when the eventat the event, how do you know
that that the panel was asuccess or not?

SPEAKER_00 (20:10):
Yeah, we use feedback.
Uh, we we have our NPS Pulseevent and we do have call-outs
of which did any sessions standout to you?
What types of sessions, whatwhat them stood out to you?
This is how actually you talkedabout our launch in 2022.
You know, we were historicallyand probably still are to some
degree, but especially when welaunched, it was a very

(20:30):
logistics-heavy show.
And the feedback from ouraudience was this is amazing,
but we would love to see moreplanning, procurement, source,
manufacturing.
Today, manifests encompass allaspects of plan, source, make
and deliver as a result.
So you get that feedback uh fromthe the participants in the
room.
The second thing we do is we tryto ask the we try to leave the

(20:56):
audience with a question of wereyou able to take something from
the session that you can applyback to your your company or
office next week and not nextyear?
That is one question that we tryto leave all of our attendees
with.
And if we can answer yes tothat, that there is something
that I took back with me to myteam that I can apply next week
or next month, then we that'sthe barrier for that's the

(21:19):
that's the staple or foundationfor a successful session.

SPEAKER_02 (21:23):
Now switching gears a little bit to the the user
side of things, you mentionedearlier that the app launches
about a month before the event.
Now, if I am a new user, becauseI will say from just the media
standpoint or the media side ofthings, the outreach for
Manifest is unlike any otherconference.
I'm already, I mean, we'rerecording this in the early part

(21:43):
or the mid part of December.
So we're going to air this inJanuary, but I'm already getting
outreach from people aboutcoordinating meetups and
interviews and things like thatwhile at Manifest.
Um, so the outreach isincredible.
On the user standpoint, or justI don't want to call say like a
regular attendee, but that'skind of where I'm going.
So if it's a typical attendee,you're not a moderator, you're

(22:06):
not a speaker, you are justgoing because you want to learn
and you want to take part in thein the sessions and learn as
much as you can and see what'son the on the expo floor.
What advice would you give thema month out to start building up
their agenda and theirexperience for coming to
manifest for the first time?

SPEAKER_00 (22:25):
Yeah, so it's it's all about the prep.
We make our app available amonth before for that reason.
People are already starting toconnect now in December, to your
point.
They want to start connecting asearly as possible.
The best thing to do is you youbrowse that app, you review a
few things.
So one thing is our attendeeswill all be visible in the app.

(22:47):
So once they start logging in,setting up their profiles,
you're able to network it witheach other right away.
So it is sending that connectionrequest, that message, whatever
it is, and setting up yourmeetings beforehand.
A lot of the meetings are takingplace on the 9th of February.
On the 9th of February, it's ourkickoff.
We just have content happening.
Expo is not open, so attendeesare pretty much coming in for

(23:08):
these sessions and to take themeetings that they've already
scheduled or coordinated.
So you're already starting tonetwork in the app.
So we would definitely recommendthat.
Number two is reviewing theagenda.
You review the agenda, you seeall the sessions that are
happening between February 9ththrough February 11th, and you
just map it out by what youlike.
So if you're operating andplanning, the agenda is pretty
intuitive where you're able toliterally filter out sessions

(23:30):
just for planning, for example,or filter out sessions just for
maritime and ports.
You do that and you kind ofbuild your own agenda within an
agenda for the week.
So now you've got meetings,you've got sessions that you
will attend already mapped outthe month before the show.
And then you want to look at ourexhibitors.

(23:52):
It's very clearly laid out.
The floor plan is shared there,and you'll know who is situated
where.
So that on the 10th or an 11th,when the expo is open, you're
able to map that out too.
These are the solutions that youwant to go and experience, touch
and feel, so on and so forth.
Pet a puppy or two, which I'msure we'll talk about, but uh
while you're there and have alittle bit of fun while you're
there.
But the whole point of it iswhere you are able to pretty

(24:15):
much create your own menu, ifyou may, one month before the
show of meetings, of sessions,and technologies that you want
to experience while there.

