In today’s episode, Marcel Gomez is joined by Pete Oates and Michelle DeLuca from Equilibrium Brewery in Middletown, New York. Pete is co-Founder and Master Brewer while Michelle is Brand Director and Social Media Coordinator. Marcel joins Pete and Michelle at Equilibrium’s new $3 million, 33,000 square foot facility to talk about creating from passion, surviving COVID-19 and the collaborative nature of the craft beer community. And more....
This leads Marcel to ask about the recent addition of BBQ to their menu. You can order a whole, pre-cooked brisket and all you have to do is heat it up at home. The idea has been on the table for a while - Pete spent time in Austin and fell in love with Texas BBQ, befriending pit masters and learning their secrets. They would have someone grilling for their Saturday releases, so it was a natural progression to get some of the missing bottle share feeling back for them and their clients.
Pete goes on to talk about the science of the BBQ process, which for a good brisket is 40 hours. There was a definite learning curve to perfect the process but it has definitely been worth it.
Marcel ends the podcast by explaining that he started the podcast because of Michelle. During an Instagram Live stream, she told him he should start a podcast. He agreed as long as Michelle and Equilibrium would be the first guests, the rest is history.
Learn more about Equilibrium here: https://www.eqbrew.com
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