SPEAKER_02 (24:25):
Yeah, because I don't think a lot of people
know, or are there a few peoplethat I know of that came to the
2025 manifest event and theythought the expo floor would be
open on the first day, and theydidn't realize that, and they
were already flying out earlythe next day.
So they missed the expo floor,which is like one A and one B is

(24:46):
for manifest for me, is like oneA is all of the speakers and you
know the topics that arecovered, which are you know a
high bar as far as content isconcerned.
But then the expo floor, youcould just get lost in for those
two days.
So it's that first day that toyour point, you could set all of
those meetings and get, youknow, they make the connections
ahead of time and then spend,you know, the next couple of

(25:07):
days exploring the expo floorbecause it's just it will
sometimes take your breath away.
All the stuff that there is todo, plus, you know, you have to
make the obligatory stop uh tothe puppy lounge because it's
once you're talking to all thosepeople, you're gonna get tired
of talking to them and you needa refresh.
So head over to the puppies forsure.

SPEAKER_00 (25:26):
Yeah, exactly.
Exactly.
It's it's you you yeah, so toyour point, you you take those
meetings of the knife and youget to just really experience
the expo on that second day, the10th.

SPEAKER_02 (25:36):
And so as you're at as we're coming up on the fifth
year of Manifest, which I thinkis just incredible.
So we had you know started in2022, and then now we're at the
year five.
So I'm curious, what are some ofmaybe the most memorable moments
that you've experienced atManifest over the last five
years?

SPEAKER_00 (25:55):
Yeah, no, I will start off with, you know, it's
it's uh it's an easy one, but itour launch was interesting
because it was it happenedduring the peak of the Omicron
variant, and it's hard tobelieve it was, you know, we're
going to 26, so it wastechnically it was four years
ago.
Our event was at the event wasin 2022.
This is year five of Manifest,but that event was 22.

(26:17):
We were all masked up, everyonewas wearing masks uh at
Manifest.
Uh, the year one of the years.
You had to get tested before youwent, I had to get tested before
you went, so which isunbelievable unbelievable to say
today.
And we had 1,500 attendees, andthere was this pent-up demand to
just be in person amidst what weall experienced since 2020 at

(26:37):
that time, and it worked to ourfavor in that sense.
Where once we got to the event,once everyone got to Vegas and
we were at the Paris, it it feltlike already from year one, it
was like my LinkedIn connectionshave come to life here.
And we've kept that monikerthroughout the years where it
does now feel like if you're insupply chain, the LinkedIn

(26:57):
community is here, and we're alljust catching up at this point.
So that energy is there, and itnever left since year one.
So that's for sure, that's thestandout.
And I would say for mepersonally, throughout the
years, is we launched LeadershipSuite this year at Manifest.
Basically, leadership suite is aprivate forum for chief supply

(27:18):
chain officers that attend theevent.
This has happened because sinceyear one, we've tried to
prioritize the presence, like Imentioned, of shippers, but the
leadership from the shippers.
So you had about a handful inyear one, maybe a dozen in year
two.
This year, this past Forever, wehad 60 of them.
And we had them, and the commonfeedback was we love what you do

(27:39):
from a startup's perspective.
That's the main reason why we'recoming, is because we get to see
all these startups and under oneroof, companies that we
otherwise would not have knownexisted.
However, to 1A, 1B, 1B is are mypeers going to be there?
Are people at my level in theroom?
Well, yes, there are 60 of themthis time around, and there is
leadership suite where you'realso able to connect with each

(28:00):
other in that private forum.
So now you get to get the bestof both worlds, you get to see
the and experience the startups,but in real time, get that your
the thoughts of other chiefsupply chain officers from other
verticals on those startups thatthey just saw.
Maybe they're already workingwith some of them.
So you get the best of bothworlds while they're um that's
memorable memorable for mebecause we launched that this

(28:22):
year and it was a really bighit, big hit enough where after
the event concluded, I wasintroduced to five other chief
supply chain officers frompeople that were in the room
this year.
Next year, we have close to 90confirmed for a leadership
suite.
So it's really cool to see thatuptick in chief supply chain
officers that we've seenthroughout the years, and you
know, we'll continue that trendfor sure.

(28:43):
It's it's one of our biggestpriorities.
And then lastly, I would say ourexpo is one of the best ones.
It's biased probably, but it isone of the best ones I've seen
because of how interactive ourexhibitors are.
So it's not your you you touchedon this in the intro, I loved
it, but it is not yourtraditional floor plan booth

(29:04):
setup.
It is, it is these massive, wehave a massive list of
activations there.
The puppy laws are just one ofthem.
You've got you've got golf,you've got mocktails, you've got
arcade, the arcade, you've gotthe backyard, you've got the
headshot studio, the salon.
There's so many things that youcan touch and feel while
connecting with that exhibitor.
So, this is to my point of uscreating this energy in the room

(29:28):
where A, it's your LinkedInconnections coming to life, and
everyone is just open andfriendly and and ready to talk
to you if you just go by and sayhello.

SPEAKER_02 (29:37):
I mean, as you're sitting there talking, my memory
bank was just getting like, andI was like, oh gosh, I forgot
about that.
I forgot about the I think itwas USHIP that did uh you know
ugly freight booth.
But you could go there and youcan get your nails done, you get
your hair done.
And it's as far as like being awoman at a conference, which
obviously manifest goes aboveand beyond to cater to women

(29:58):
because they have their women'sluncheon, which has just grown
tremendously through the years.
Uh, but being a woman and beingat that event and being like, oh
wow, there's actually stuff forme here too.
That it was that was great.
You also had um, I believe I'mblanking on the actual company
that has it, but they have amagician for the past couple of
years that comes through anddoes all of these different

(30:20):
magic tricks and you know, justthings that you would not expect
to see at a you know a businessconference, quote unquote.
If you're just listening to I'mdoing you know, air quotes here.
Um, but that's what I've alwaysloved about manifest is that it
you don't feel like you're at aconference.
And I think that that was partof the messaging, if I'm not
mistaken, that you want it to bea conference, not a trade show.

(30:43):
Is that accurate?

SPEAKER_00 (30:45):
Yeah, it's it's not a trade, it's not a trade show.
We want it to be a show, it'sjust just show.
And it's it's to your point,just about some of these
exhibitors, our just like we dowith our speakers and
programming, our sales team, ourpartnerships team does a
wonderful job of getting oursponsors to open up and do those

(31:05):
kinds of activations.
And we give a lot of credit toour sponsors and exhibitors who
do it because it almost likedisarms you, I would say.
And you're just disarmed and andyou're all again, like to my
point, it's just ready toconverse throughout the week
while you're there.
And then you you said thewomen's lunch, there's so many
others that the women's lunchare after parties, which are are

(31:27):
incredible hits year after year.
Um, but it's all about creatingthat energy throughout the week
while you're there.

SPEAKER_02 (31:34):
And it's creating that energy that fosters the
connections that they can keepon building, you know, whenever
they go back home and they canhopefully continue those
connections and meet up atfuture events.
Because if I'm not mistaken,manifest is also doing smaller
events around the country.
Is that still I know you had onein Boston, I believe.
Um, but what what is sort ofthe, I guess, the mindset around

(31:56):
those different events?

SPEAKER_00 (31:57):
Yeah, so we have the minifest meetups mostly ran by
by Pam on the team, but theother others on the team, like
Katie Day, have supported tobring shippers there.
But primarily it's been gearedtowards like that startup and
investor community.
So Pam partners with a lot ofinvestors that come to our show.
We usually have about 70, 80people for the minifest.
So, yes, to your point, we hadone in Boston, we had one in New

(32:19):
York.
And yeah, it's just nice to getthat community still still
together.
You know, you obviously you havethe main event, which is the
main event, but you have thesemini fests throughout the year,
two to three, and you would havethose startups and investors get
together.
They would bring their portfoliocompanies, we would invite other
startups that are not a part ofinvesting, you know, don't have
the funding yet, but we'll getthem in the room.

(32:41):
And so you're keeping thoseconversations going year-round.
And like I mentioned, Katie Dadeor myself would help bring
shippers too because you kind ofwant that perspective in the
room as well.
But we're definitely excited tocontinue to do those MiniFest
meetups.

SPEAKER_02 (32:54):
And a lot of people are starting to notice,
including other companies,because Manifest was actually,
or I guess the parent companywas acquired, or do I have that
correct?
Um, purchased by Hive Group, whois now uh working with Manifest
as well.
Uh what is what is sort of the,I guess, the details behind that
relationship and how you hope itto help grow with Manifest.

SPEAKER_00 (33:15):
Yes.
So Manifest was indeed acquiredby Hive Group.
It happened back in May.
And Hive Group are the or is theorganization that acquired and
runs the wonderful Shop Talkevents.
They they have a portfolio ofevents such as Shop Talk, they
have Possible and others undertheir umbrella.

(33:35):
And Manifest is now a part ofthe family.
And of course, we're excited towork with them.
But the the key thing for us iswe are big fans of how they run
their events.
They've got, you know, just oneexample.
Their shop talk events hasmeetups, shop talk meetups,
where it is one of the mostincredible meetings programs I
have ever witnessed for events,where you're looking at hundreds

(33:58):
of thousands of meetings, realmeetings that are happening at
their events year after year.
And being able to tap into thosekinds of resources that they up
to they have, they possess, andand just bolstering what
manifests will become into inthe future is is very exciting
for us.
Um, but we imagine moreshippers, more brands, more
tangible meetings happening, andall backed by you know they're

(34:21):
what the wonderful resourcesover at Hive for sure.

SPEAKER_02 (34:24):
And then to well, it definitely to give you an
opportunity to kind of toot yourown horn, but you just won an
award.
I just saw a post from him, whoI think uh what the best
attendee acquisition model inthe trade show executive
magazine.

SPEAKER_00 (34:40):
Yes, yes, at the Gold 100 in Palm Springs.
That was amazing.
You know, we're we're verythankful, of course, to Trade
Show Executive Magazine and Gold100 for including uh including
us.
And we were excited to benominated for this and let alone
win it.
We, you know, our attendeeacquisition model is very people
driven.
I was uh was blessed enough tobe able to get on stage and talk

(35:00):
about how we approach it, but itis very, very uh team folk
driven where our marketing spendis extremely relatively low, and
it's very driven by the teamspreading the message and
getting champions for yourevent, just like you and others,
where you're talking about usand you're introducing us to

(35:22):
people, and there's this hugeword of mouth that's working to
our favor.
And yeah, we we were up againstextremely big shows like a
modex, I believe that was one ofthe nominees, and a massive
coffee show uh run by Claren, Ithink.
And it was you know an honor forus to be able to get that
recognition.

SPEAKER_02 (35:41):
Okay, so what were some of the tips that you could
share, you know, openly with us?
Working with podcasters, I thinkis you know, or creators is is
one of the bigger ones, which issuper appreciative of, which I
not a lot of events still don'tdo this.
I don't know why they don't, butum you guys do a great job of
it.
So it's it's something that Ifeel comfortable, you know,
shouting to the moon every timeabout how great this conference

(36:05):
is.

SPEAKER_00 (36:05):
Yeah, I think it'll be cliche, but it's the the
relationship is key.
We're all the entire team fromfrom Courtney to to the our
sales team, programming team, uhcontent operations team.
We all develop relationships.
It's not just putting togetheran event together and kind of
ticking boxes.
We are actively buildingrelationships, becoming friends

(36:28):
with a lot of these people, uh,really.
So I'm in with the shippers, Pamis in with investors, Dan, Babs,
and Leo, and our sales team andKatie Date, Kathleen, they're
all closely tied with the peoplethey're working with, and it's
very reflective of our event,which is an ecosystem event,
pretty much touching everyone.
So it starts with therelationships there.

(36:48):
And yes, podcasters are key,journalists, uh, media
associations, Courtney is veryclose with our partners, and
it's really enabling them firstunderstanding what's what do
they value first.
It starts there, what do youlike to see at events?
Then we go into here's how wecan work together, here's how
we'd love for you to spread theword.
And we say, here's how we willspread the word, here's how we

(37:08):
will get you involved.
And this is what we do withevery single startup, logistic
service provider, shipper thatcomes to our show.
It's understanding what theyvalue first.
So it's almost walking the showin their boots or shoes, if you
may, uh, as to them to the asmuch as possible to the best of
our abilities.
So building that relationshipand getting them to spread the
word or enabling them.

(37:29):
So the way we enable them isequip them with everything they
need, take the work off of theirplates, everything from the the
digital stuff, the banners thatthey'll post on social to the
actual messaging.
So we would even paste amessaging that we would like for
them to use, and they just goand post it.
Because you know, it's just notas they're not gonna actively

(37:50):
think about things to writeabout our show, let us do it for
them.
They want to share post aboutit, they want to talk about it.
Um, so it's definitely aboutbuilding that relationship and
enabling them with everythingthey need to make it easy for
them to do so.
And it's almost like and I'll goback to to Jay Weintraub, who's
the CEO of Connective, uh, theparent that was the parent uh
brand or holding company forManifest.

(38:12):
He always started off with, youdon't often see Tesla or Apple
do ads or commercials.
It's the people, it's it's youtelling me about that iPhone, or
it's me telling them about thatTesla car that I just purchased.
So that's what Manifest uhwanted to embody.
It's it's the word of mouth thatwe want out there globally,
really.

(38:33):
And it starts with therelationships that we build.

SPEAKER_02 (38:35):
Yeah, it's it's definit from like a media
perspective, just that firstyear, you guys having a podcast
booth, a place where I can goand record and and not have to
worry about that, you know,finding a good place, finding
chairs.
Hopefully, somebody doesn't takeyour chair, like you know, all
of these little things that aresort of taxing that ends up

(38:57):
affecting your content.
Because if you're stressed aboutall of those things that
hopefully you shouldn't have toworry about, but you do have to
worry about if you're at anyother event.
Um, but at manifest, you don'thave to worry about that.
So the content that you're ableto record is that much better
because you're not stressed outabout things that, you know, are
kind of outside of yourcontrols.
But so simply by having thepodcast booth or even, you know,

(39:21):
just sending out suggestedmessaging points and images and
graphics.
I, you know, I think Clara fromthe, you know, the social team,
she sends out at least one emaila month with, you know, graphics
that you can use and suggestedcopy.
And, you know, we we take thatand we put it in our own voice
and we send it out to ouraudience.
But it's it takes the the firstdraft, I guess, sort of mental

(39:43):
bandwidth.
It takes that pressure off sothat you can talk easier about
the product.
So kudos to y'all for for doingthose little things and thinking
outside the box in that regard,because it really does help, um,
especially from a contentcreator standpoint, where
sometimes you're just looking atthe screen and you're like, I
don't know what to say.
But sometimes you guys providingthat, it's like, oh, I can I

(40:06):
could work with you know 75% ofthat, and then I'll put the 25%
of it of my personal spin on it.
So then that way it feels morepersonal and you know,
hopefully, you know, results inpeople registering for the
event, and then they, you know,cycle repeats itself where they
go and they have a blast andthen they want to come back for
you know for future events.
I I am curious.

(40:26):
Last couple of questions here,you know, that I saw on the the
website, you know, it's about7,200 people that you're
expected to attend this year.
Like, how big can this go?
And do you want it to get whatis the right size for for
manifest?

SPEAKER_00 (40:42):
I I love that question.
It is something that we talkabout, and you know, just with
the with the hive part of ittoo, because they run shop talk
and shop talk gets, I think it'sclose to 10,000 attendees, at
least their flagship one or overwell above 10,000.
And it you do ask the questionof when is enough enough,
really?
What is we don't have like ananswer to the number of

(41:03):
attendees?
The question that we ask is, ortwo questions I would say is
number one, did you get everypart of this ecosystem in the
room?
What I mean by that is are railoperators accounted for
terminals, are shippers,startups, investors, ports, are
they all accounted for?
Not just in the room, but do youhave something for them?

(41:25):
So that's to my point of did youwalk the show from their
perspective?
Are there solutions?
For them?
Are there sessions for them?
Can you have a marketing agenda,if you may, or marketing
messaging just for that carrier,for example?
So that that's one.
And number two, is it the rightperson from those organizations,
meaning the leadership?

(41:45):
Is it that CEO?
Is it that chief supply chainofficer or COO or whomever?
We'll continue to ask that everyyear, and we'll always find gaps
to fill.
So one example is, and this issomething that we're adding new,
is cold chain.
Code Chain was something that wenever had at Manifest.
We introduced it a little bitthis year, that this year there
was a stage just for cold chainduring our kickoff.

(42:07):
Went extremely well.
The reason why we introduced itis because what did you have?
The food and beverage, the QSR,the temperature controlled
individuals represented.
Well, evidently the answer wasno, years one through three,
because we had the maybe handfulthat attended tell us, hey, I
didn't have enough Fermi at thisevent from a cold chain
perspective.
This is why we think you shouldfeature it because of its

(42:30):
tremendous growth.
Now we know where cold chain isheaded at the very least, from a
growth perspective.
So we introduced it to the pointnow, next year there's an entire
pavilion just for cold chain, inaddition to the stage that
existed already.
Cold Chain Pavilion will havethe those next-gen technologies
and solutions that are operatingin the space, temperature

(42:50):
control, packaging, softwarevisibility.
And there's a stage inside ofthat pavilion inside of my Expo
Hall this year as well, where alot of these QSR, food and bev
technology companies will beparticipating.
So you ask those questions ofwe're at a place now where we
can see where the gaps exist.
We can procurement is anothergreat example.
It has its own stage for nextyear because there just wasn't

(43:12):
enough for the indirect, directsourcing, supplier risk
management, and thatprocurement, that chief
procurement officer.
So we introduced that.
So we'll continue to ask thatquestion of did you get every
single goes back to is the isthe ecosystem actually
represented, who's missing, andwho is the right people, who are
the right people from thoseorganizations that need to be
there.

(43:33):
So we'll see where that goes,whether it's 10,000 attendees.
We don't know the number that itfalls on, but we want to be
intentional of who's in the roomfrom where.
And it has to be leadership andit has to be the right
organizations.

SPEAKER_02 (43:45):
Yeah.
I mean, if people are fine stillfinding incredible amounts of
value from the show, they keepon, keep yeah, exactly.

SPEAKER_00 (43:53):
Hey, look, we love it.
We we love being able to move tothe Venetian.
Uh, we love being able to have400 plus exhibitors.
So we'll, you know, we'reexcited to continue on this
journey.

SPEAKER_02 (44:02):
So if I am, I was gonna say from a what should a
podcaster pay attention to, butjust a regular, you know,
attendee, if they're showing upto this event, are are there two
or three must attend eithertopics or the expo floor?
What are you where are you kindof, I guess, leaning towards?

SPEAKER_00 (44:22):
Yeah, that's a hard one to answer.
It will depend on who you are.
But what I will say is if I werean attendee, first thing I would
do is what do I care about?
Where do I operate in the supplychain world?
Because a lot of us are veryniche, you know, we might just
be to drayage or ports orwhatever it is.
Once I start there, I want toknow is there something for me?

(44:44):
And I will find that answer if Ijust filter the app, for
example, by sessions and justfilter it out by drayage in this
example, and I will see thosesessions that exist for me.
And the same applies to theexpo.
I will be able to see if I justtype in keywords, I will be able
to see which exhibitors at leastat the very least operate in
this world, and I will go findthem.

(45:05):
So you can kind of steer yourexperience accordingly based on
what you care about personally.
And I, as an attendee, willstart there.
The second thing I would do iswhat are the networking events
and receptions that arehappening?
I will keep an eye out for thatbecause this is where I'll get a
chance to comfortably, candidlytalk to as many people as
possible while I'm just enjoyinga drink or whatever.

(45:26):
That begins with our openingparty on the 9th, and that
continues on through the 11th,uh, through the 10th, and of
course our closing party uh onthe 11th.
So I would definitely keep alookout for all of the
receptions that are happening.
We also have external events, soa lot of our sponsors, partners
are having dinners, receptionsaround the hours of manifest.
So you can kind of stayconnected around the clock.

(45:48):
We also share that with respectsto who made that information
available to us.
So if sponsors and partners didshare the events that they're
hosting, we will make thatavailable for everyone.
So I would do those two things.
I would browse what hits at homefor me, and I would also keep a
lookout for all the receptionsthat are happening, including
the women's lunch.

SPEAKER_02 (46:04):
Yes, I uh live and breathe in that app because it
has everything that you didn'tto your point.
I just did I totally forgotabout the third party parties
that are events and meetups thatare happening that you guys also
list in the app, just in caseyou wanted to check that out and
check out the availability ofit.
I have done in the past whereI'll take the expo floor map and

(46:25):
I'll print it out and I'll putit on a clipboard.
And shout out to to Shay Dixon,who is who's been to Manifest
before.
And I believe she was one of thepanelists last year.
Um, but she was she taught methis trick where you print out
the expo floor map and then youhighlight in green the people
that you want to go visit.
And so it's kind of like a lowtech plus the high tech solution
just to kind of keep my jobdone, I guess, my my map brain

(46:48):
correct of who I need to talkto.
And then that way everythingelse kind of fills in.

SPEAKER_00 (46:52):
Yeah, for sure.
For sure.
Some of us prefer that.
And that's that's exactly right.
It's it goes back to preparingas much as you can.

SPEAKER_02 (46:59):
Yeah, for sure.
And it definitely happens.
Uh the last year I startedprepping for manifest, uh, the
week after that week afterChristmas, right before New
Year's, that kind of break, itgives you a good, you know, sort
of, I guess, less emails thatyou can kind of focus on what
are going to be my top prioritygoals.
And once I have that mapped out,then you know, January, the
meeting invites start, and thenthat's where I can kind of place

(47:20):
my priorities of who I'm gonnatarget and and why, or who I'm
gonna take a meeting with andwhy, which I'm sure I don't know
if it's helpful for other folks,but you really have to treat
this as like a battle plan umgoing to manifest.

SPEAKER_00 (47:32):
No, exactly, exactly.
You want to wear comfortableshoes, shoes too.
So that's another that too.

SPEAKER_02 (47:37):
Bring deodorant, bring some gum, wear comfortable
shoes.

SPEAKER_00 (47:41):
Yep, yep.
Take it from experience.
I was suffering year one.
I wore, you know, I tried to becute and wear very nice shoes,
and feet were killing me by theend of that day.

SPEAKER_02 (47:50):
Yeah, it's it's you have to you're because you're
gonna get those 20,000 steps in,if that or it at least that I
should say.

SPEAKER_00 (47:58):
For sure.

SPEAKER_02 (47:59):
Uh Tansil, um last couple questions here.
Is there anything that'simportant to mention uh that we
haven't already talked about?

SPEAKER_00 (48:07):
Yeah, so I would say uh a couple things.
One is well, first, if you'renot involved with manifest yet,
I would definitely, since theapp isn't live, we talked about
the app being live, but the appisn't live yet.
You can still prep ahead.
All of the information that'srelevant is up on the website
right now.
So if you hover over sponsors,if you hover over agenda, those
are the two main ones.
And if you hover over speakers,you'll see everything that you

(48:29):
need to in terms of planningahead of time before the app
goes live.
And then there's also ourcompanies attending page.
So we do update that in realtime every week or month, where
you'll get an idea of all thecompanies that are already
confirmed for manifest.
And the job titles, more timesthan not, are going to be the C
level CEO, chief supply chainofficer.
So you can kind of get an ideaof who you can expect to meet.

(48:50):
So if you're not involved withthese yet, definitely reach out
to anyone from the team.
You can submit an inquiry or youcan reach out to one of us
directly.
We'll be happy to get to get youinvolved for sure.
Uh, but if you are involved, youcould still start preparing now,
especially if you do.
I don't know who does have timeto unwind because it is peak
season.
But if you do have some downtimeduring the holidays and you're
able to browse, I wouldrecommend going on the site and

(49:12):
doing so.

SPEAKER_02 (49:13):
Yeah, for sure.
It's definitely one of thosethings that you want to be ahead
of the game as much as possiblebecause once you're there, it is
just it's everything else takesover.
And you, if you do not have thatpriority plan, then you you
might get overwhelmed quickly,which is I I think it didn't
happen my first year.
Um, I think it was my second orthird year is when I was like, I

(49:33):
need to start planning inadvance for this.
Like, I can't just show up andjust record podcasts.
There's gotta be other thingsthat I do and people that in
conversations that youprioritize.
Um, okay, Tanzel, uh, where canI send folks to connect with you
to uh register for manifest?
I got that link already, so I'llput that link in the show notes.
Um, but anything else that youfeel uh we want to send the

(49:56):
audience to or you feel it wasimportant for them to know?

SPEAKER_00 (49:58):
Yeah, I would say the two main would be
manifestvegas.com and themanifest LinkedIn page because
we do post one thing that I didnot mess mention is we do our
kind of podcasts, but it's ourFest Live interviews, and we we
we distribute those Fest Liveinterviews throughout the year.
They go out pretty much everymonth or every other week.

(50:19):
And these are interviews withpeople that are part of the
manifest community, a mix ofstartups, shippers.
We will do a cold chain one verysoon.
Uh, we have already been postingsome of them, but basically,
some of our cold chain speakersare talking about what they wish
Santa would bring from atechnology perspective for the
cold chain market.
Uh, so that will be a fun one,but I will definitely check out

(50:39):
the LinkedIn page for thoseinterviews that we have been
distributing.

SPEAKER_02 (50:43):
Well, amazing because you guys do such a great
job of not just you knowplanning an incredible agenda,
but making content throughoutthe entire year, in addition to
recording content live at theevent.
So you guys are, I think, a stepahead and have been a step ahead
of any other industry event.
And I I would probably go out ona limb.
I don't have that muchexperience in in other industry

(51:04):
events, but I would go out on alimb and say that you guys are
top-notch, you know, compared tothose uh industry events as
well.
So I'm sorry, what was that?

SPEAKER_00 (51:14):
We're very thankful.
Thank you, thank you so much forthat.

SPEAKER_02 (51:16):
Oh, please, I absolutely you've done such an
incredible job and appreciateyour time here today.
Uh and and can't wait to see youin a few weeks.
All right.
Yes, definitely.

SPEAKER_00 (51:27):
Thank you very much for having me.
Yeah, less than two months away.
Fast approaching.

SPEAKER_02 (51:31):
Yeah, February 9th to the 11th at the Venetian.
Once again, we will have a linkto register for the event in the
show notes.
Uh, you don't want to miss it.
You're already, you're gonnahave, you know, you're gonna
have FOMO.
So why don't just go ahead andpurchase your ticket now so you
don't have to worry about it.
You can start the early accessto the game planning.
So um, Tansel, thank you so muchfor all of this incredible

(51:51):
insight.
Hopefully, you know, a lot offolks found value in it,
first-time attendees, uh, futuremoderators or speakers, and uh,
we can continue building on thismomentum of the the best
industry conference.
So thank you again.

SPEAKER_01 (52:06):
Thanks for tuning in to another episode of Everything
Is Logistics where we talk allthings supply chain for the
thinkers in freight.
If you like this episode,there's plenty more where that
came from.
Be sure to follow or subscribeon your favorite podcast app so
you never miss a conversation.
The show is also available invideo format over on YouTube
just by searching Everything isLogistics.

(52:27):
And if you're working in freightlogistics or supply chain
marketing, check out my companyDigital Dispatch.
We help you build smarterwebsites and marketing systems
that actually drive results, notjust vanity metrics.
Additionally, if you're tryingto find the right freight tech
tools or partners withoutgetting buried in buzzwords,
head on over to CargoRex.iowhere we're building the largest

(52:48):
database of logistics servicesand solutions.
All the links you need are inthe show notes.
I'll catch you in the nextepisode and go jazz!